The document discusses design principles for promotional posters and brochures. It recommends using a brightly colored background to draw attention to the logo, incorporating the rule of thirds to guide the eye throughout the poster, and placing the title in the center third to be the main focus. For brochures, it suggests using a double page spread to showcase what it is about and including interactive elements and a limited time offer to encourage booking.

1. The background is in
a bright colour so
your eyes are drawn
to the logo in the
back.
Visitors are
interacting and
look interested in
what’s going on.
Rule of thirds
occurs in all the
posters to
make the
readers eyes
travel
throughout the
poster.
Title in the centre third to show
that’s the main focus.

2. The information is off to the
right to make he readers
eyes wonder, but
automatically you look at
the pictures because its
easier and more exciting.
Double page
spread to showcase
what the
brochure’s about.
Shows interactive makes
reader want to experience
that as well.
Limited time only
makes reader
panic and book it.
Iron man is the
most famous
people may be
fans.