1. Show Your Team
They Can Actually
Make Money In Car Sales
Just Follow the Money Map, It’s All About the Numbers
@SeanVBradley 267.319.6776

2. Problem
They’re selling cars, but still not making money…
@SeanVBradley 267.319.6776

3. Dealership Averages
17,500+ 10 $350-$4009.6
Franchised
Dealerships
Average
Units Sold
per Month
Average
Commission
per Car
Average
Salespeople
per Dealership
@SeanVBradley 267.319.6776

4. Sales Professional Averages
Avg.
Commission
per Car
Avg. Units
Sold per
Month
Monthly Weekly Hourly Yearly
$350 9.6 $3,360 $781 $15.60 $40,320
$400 9.6 $3,840 $893 $17.80 $46,080
This doesn’t include time spent out of the Dealership Networking, Prospecting, Making Phone Calls, Etc.
You’re Guys are making 40k A Year… Not Bad Right?
@SeanVBradley 267.319.6776

6. So Why Is This A
Reality?
Nobody Ever Showed Them How To Make Money…
@SeanVBradley 267.319.6776
Now, You Can!

7. The First Steps…
You Need To Know Your #’s
Expense #’s
Tax Rates #’s
ACPC #’s
@SeanVBradley 267.319.6776

8. NEEDS
In Two Categories
Fixed
• Rent
• Car
• Etc.
Situational
• Child
Support
• Medical
Expenses
• Etc.
Living
• Food
• Leisure
• Etc.
Incidentals
• Gas
• Tolls
• Etc.
Investments
• Stocks
• 401K
• Etc.
Expenses
WANTS
@SeanVBradley 267.319.6776

9. Using Their #’s
Fixed
$3,000
Situational
$1,000
Living
$1,000
Incidentals
$1,000
Investments
$2,000
Example Expenses
$8,000$8,000
$4,000 $12,000
Tax Expense
@SeanVBradley 267.319.6776

10. Helping Them Figure Out Their ACPC
Second Step
Average Compensation Per Copy
Spiffs Spins Bonus Commission Salary $400
@SeanVBradley 267.319.6776

11. Find out what your dealerships average ACPC is!
What’s the Highest? What’s the Lowest? Where Does each employee fall?
$400
ACPC
$520
ACPC
$300
ACPC
Average
ACPC
@SeanVBradley 267.319.6776

12. CarstobeSold
Expenses
$8,000
TaxRate
$4,000
ACPC
$400
Final Step
Number Crunching
@SeanVBradley 267.319.6776
Expenses
$12,000
How do you get them to sell that many cars, and in turn make more money?
The Money Map!

14. They Need to Take
Responsibility for
Their Numbers
Accountability
Graphic

15. @SeanVBradley 267.319.6776
But What if You’re Not
Helping a Sales Person?
What If you’re helping a….
 Internet Coordinator
 BDC Rep
 Appointment Setter

16. @SeanVBradley 267.319.6776
Pay Plan Recommendations
Salary
Per Week
$400
Appointment
$1
Show
$15
Sale
$25

17. @SeanVBradley 267.319.6776
How Much Do You Want To Make?
$2,500?$3,000?
IRS Wants $500 per Month

18. @SeanVBradley 267.319.6776
How Do You Get There?

19. @SeanVBradley 267.319.6776
Pay Plan Recommendations

22. @SeanVBradley
267.319.6776