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CONTENTS
• BACKGROUND
• PRODUCT SELECTION
• LOCATION
• DEMOGRAPHICS
• PROCESS
• COSTING
• INITIAL INVESTMENT
• INCOME
• OPERATING HOURS
• QUALITY AND CONTINUOUS IMPROVEMENT
• SUMMARY
BACKGROUND


      Bibingka are the most sought after delicacies at
Christmas time. During the simbang gabi or the
Christmas Eve mass, people would line up to their
favorite stalls outside the church just to have a taste of
this favorite Pinoy delicacies.
Why BIBINGKA?




         • Christmas Season
         • Easy to prepare
         • Low initial investment
         • Reasonable return
LOCATION




Blk 15, Lot 12, Manfil, Kapayapaan Ville, Canlubang, Calamba City
CUSTOMER DEMOGRAPHICS


Population           Percentage
Parents Going to     70%
Market
Student              20%
Workers Passing by   10%
PROCESS - A (Preparation)
PROCESS - A (Preparation)
                                                        Initial Output
           Preparation Process
                      RICE
SOAK RICE                             MIX OTHER          BIBINGKA
                   GRINDING         INGREDIENTS
OVERNIGHT                                                 BATTER
                   (galapong)    • sugar
                                 • baking powder
                                 • margarine       How to Add and Maintain
                                 • beaten eggs     Quality
                                 • thick coconut   (Preparation Secret)
                                 milk
                                 • rice flour      • cleanliness and
MATERIALS /       MATERIALS /                        sanitation
EQUIPMENT:       EQUIPMENT:       MATERIALS /      • maintain the quality
• plastic pail   • grinding       EQUIPMENT:         of rice – (???)
•?               machine         • mixing bowl     • maintain the quality
•?               (out source)    • wooden           of grinding
TIMING:          TIMING:         ladle             • maintain enough curing
• 12 – 16 hrs    • 9 – 11 AM     TIMING:             time after mixing
prior grinding    the ff. day    • 10 – 12 AM        baking powder
 (9 – 10pm)                       the ff. day      • proper proportion of
                                                    other ingredients
PROCESS - B (Sales Process)


                     COOK                   ADD
CUSTOMER
                    BATTER                TOPPINGS
                                                              DELICIOUS
                                                              BIBINGKA

            MATERIALS / EQUIPMENT:       TOPPINGS:          How to Add Quality
           • charcoal stove              • margarine        • clean utensils
           • charcoals                   • grated coconut   • clean and proper
           • banana leaves               • cheese             housekeeping
           • measuring cups              • salted eggs        of working area
           • clay pot                      (optional)       • balance heat
           • improvised basin for live                        top & bottom
           coals                                            • advance cooking
           • deep-cupped spoon                               can be done but
           • tongs                                           must be stored in
           • mixing bowl                                     insulated food
           TIMING:                                           container for max
           • 10 mins cooking time                            one-hour
COSTING / Variable Cost per Day
        Expenses              Qty      Unit       Unit Cost   Total cost
           Rice                1        kg           35         35.00
   Rice grinding cost          1        kg           25         25.00
     Washed sugar             0.75      kg           42         31.50
    Baking powder              1      pack           9          9.00
       Margarine               1     small cup       27         27.00
       Fresh egg               2       pcs           5          10.00
     Coconut milk              1       pc            20         20.00
    Grated coconut             1        pc           20         20.00
Banana leaves, bundle         0.5     bundle         25         12.50
       Wood Coal               5      1 pack         10         50.00
          Flour               0.25     kg            40         10.00
       Packaging              30       pcs          0.25        7.50
Others (vanilla, oil, salt,                                     5.00

                                                 TOTAL        P260.50

Cost good for 30 pcs Bibingka
COSTING / INITIAL INVESTMENT



Equipment             Qty   Unit Unit Cost        Total cost
Improvised basin      1     pc               75            75.00

Clay pot - hulmahan   2     pcs           100             200.00
Tong                  1     pc               50            50.00
Plastic pail          1     pc               50            50.00
Mixing bowl           1     pc            120             120.00
improvised table      1     pc            250             250.00
Umbrella              1     pc            350             350.00


                                  TOTAL           P1,095.00
PRICE INFORMATION
 PRODUCT LINE: BIBINGKA
Variant                          Price
Regular                          P 20.00
With additional Cheese           P 25.00
With Additional Egg              P 25.00
With additional Cheese & Egg     P 30.00


Daily Cost & Sales               Price
Total Daily Expenses             P 260.50
Sales: 30 pcs at regular price   P 600.00
Profit                           P 339.50
OPERATING HOURS AND SALES INFORMATION



   Sales   Operating        Time       Sales
   Trend   Days             Duration
   Peak    Mon, Wed, Fri,   2:00 –     P 600 per
           Sat, Sun         8:00 PM day
   Lean    Tue, Thu         Off - days
QUALITY / CONTINUOUS IMPROVEMENT

               How it differs from others…

               • continuous experiment
                 to attain the best
                 taste at same cost

               • cleanliness and sanitation

               • asking feedback to customer
SUMMARY


    • Return is almost double

    •Customer is demanding

    • Need to expand or venture
      to other product for business
      continuity

    • Time management, focus and
       dedication is needed
CONCLUSION

Whether the business is big or small it requires;

• Right skills
  - product skills
  - marketing skills
  - investment skills
  - operational skills

Right Character
 - focus
 - consistency
 - motivated to bring out the best
ENTREP – AGSB Lipa

               Group 2:
                - James Avecilla
                - Winnie Constantino
                - Henry Liwag
                - Gil De Jesus


Special Thanks to Sylvia Reyes for sharing her entrepreneurial
                    and business endeavor.

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PDQ - Bibingka

  • 1.
  • 2. CONTENTS • BACKGROUND • PRODUCT SELECTION • LOCATION • DEMOGRAPHICS • PROCESS • COSTING • INITIAL INVESTMENT • INCOME • OPERATING HOURS • QUALITY AND CONTINUOUS IMPROVEMENT • SUMMARY
  • 3. BACKGROUND Bibingka are the most sought after delicacies at Christmas time. During the simbang gabi or the Christmas Eve mass, people would line up to their favorite stalls outside the church just to have a taste of this favorite Pinoy delicacies.
  • 4. Why BIBINGKA? • Christmas Season • Easy to prepare • Low initial investment • Reasonable return
  • 5. LOCATION Blk 15, Lot 12, Manfil, Kapayapaan Ville, Canlubang, Calamba City
  • 6. CUSTOMER DEMOGRAPHICS Population Percentage Parents Going to 70% Market Student 20% Workers Passing by 10%
  • 7. PROCESS - A (Preparation)
  • 8. PROCESS - A (Preparation) Initial Output Preparation Process RICE SOAK RICE MIX OTHER BIBINGKA GRINDING INGREDIENTS OVERNIGHT BATTER (galapong) • sugar • baking powder • margarine How to Add and Maintain • beaten eggs Quality • thick coconut (Preparation Secret) milk • rice flour • cleanliness and MATERIALS / MATERIALS / sanitation EQUIPMENT: EQUIPMENT: MATERIALS / • maintain the quality • plastic pail • grinding EQUIPMENT: of rice – (???) •? machine • mixing bowl • maintain the quality •? (out source) • wooden of grinding TIMING: TIMING: ladle • maintain enough curing • 12 – 16 hrs • 9 – 11 AM TIMING: time after mixing prior grinding the ff. day • 10 – 12 AM baking powder (9 – 10pm) the ff. day • proper proportion of other ingredients
  • 9. PROCESS - B (Sales Process) COOK ADD CUSTOMER BATTER TOPPINGS DELICIOUS BIBINGKA MATERIALS / EQUIPMENT: TOPPINGS: How to Add Quality • charcoal stove • margarine • clean utensils • charcoals • grated coconut • clean and proper • banana leaves • cheese housekeeping • measuring cups • salted eggs of working area • clay pot (optional) • balance heat • improvised basin for live top & bottom coals • advance cooking • deep-cupped spoon can be done but • tongs must be stored in • mixing bowl insulated food TIMING: container for max • 10 mins cooking time one-hour
  • 10. COSTING / Variable Cost per Day Expenses Qty Unit Unit Cost Total cost Rice 1 kg 35 35.00 Rice grinding cost 1 kg 25 25.00 Washed sugar 0.75 kg 42 31.50 Baking powder 1 pack 9 9.00 Margarine 1 small cup 27 27.00 Fresh egg 2 pcs 5 10.00 Coconut milk 1 pc 20 20.00 Grated coconut 1 pc 20 20.00 Banana leaves, bundle 0.5 bundle 25 12.50 Wood Coal 5 1 pack 10 50.00 Flour 0.25 kg 40 10.00 Packaging 30 pcs 0.25 7.50 Others (vanilla, oil, salt, 5.00 TOTAL P260.50 Cost good for 30 pcs Bibingka
  • 11. COSTING / INITIAL INVESTMENT Equipment Qty Unit Unit Cost Total cost Improvised basin 1 pc 75 75.00 Clay pot - hulmahan 2 pcs 100 200.00 Tong 1 pc 50 50.00 Plastic pail 1 pc 50 50.00 Mixing bowl 1 pc 120 120.00 improvised table 1 pc 250 250.00 Umbrella 1 pc 350 350.00 TOTAL P1,095.00
  • 12. PRICE INFORMATION PRODUCT LINE: BIBINGKA Variant Price Regular P 20.00 With additional Cheese P 25.00 With Additional Egg P 25.00 With additional Cheese & Egg P 30.00 Daily Cost & Sales Price Total Daily Expenses P 260.50 Sales: 30 pcs at regular price P 600.00 Profit P 339.50
  • 13. OPERATING HOURS AND SALES INFORMATION Sales Operating Time Sales Trend Days Duration Peak Mon, Wed, Fri, 2:00 – P 600 per Sat, Sun 8:00 PM day Lean Tue, Thu Off - days
  • 14. QUALITY / CONTINUOUS IMPROVEMENT How it differs from others… • continuous experiment to attain the best taste at same cost • cleanliness and sanitation • asking feedback to customer
  • 15. SUMMARY • Return is almost double •Customer is demanding • Need to expand or venture to other product for business continuity • Time management, focus and dedication is needed
  • 16. CONCLUSION Whether the business is big or small it requires; • Right skills - product skills - marketing skills - investment skills - operational skills Right Character - focus - consistency - motivated to bring out the best
  • 17. ENTREP – AGSB Lipa Group 2: - James Avecilla - Winnie Constantino - Henry Liwag - Gil De Jesus Special Thanks to Sylvia Reyes for sharing her entrepreneurial and business endeavor.