2. Advertising standards authority (asa)
• The role of the Advertising Standards Authority. ... Its remit includes acting on and investigating
complaints about advertisements as well as proactively monitoring and taking action against
misleading, harmful or offensive advertisements, sales promotions and direct marketing.
• The Advertising Standards Authority (ASA) is the self-regulatory organisation of the advertising
industry in the United Kingdom. The ASA is a non-statutory organisation and so cannot interpret
or enforce legislation. However, its code of advertising practice broadly reflects legislation in
many instances.
• Press ads Radio and TV ads (including teleshopping presentations)Ads on the internet,
smartphones and tablets, Ad claims on companies’ own websites Commercial e-mail and text
messages Posters/billboards, eaglets and brochures Ads at the cinema, Direct mail, whether
addressed to you personally or not
3. British Board Of Film Classification(BBFC)
• The British Board of Film Classification (BBFC), previously the British Board of Film Censors, is a
non-governmental organization, founded by the film industry in 1912 and responsible for the
national classification and censorship of films exhibited at cinemas and video works (such as
television programmes, trailers, ...
• Licensing legislation is what gives the BBFC the power to regulate film in the UK; the Video
Recordings Act (VRA) 1984 empowers us to apply the test of whether content is suitable for
watching at home - taking into account the potential for under-age viewing.In tandem with this,
we also consider the potential for harm - to the viewer, user or to society- including through the
viewer or user's behaviour. And under the ‘harm test’, we pay particular attention to content
showing illegal drugs, sexual activity, and criminal, violent or horrific behaviour
• Media aspects are Cinema films,videos,Dvds
4. Pan European game information (PEGI)
• Age ratings provide guidance to consumers to help them decide whether or not to buy a
particular product. Since 2012, PEGI has been the sole system used in the UK for new console and
PC games.
• Video game ratings using the Pegi (Pan-European Game Information) system have become legally
enforceable in the UK. Retailers that sell titles with ratings of 12, 16 or 18 years to children below
the age limits will be subject to prosecution.
• Media sector : computer games
5. Ofcom
• Ofcom has wide-ranging powers across the television, radio, telecoms and postal sectors. It has a
statutory duty to represent the interests of citizens and consumers by promoting competition and
protecting the public from harmful or offensive material.
• Media aspect tv, radio, telecommunication
6. Performing right society for music (PRS)
• The Performing Right Society was founded in 1914 by a group of music publishers, to protect the
value of copyright and to help provide an income for composers, songwriters and music
publishers. ... Mecolico licensed the mechanical rights within musical works and merged with the
Copyright Protection Society in 1924.
• The Performing Right Society was founded in 1914 by a group of music publishers, to protect the
value of copyright and to help provide an income for composers, songwriters and music
publishers.
• Media aspect : music
7. Independent press standards organisation(IPSO)
• The Independent Press Standards Organisation (IPSO) is the independent regulator for the
newspaper and magazine industry in the UK. They deal with complaints from members of the
public and conducts its own investigations into the editorial content of newspapers and
magazines, and the conduct of journalists.
• The Independent Press Standards Organisation (IPSO) is the independent regulator for the
newspaper and magazine industry in the UK. We hold newspapers and magazines to account for
their actions, protect individual rights, uphold high standards of journalism and help to maintain
freedom of expression for the press.
• Media aspect : Newspaper and magazine
8. World wide web (W3C)
• The Web, or World Wide Web (W3), is basically a system of Internet servers that support specially
formatted documents. The documents are formatted in a markup language called HTML
(HyperText Markup Language) that supports links to other documents, as well as graphics, audio,
and video files.
• Provides guidelines for a greater wider web
• Media aspect : TWWW
