This document describes a multi-plug product that allows five devices to be plugged into a single outlet. The target audience is homeowners looking for a space-saving alternative to multiple adapters. It could be sold on Amazon and in some shops. A cost analysis shows the break-even point would be 8,571 units sold. Strengths include convenience and functionality, while weaknesses are potential difficulties with installation or resistance to change from single-plug outlets. The main competitor is cheaper multiple adapters, but the multi-plug is more modern and space-efficient.
3. DESCRIPTION
This is a plug that when we press it
goes back and we obtain a multi-plug
with five plugs for load the phones and
others utilities.
4.
5. TARGET AUDIENCE
• This product is aimed at people who
own their own houses and wouldn’t
like to spend too much on or have
too many multi plug adapters.
• They live in urban and metropolitan
areas and they can’t go to the shops
for shopping multi plug adapters
6.
7. LOCATION AND SALES
This product could put to sell in
amazon.com and them it could sell in
some shops.
8.
9. COST ANALYSIS
• Start up costs:
• New Moulding Machine
• Plastic Mould
• Assembly Jig
•
Total
• Fixed costs / month:
€60,000
€ 9,000
€ 3,000
€ 72,000
Nil
• Variable costs:
• Plastic beads
• Electrical conductors
• Packaging
•
Total
€0.50 per unit
€0.95 per unit
€0.15 per unit
€1.60 per unit
10. BREAK EVEN POINT
Fixed Cost
Variable cost
Selling Price
€ 72.000,00
€
1,60
€
10,00
Contribution per Unit
€
Break Even Point
8,40
8571
