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PAWAN V. KULKARNI

LinkedIn article

Marketing

Annoyed Viewers,
Ineffective Creative,
Poor Positioning,
Poor Viewability
Increases Ad Skipping
& Ad Blocking
Possible
Campaign Failure
4 2 1
Follow
AIDA
Crisp Copy
Strong Visual
Aids Recall
Evokes Emotions
Gets Through Subconscious Mind
Increases Memorability
1 2 4
-- Digital Ad Formula: “One Two Ka Four” --
Action ResultAttributes

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1. Annoyed Viewers, Ineffective Creative, Poor Positioning, Poor Viewability Increases Ad Skipping & Ad Blocking Possible Campaign Failure 4 2 1 Follow AIDA Crisp Copy Strong Visual Aids Recall Evokes Emotions Gets Through Subconscious Mind Increases Memorability 1 2 4 -- Digital Ad Formula: “One Two Ka Four” -- Action ResultAttributes

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