The document summarizes the 6 latest Google algorithms that will affect search engine ranking in 2021. These include Passage Ranking, Product Reviews Update, Broad Core Algorithm Update, Page Experience Update, June 2021 Spam Update, and Google Link Spam Algorithm Update. The Broad Core Algorithm Update and Page Experience Update aim to improve overall search quality, while the Spam Updates target link spam tactics. Digital Mesh offers website optimization services to help clients stay compliant with Google's constant algorithm changes.
2. What is Google Algorithm?
Google’s algorithms are a complex system used to retrieve data from its
search index and instantly deliver the best possible results for a query.
3. What are the 6 Latest Google
Algorithms in 2021?
• Passage Ranking
• Product Reviews Update
• Broad Core Algorithm Update
• Page Experience Update
• June 2021 Spam Update
• Google Link Spam Algorithm Update
4. Passage Ranking (February 10, 2021)
• Passage Ranking is introduced for English-language search
queries in the USA
• Now Google also considering passages as an additional ranking
factor.
5. Product Reviews Update (April 8, 2021)
• Product Review update was introduced to reward “product reviews
that share in-depth analysis, rather than thin content that just
summarizes a group of products.”
6. Broad Core Algorithm Update (June 2, 2021)
• Google released another major broad core algorithm update on
June 2, 2021. And followed by another core update in July.
• This update aims to improve the quality of search results. And the
impact of a core update is more noticeable than others.
7. What is the difference between a core update and other updates?
• Many updates to Google Search results are focused on improving
specific categories of results. But in the case of core algorithm
updates it target search overall.
8. Page Experience Update (June 15, 2021)
• Page Experience update has started from Jun 15.
• The page experience update will be finished by the end of August.
• Page Experience Score is Based on
1. Core Web Vitals
2. Mobile usability
3. Security issues
4. HTTPS usage
9. Spam Update (June 23, 2021)
• The Spam update start on June 23 and was completed on the same
day.
• Google mainly introduced spam updates to keep the quality of its
search results.
10. Google Link Spam Algorithm Update (July 26, 2021)
• Google launched an algorithm update aimed at identifying and
nullifying link spam was beginning to roll out
• After these updates sites taking part in link spam tactics could see
ranking changes – with sponsored, guest, and affiliate content
most likely to be impacted
11. Digital Mesh Softech India (P) Limited
At Digital Mesh, our dedicated teams of digital marketing experts
make sure to keep themselves updated. They are always available to
update your websites based on the latest Google algorithms.
12. Thank You
Digital Mesh Softech India (P) Limited
Unit 1: 43-A, E Block, 2nd Floor,
Cochin Special Economic
Zone, Kakkanad,
Kochi - 682037, Kerala, INDIA.
Tel: +91-484-4060200
Fax: +91-484-4060201
Email: info@digitalmesh.com
http://www.digitalmesh.com
Digital Mesh Softech US
992 Broadway #2, Brooklyn
New York 11221, United States
Tel: +1 (718) 974-2656
Email: info@digitalmesh.com
http://www.digitalmesh.com
