this is a describtion

1. British Board Of Film Classification (BBFC)
• The British Board Of Film Classification (BBFC) is an independent, non- governmental body which has classified
cinema films since 1912. They also have classified DVD’s and videos since 1984.
• They classify films with many symbols like U, PG, 12A, 12, 15 and 18.
• If the age on a film is 18 then that can be a movie that some people shouldn’t watch. There are many issue that
you might find in a 18 age film like very strong violence, frequent strong language, scenes of sexual violence, strong
horror, strong blood and gore, real sex (in some circumstances) and discriminatory language and behaviour.
• The symbol ‘U’ stands for Universal which means anybody can watch these films from four years or over. If the films
is a ‘U’ there will only be mild language (e.g. damn, hell), there is no references on sexual behaviour apart from
kissing and cuddling.
• The BBFC was set up in order to bring a degree of uniformity to those standards. The object was to create a body
which could make judgements that were acceptable nationally. To this end the BBFC has needed to earn the trust
of the local authorities, Parliament, the press and the public. It must not only be independent, but be seen to be
so, taking care, for example, that the film industry does not influence its decisions, and that, similarly, pressure
groups and the media do not determine its standards.

2. Advertising Standards Authority (ASA)
• The Advertising Standards Authority (ASA) is the UK’s independent regulator of
advertising across all media. They apply the advertising codes, which are written
by the committees of Advertising Practice.
• The ASA started in 1961. In 1961, the Advertising Association, following
discussions with other industry associations, agreed that it was important that
advertisements were welcomed and trusted by consumers in non-broadcast
media too.
• In 2004, after more than forty years of successful self-regulation of non-broadcast
ads, the ASA/CAP system assumed responsibility for TV and radio ads.
• 50 years on and advertising in the UK overwhelmingly complies with the Codes.
Our compliance surveys regularly reveal that more than 97% of ads are in line
with the Advertising Codes.

3. Pan European Game Information (PEGI)
• Pan European Game Information (PEGI) started in spring 2003