EENA 2018 - Social media strategies and tools
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Social Media monitoring for intelligence and operations Olivier Galichet, Advisor for Technological Evolution of Fire and Rescue Services, Ministry of Interior, France & Laurent Alfonso, Spokesperson, Fire and Rescue Service of Gard Department (SDIS30), France
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EENA 2018 - Social media strategies and tools
- 1. www.sdis30.frFollow us: www.sdis30.frFollow us: EENA CONFERENCE AND EXHIBITION LJUBLJANA, 26th APRIL 2018 Gard Region Fire & Rescue Service (SDIS DU GARD) AND CIVIL PROTECTION/ FIRE SERVICE OFFICE #SOCIALMEDIA IN EMERGENCY MANAGEMENT
- 2. www.sdis30.frFollow us: www.sdis30.fr WHO’S SDIS 30? 3000 Firefighters 55 000 interventions /year
- 3. www.sdis30.frFollow us: www.sdis30.fr SDIS 30 ON #SOCIALMEDIA SDIS 30 USE
- 4. www.sdis30.frFollow us: www.sdis30.fr THE STRATEGY OF SOCIAL NETWORKS COMMUNITY MANAGER FULL TIME DAILY WATCH AND INTERACTION WITH CITIZENS FULL TIME PUBLICATIONS NETWORKING WITH OTHER INSTITUTIONS OPERATIONAL COMMUNICATION RISK COMMUNICATION CORPORATE COMMUNICATION ASSOCIATIVE COMMUNICATION STAGGERED PUBLICATIONS SDIS 30 USE
- 5. www.sdis30.frFollow us: #SMEM UNIT MISSIONS
- 7. www.sdis30.frFollow us: www.sdis30.fr #SMEM UNIT: OPERATING PRINCIPLES CITIZENS SMEM CELL CODIS OFFICER OPERATIONAL RESOURCES SHARE INFORMATION ON SOCIAL MEDIA (PHOTOS, VIDEOS, COMMENTS…) REQUEST FOR INFORMATION ON ACCESS, BEHAVIOURS TO HOLD … RISK COMMUNICATION INSTRUCTIONS FOR BETTER SECURITY BEHAVIOUR AMPLIFY INFORMATION SHARED ON #SOCIALMEDIA - PROPOSAL OF INSTRUCTIONS RELATED TO CURRENT EVENT - REQUEST FOR ADDITIONAL INFORMATION REPORTS REQUEST FOR REINFORCEMENTS COMMITMENT OF ADAPTED/APPROPRIATE RESOURCES REPORTING OF INFORMATION ON THE OPERATIONAL CONTEXT FOR DAILY OPERATIONS
- 8. www.sdis30.frFollow us: www.sdis30.fr #SMEM Watch Team #SMEM Coordinators CODIS Officer CRISIS Room
- 9. www.sdis30.frFollow us: www.sdis30.fr NEXT STEPS ON SDIS 30… • CREATION OF AN INTERNAL COLLABORATIVE TOOL FOR SHARING INFORMATION, • LINK BETWEEN COLLABORATIVE MAPS AND OPERATIONAL MAPS, • CREATION OF INTERDEPARTMENTAL TEAMS & MUTUAL SUPPORT, • INTEGRATION OF SOCIAL MEDIA IN THE OPERATIVE MANAGING INCIDENT SYSTEM …
- 10. www.sdis30.frFollow us: www.sdis30.fr Next steps for other French Fire services • Different levels of use for SMEM: – Discovery, just a monitoring in « case of », No preparedness, no human resources, – Medium level, with a SMEM officer in operations room. Preparedness of tools and human resources, – Daily use, as the SDIS of the GARD, with high interaction with population.
- 11. www.sdis30.frFollow us: www.sdis30.fr Next steps for other French Fire services • In France, the main objective is the coordination with departmental government services (Préfecture), • As useful as it is, we should keep in mind that SMEM are just a mirror of reality, • To help French fire services to use SMEM, Guidelines for SMEM are being written.
- 12. www.sdis30.frFollow us: www.sdis30.fr Contact: Captain Laurent ALFONSO +33 6 22 93 34 44 / +33 7 81 93 27 00 l.alfonso@sdis30.fr Contact: Major Olivier GALICHET +33 6 76 21 29 01 olivier.galichet@interieur.gouv.fr