Teaching materials

1. Gestures
International Marketing Presentation Skills
Michelle Li
2017

2. Gestures
 A gesture is a form of non-verbal
communication in which visible bodily actions
communicate particular messages, either in
place of speech or together and in parallel
with spoken words.
 Gestures include movement of the hands,
face, or other parts of the body.

3. What are Gestures in Public Speeches?
 Gestures support and simplify the verbal
message.

5. Gestures are valuable for basic-level
speakers.
 “It has a shape like an inverted pyramid”
 Gesture and say, “It looks like this.”
 Gestures add color and interest for a speaker
struggling with a limited vocabulary.

6. Support, not contradict
 You should be careful that your body
language (your physical message) supports
rather than contradicts your spoken language
(your verbal message).
 G “come here” V “sit down”
 G “sit down” V “stand up”

7. 4 opportunities for gestures
 Gestures must have a purpose.
 Gestures for number / sequence
 Gestures for emphasis / focus
 Gestures for illustration / location
 Gestures for comparison / contrast

8.  Work in pairs.
 Student A looks at your book and read
phrases, while Student B listens and repeats
the phrase with a gesture.

9. Therefore….
 Gestures not only help the audience
understand; they add excitement and energy
to your speech.
 A variety of gestures gets the audience’s
attention and keeps them interested in your
message.

10. How to Use Hand Gestures in Public
Speaking
 http://www.youtube.com/watch?v=IAz-
grHMhTE

11. Practice: Using Gestures
 “Shadowing”
 Student A: reads the speech
 Student B: shadows by repeating and adding the
appropriate gesture.
 Switch role and repeat

12. 1
 As you know, the project has been a huge
success.

13. 2.
 One the one hand, it is very high quality. But
on the other hand, it’s expensive.

14. 3.
 I think we can eliminate Option B straight
away.

15. 4.
 But this isn’t about me. It’s about you, every
one of you here today.

16. 5.
 So, what’[s the long-term trend? Frankly, who
knows?

17. 6.
 It just isn’t working. And there are two main
reasons for this.

18. 7.
 We’re aiming to expand our product range by
25%.

19. 8.
 So, our goal is to increase productivity whilst
cutting back on costs.

20. 9.
 For us at the moment R&D is a top priority.

21. 10.
 The whole thing has been a disaster from
start to finish.

22. 11.
 Profits have gone up from six to eight million
dollars.

23. 12.
 Firstly, it’s highly effective. Secondly, it’s
highly efficient. And thirdly, it’s high time we
did it.

24. 13.
 And it’s powered by the tiniest microchip
you’ve ever seen.

25. Layout speech
 A layout Speech is like giving someone directions,
or explaining the location of a place.
 It is not very common as a formal speech, but it is
something you often have to when explaining to
people about a town or large building.
 A layout speech tells the audience where things are.
It may also describe there size and shape.
 Gestures are very important in a layout speech. In
fact, this is a good chance to practice your gestures.
 The success of your speech depends on whether
the audience can find their way round the place you
have described. Will they get lost?

26. Layout Speech
 Some examples of a layout speech:
 An interior designer explaining the layout of the new city
hall
 A police officer giving directions to lost tourists
 A real estate agent describing the features of a new
house
 A receptionist helping a visitor find the conference room
 A tour guide explaining the floor plan of a large art
museum

27. 4 Ps: Plan
 You have options:
 you could use words as in the convenience store
example on p.27;
 you could use photos, as in Josh’s layout speech
of the convenience store and as in the
amusement park on p.27;
 or you could use drawings, as in the map of the
school on p.27.
 Others are also acceptable.

28. 4 Ps: Prepare
 You could search in an Internet search
engine for “free photos”.

29. 4 Ps: Practice
 Practice the posture and eye contact
checklist from unit 1 to practice pointing to
the visual and speaking to the audience, and
to time your speech (3 mins).
 For this practice, please do it in front of a
mirror.
 You could point to the visual with one hand
while gesturing with the other.

30. 4 Ps: Perform
 Perform you speech next time we meet.