1. f u s i o n o f e m o t i o n & r a t i o n a l e

2. WE

3. Desmaniais amongst the top design houses
in the country with core DNA in Packaging,
Product, Retail & Branding design.

4. DESMANIA
DESIGN &
INNOVATION
BRAND
INTERFACE
DESIGN
AUTOSTUDIO
ENGINEERING
& CAD
BUSINESS
DEVELOPMENT
FINANCE
& ADMIN
C E N T R A L
DESIGN
RESEARCH &
STRATEGY

5. DESMANIA DESIGN ORGANISATIONAL STRUCTURE
ID/GD CAD MKT ACC
INDUSTRIAL DESIGN / GRAPHIC DESIGN COMPUTER AIDED DRAFTING MARKETING ACCOUNTS
KEY INDICATORS
CEO & PRINCIPAL DESIGNER
SBU DELHI
AUTOMOTIVE
STYLING STUDIO
MANESAR
SBU
MUMBAI
ID/GD CAD
CLAY
MODELING
PROTO
SHOP
MKT ACC ID/GD CAD MKT ACC
DESIGN DIRECTOR
HUMAN RESOURCE &
ADMINISTRATION
DESIGN DIRECTOR

6. A private limited company, owned by
design professionals with a talented team of
designers from premier design schools.
Full service offices in Delhi, Gurgaon & Mumbai

7. A 35 strong team, comprising industrial
designers, graphic designers,
engineers, modelers bolstered by a strong
support staff

8. Backed by a state of the art infrastructure, with in-
house 3D printing, modeling workshop,
paint shop and clay modeling to achieve
quality & speed.

9. AWARDS

10. AWARD
WINNING
COMPANY

11. Product: Vicks Cough Drops Jar
Client: P&G
CII-BW Design Excellence Award

12. I-design Awards
Product: Digital Measuring Machine
Client: Rolatape
Category: Prosumer
Product: LED Torchlight
Client: Eveready
Category: Lighting
Product: Pediasure packaging
Client: Abbott Laboratories
Category: Packaging

13. Indiastar Awards 2010
Product: VLCC Beauty Range
Client: VLCC
Product: Men’s Care
Client: Kaya Skin
Product: Bubbaloo
Client: Cadburys

14. Indiastar Awards 2012
Product: Alpenlibe Eclairs
Client: Perffetti

15. Designomics Awards
Product: LED Torchlight
Client: Eveready
Sale volume: 5.5L per month

16. CLIENTS

17. Allthelogosarepropertyoftheirrespectivecompanies

18. WORK

19. FMCG / PKG

20. LATEST LAUNCH
GOODKNIGHT XPRESS

21. PEDIASURE, ABBOTT NUTRITION

22. BUBBALOO, CADBURYS

23. HAIR OIL, ASWINI

24. AMLA SHAMPOO, ASWINI
AMLA SHAMPOO BOTTLE, ASWINI

25. ASWINI BABY OIL

26. GODREJ JUMPIN

27. WINNER OF DESIGN EXCELLENCE AWARD
VICKS COUGH DROPS, P&G

28. ALPENLIEBE ECLAIRS GIFT PACK

29. AFTERSHOWER, MARICO
PARACHUTE HAIR CREAM , MARICO
FOR INDIAN MARKET

30. FOR DUBAI MARKET
PARACHUTE HAIR CREAM , MARICO

31. FOR EGYPT MARKET
PARACHUTE HAIR CREAM , MARICO

32. HAIR PERFECT, MARICO

33. STREPSILS JAR,
RECKETT BENSKER

34. KAYA MEN’S CARE
KAYA SKIN CLINIC
KAYA SKIN CLINIC, MARICO

35. PACKAGING & BRANDING, VLCC
BEAUTY RANGE, VLCC

36. PACKAGING & BRANDING, AMWAY

37. ADHESIVE CONTAINER DESIGN

38. NYLE SHAMPOO BOTTLE, CAVINKARE

39. SPINZ, CAVINKARE

40. SHAMPOO BOTTLE, SAHARA

41. GATORADE CONTAINER

42. KALASH, PACKAGING & BRANDING, KS OILS
KALASH, KS OILS

43. PANGHAT VANASPATI

44. CASSEROLE , MILTON

45. CASSEROLE , MILTON

46. CASSEROLE , MILTON

47. CASSEROLE , MILTON

48. FRUIT BOWL, MILTON

49. FRUIT BOWL, MILTON

50. FRUIT BOWL, MILTON
CLARO PEN, MILTON

51. ULTA PERK, CADBURY’S

52. VICKS PACK OF 5, P&G

53. PAPER CARTON, OLAY

54. MOBILE ACCESSORY PACKAGING

64. OTB
O u t o f t h e b o x

65. VATIKA HAIR OIL

66. CHOCOLATE

67. PRINGLE

68. Compressed
MILO DROPS for
travelers
MILO HFD

69. Ergonomic Form with good
grip area in the middle
Hook for
hanging
Flexible hose
Handle
Stiff directing
dispenser
SANIFRESH FOR INDIAN SEAT

71. RETAIL

72. MULTI BRAND DISPLAY POP/POS, P&G

73. MULTI BRAND DISPLAY POP/POS, P&G

74. TIDE FLOOR STAND, P&G

75. PAMPERS FLOOR STAND, P&G

76. PRINGLES FLOOR STAND, P&G

77. SAFEGUARD, P&G

78. PAMPERS POS, P&G

79. Oral B 123
ORAL B POS

80. ORAL B POS

81. Colgate
COLGATE POS

82. Colgate
COLGATE POS

83. POP/POS for P&G,Gillette
GILLETTE COUNTER TOP

84. GILLETTE FLOOR STAND

85. BOOST ENERGY BAR, GSK

86. POP/POS for HP
POS, HINDUTAN PENCIL

87. Credits:Gaurav,Rajesh,Subodh
POS, GODREJ LOCKS

88. DIP-TRIX DISPLAY, GENERAL MILLS

89. SPACE DESIGN, DOMINO’S

90. design
do-wheel

91. VICKS MONOLITH, P&G

92. STALL DESIGN, MONGINIS

93. STORE SHELF STAND, AXIOM IKEN

94. MULTIBRAND FLOOR STAND, HUL

95. APPLIANCES

96. TORCH DESIGN
EVEREADY
LAUNCHED IN 2012

97. FRUIT BOWL, MILTON
TORCH, EVEREADY

98. FRUIT BOWL, MILTON
TORCH, EVEREADY

99. FRUIT BOWL, MILTON
TORCH, EVEREADY

100. FRUIT BOWL, MILTON
TORCH, EVEREADY

101. WATERPURIFIER, KENT

102. TOUCH RO WATER PURIFIER
LIVPURE
LAUNCHED IN 2012
SALIENT FEATURES:
•HIGHLY DISRUPTIVE & MODERN FORM
•REVERSE FORMAT – TANK AT THE BACK
THAT MAKES THE FORM LOOK FLOATING
AND LIGHT
•INTELLEGENT WATER DISPENSING
SYSTEM

103. CONCEPTUALISATION
SELECTION

104. PROPOSED PRODUCT REFRESH WITH ‘SELF SERVICE CALL’ FEATURE

105. 4-in-1 WATER PURIFIER
EUREKA FORBES LTD.
LAUNCHED IN 2007

107. RO Water Purifier
Livpure
LAUNCHED IN 2012
SALIENT FEATURES:
•LARGE TANK CAPACITY FOR
HEAVY USAGE
•GLASS MOUNTING AREA
•SWIVEL SPOUT FOR BOTTLE
FILLING

108. GLACIER COOLER
BAJAJ
LAUNCHED IN 2013

109. COOLER DESIGN
BAJAJ
LAUNCHED IN 2011

110. DESERT COOLER
KUNSTOCOM
LAUNCHED IN 2009

111. Technomac Geyser
Kunstocom

112. Armus Geyser
Kunstocom

113. FOOD PROCESSOR
GLEN
LAUNCHED IN 2009

115. JMG
GLEN
LAUNCHED IN 2011

116. SEMANTICS OF FRUIT

117. LED FAN DESIGN
ORIENT
LAUNCHED IN 2013 IDEATION

118. SALIENT FEATURES:
ALL METAL FAN WITH MOOD LIGHTING MODULE
CAN CHANGE THE OUTLOOK OF THE FAN WITH MOOD
LED / FAN SPEED CONTROL THROUGH REMOTE

119. LED FAN DESIGN
ORIENT
LAUNCHED IN 2013

120. LED FAN FINISH VARIATIONS

121. ADRIAN FAN DESIGN
ORIENT
LAUNCHED IN 2013

122. CEILING FAN
V GUARD
LAUNCHED IN 2011

123. CEILING FAN
V GUARD
LAUNCHED IN 2011

124. FINAL PRODUCT
FAN FOR KIDS

125. “I like batman ”
“I love red color ”
“I want a strawberry in the center ”
KID’S FAN
ORIENT FANS
LAUNCHED IN 2007
RESEARCH . CONCEPTS . TRENDS

126. CONCEPTS . MOCK-UPS . CAD . GRAPHICS

127. DIGITAL MEASURING WHEEL

128. TECH
PRODUCTS

129. Edu-projector for HCL

130. Payment Terminal for Pine Labs

131. Landline phone for Beetel

132. POS Terminal for GISIL

133. Laptop for HCL

134. LED TV

135. Sound Mixer for Pro-el, Italy

136. INSTRUMENTS

137. Spectrophotometer for Thermofisher

138. Gas chromatography for Thermofisher

139. Physiotherapy device for Bio

140. Mobile cath lab for allengers

141. CFM

142. CFM ON SEMI AUTOMATIC MACHINE
VIDEOCON
LAUNCHED IN 2011

143. CFM ON ACE WASHING MC
WHIRLPOOL
LAUNCHED IN 2010

144. CFM ON GRATIA FAN
ORIENT
LAUNCHED IN 2012
GRATIA CLASS
ORIENT
LAUNCHED IN 2012

145. CFM ON GRATIA FAN
ORIENT
LAUNCHED IN 2012

146. BRANDING

147. LOGO

148. BOOST ENERGY DRINK, GSK

150. KYSTAL SALT

151. MADHU ICE CREAM

152. BABY SAFFRON

153. MORE WATER

154. DAIRY PRODUCTS, PUNJAB SINDH

155. BEAUTY RANGE, VLCC

156. KALASH, KS OILS

157. BRAND REJUVINATION, MONGINIS FOODS

158. CREMICA LABEL, MRS. BECTORS

159. CAMBAY TIGER POP PRAWNS,
FRISH FOODS

160. PEN PACK, LEXI PENS

161. COOKWARE, GLAMOR
Tawa
Kadai
Casserole

162. WONDERMIST AIRFRESHNERS, FLORA INDUSTRIES

163. WONDERSPA HAND WASH, FLORA INDUSTRIES

164. WONDERCLEAN DISHWASH, FLORA INDUSTRIES

165. WONDERCLEAN FLOOR CLEANER, FLORA INDUSTRIES

166. WONDERCLEAN TOILET CLEANER, FLORA INDUSTRIES

167. WONDERCLEAN DETERGENT POWDER, FLORA INDUSTRIES

168. PHOTO BOOTH SKIN, GAMA ENTERTAINMENT

169. PHOTO BOOTH FRAMES, GAMA ENTERTAINMENT

170. PHOTO BOOTH FRAMES, GAMA ENTERTAINMENT

171. NIRVAN SOAPS & SHAMPOOS, MINT CORP

172. OTHER
WORK

173. AUTO STUDIO AT MANESAR

174. TOY DESIGN & ECO PRODUCTS

175. OUR WAY

176. DESMANIA has an evolved
design process with a holistic
approach towards design.
Special emphasis is laid on
refinement, optimization,
simulation and DFM. We call it
as CONCURRENT DESIGN
User needs are an integral part
of design exploration.
The design process is divided
into four phases SYSTEMS APPROACH

177. DELIVERABLES
- DESIGN RESEARCH & INSIGHTS
- DESIGN CRITERIA
- CONCEPTS
- CONCEPT REFINEMENT
- CONCEPTUALISATION
TILL SATISFACTION
w w w . d e s m a n i a . c o m
DESIGN YOGADESMANIAmantraTM

178. DELIVERABLES
- FURTHER REFINEMENT
- AESTHETIC OPTIMIZATION
- MOULDABILITY & DFM
- PRELIMINARY CAE &
SIMULATION (TOP LOAD,
DROP TEST &
MOULDFLOW)
- MOCK-UPS
- MOCK-UP REFINEMENT
- DESIGN OPTIMIZATION
DESIGN
CHEMISTRY
Design Methodology
DESMANIAmantraTM

179. DELIVERABLES
- CAD MODELS
- DETAILING
- FINAL SIMULATION &
VERIFICATION
- RAPID PROTOTYPE
- REVISIT DESIGN
- DESIGN FINALISATION
Design Methodology
DESMANIAmantraTM TECHNOGRAPHY

180. DELIVERABLES
- LIAISON WITH VENDOR
- PRODUCT GRAPHICS
- FINAL INPUTS
Design Methodology
DESMANIAmantraTM
GELLIFICATION

181. THANK YOU