Creating engaging content has been my passion in last few years. I have over 2 years of content marketing and social media marketing experience. I oversaw the content marketing process, from marketing strategy, content creation, publication to promotion via social media and paid advertising. I enjoy photography, design, and traveling. Recently, I have completed my Master´s Degree in Marketing Communications.

1. Dominika Suchova
SOCIAL MEDIA
PORTFOLIO

2. MEET DOMINIKA SUCHOVA
Creating engaging content has been my passion in last few years. I have
over 2 years of content marketing and social media marketing experience. I
oversaw the content marketing process, from marketing strategy, content
creation, publication to promotion via social media and paid advertising.
I enjoy photography, design, and traveling. Recently, I have completed my
Master´s Degree in Marketing Communications.

3. SOCIAL MEDIA
EXPERTISE

4. INJOY AGENCY
Travel, Work & Study Agency
FACEBOOK STATS: INSTAGRAM STATS:
6,200+ Engaged Facebook Followers
(June 2018)
Avg Organic Reach: 1,700
Avg Post Engagement: 40
1,200+ Engaged Instagram Followers
(June 2018)
5.8% Engagement rate

5. FACEBOOK POSTS

6. FACEBOOK POSTS

7. FACEBOOK STRATEGY
To support our Canadian Work and
Study programs we created a mini-
series of 4 vlogs - easy guides,
talking about “How to get to
Canada”.
Campaign Duration: 1 Month
Reach: 202K+ People
Results: 1700+ Reactions,
Comments and Shares
+372 New Followers
Received over 80+ Facebook
messages, phone calls, emails and
online applications

8. FACEBOOK LIVE STREAMS
Canadian Study and Visa Programs
Summer Work and Travel USA
Internship USA
12,000+ minutes watched
13,000+ people reached
298 Reactions, Comments & Shares
Topics: Results:

9. STORIES BY INJOY TRAVELERS
It is all about Storytelling.
People love stories and I love to share them.
To share stories of our clients, I collected and edited a series of photos
of multiple clients and created a photo/video blog pribehy.injoy.sk

10. STORIES BY INJOY TRAVELERS
Results
Facebook posts performed 3x better than avarage posts
All posts were shared 54x in total

11. Instagram Strategy
#injoytheworld Campaign
The main goal of the campaign was to
launch the brand hashtag #injoytheworld.
To make people start using the hashtag, I
created and launched the #injoytheworld
Photo Competition. To enter the
competition our clients had to use
hashtag #injoytheworld in their photo
description on Instagram.

12. RESULTS
2,000+ client posts using hashtag #injoytheworld
Free Instagram and Facebook content made by our
clients (reposting)
Successful launch and brand awareness- #injoytheworld
became part of the Injoy culture

13. #injoynachladnicku
Injoy Agency is well known for its
excellent client service and returning
customers. In order to maintain and
support word-of-mouth I came up with
the idea of sending postcards
designed as Polaroid photos. Every
client´s photo on Instagram using
hashtag #injoynachladnicku (stick it on
the fridge), was printed, edited, and
sent to their parents/grandparents
home.

14. #injoynachladnicku
150+ client posts using hashtag
#injoynachladnicku
Satisfied Clients - almost 50% reached out back
to us with Thank You note
Positive Word-of-Mouth
Free Instagram and Facebook content made by
our clients (reposting)
RESULTS

15. INSTA
STORIES
Sharing our daily lives at the office
Discounts for Followers
News on Feed, Blog, YouTube, Facebook
Summer Weekly Insta Stories Take Overs by
our Clients in the US and Canada
(Currently Running)

16. BLOG - CONTENT IDEAS
ETA and ESTA, what is the Difference?
5 Reasons Why You Should Visit Washington DC
Tips and Tricks: How to Book Cheap Flights?
Survival Guide: NYC (Mini-series of 4 blog posts)
How to Pack a Backpack for a Road Trip?
Examples of blog posts

17. DS
THANK YOU
Dominika Suchova
dominika.suchova@gmail.com