2. The Problem at Hand
The current main website of Berkshire
Hathaway HomeServices does not
immediately grasp the audience’s attention,
and instead only promotes the brand and
does not focus on the importance of the
business: the home buyer/seller.
6. A Video that Makes Real Estate Easy to
Understand! (Click to Start)
7. A Step-by-Step Map to Work the
Site Contact for the
Company
Type in the area
you wish to
searchUse tabs to hone in what
you are looking for
Unneeded branding
Specified links for what clients
are looking for
8. The Goal
The intended goal with using more visuals
and universally relatable video presentations
is to engage the audience’s attention, keep
them focused, and help them obtain their
whole purpose to using the website!