Curriculum Vitae DT

1. C U R R I C U L U M V I T A E
Name: Dawn Taylor
Address: 66 Gotham Road Spital Wirral Cheshire CH639NQ
Tel No: 07899 971786
Email: dawnieloutaylor69@gmail.com
PERSONAL PROFILE
Extensively experiencedandmotivational managerwithalmost30yearsin the Residential Sales&
Lettings,Land& NewHomes, StudentPBSA Management andFinancial Servicessector. Thrivesin
challengingsituationswithastrongcustomerservice andrelationshipbuildingethic. Successfulin
implementingchange andperformance improvementwithinthe workplace througheffective
deliveryandmotivation. Proventrackrecordof deliveringkeyobjectivesandexceeding
expectationsinahighlycompetitive targetdrivenenvironment.
EMPLOYMENT HISTORY
June 2017 to Present: Student FacilityManagement.
Head of Operations–
 Reportingtothe Managing Directoron all aspectsof the business
 Manage a National Teamof Regional Managersto develop&maintainapositive culture
throughoutthe Company
 Engenderingahighchallenge,highsupportenvironment&a platformforsuccess
 To ensure all sitesare managed& meetthe Operational,Financial&BusinessPerformance
goals
 Work withFacilityManagerstoensure Health& Safetypolicies&proceduresare inplace &
adheredto. Ensure the safety of all managedbuildings,clients&staff
 DevelopSales&MarketingstrategiestomeetCompanyObjectives
 Lead & Implementall marketingplans
 Maintainbudgetarycontrol & reportingacross the Company
 Produce businessreportstosupportManagingDirector
 Implementarobustservice deliverymodel forexistingandnew sites

2. December2013 to June 2017: - The PropertyFranchise Groupincorporating (Martin &
Co/Whitegates)
Regional FranchiseManager - NorthWest & South/ Land & New Homes Director & Senior
Manager– Cheshire/Chester& Merseyside
 Inspire andmotivate Franchise ownersandtheirteamsacrossa group of 45 Offices
 Deliveringincisiveadvice andexpertisetoassistFranchisees ownersgrow theirbusiness
 Coachingand mentoringonthe latesttechniquesforbusinessdevelopment
 Managing the launchof newfranchisesandtechnical supportonacquisitions
 Run workshopsandinvestorevents
 Fullymanage the launchprocess.
 Conductcoachingand healthchecksto provide uptodate technical advice tofurther
developbusiness
 Developnewbusinessleadstoassistingrowththroughoutthe territory
 Carry out all roleswithinthe Estate Agency&LettingsSectortoprovide ‘onthe jobtraining
throughobservation’
March 2013 – December2013 – ReedsRains Ltd (SubsidiaryofLSL Group)
Regional SalesManager
 Produced anincreasedLettingsBusinessby40% onpreviousyearandproducingthe Top
Profitable BranchwithinReedsRains
 Responsible fordrivingbothResidentialLettings&Residential Salesthroughoutmy
branches
 Since beinginthe role myarea wastop in the regiononbothLettings& Sales consistently
everymonth
 Improvedmarketshare within6monthsby60% througha structuredcanvassingcampaign,
training& developingthe teams
 Increasedmarketappraisal conversionto65% - Top PerformingareainReedsRains
 Increasedfee growthby32%
May 2011 – March 2013 – ReedsRains Ltd (Subsidiaryof LSL Group)
Senior Area SalesManager
 Headhuntedto turn arounda flagshipbranchinChesteroverseeingboththe Residential
Lettings& Sales
 In the first6 monthsof beingthere Iimprovedboththe activityandincome streamto
ensure the branchnot onlymade a profitinexcessof itsbudgetfor2011 it won‘Top
PerformingBranchonboth Profit&Income inthe Region’

3.  Increasedmarketshare toTop 3 inboth the Residential Lettings&Salessectoroutof 59
agents
 Increasedfee growthby28% 2012 vs 2011
 Increasedpipelinebyover416% on previousyear
 TakenChesterbranchfrom 20th
inthe CompanyLeague table to2nd
injust overa yearand
1st
positioninthe RegionalLeague
 Increasedthe lettingsportfoliobyretainingcurrentmanagedportfolioandwinningnew
businessthroughimprovingexcellentcustomerservice levels,communicationstreamsand
networkingwithanumberof Corporate Clientsensuringwe are the agentof choice.
Portfolioincreasedby30% yearon year.
 Resourced,recruited,trained& developedmyownteamwhoare all individuallyinthe Top
10 in the Companyleague tables. One inparticularIam extremelyproudof whostarted
withme a year earlierwithnoexperience isthe TopNegotiatorinthe Companybasedon
performance &income generation.
December2010 – May 2011 – Countrywide GroupPLC (Entwistle Green)
Senior SalesManager
 Recruitedtoimprove apoorlyperforming branch
 Increasedmarketshare almostinstantlydue tomymarketappraisal vsinstruction
conversionrate of 92%
 Became marketleaderwithin3months
 Implementedastructuredmarketingcampaigntoassistinthe deliveryof excellent
customerproposal – allowingustostandout fromthe crowd
 Increasedfee growthby52%
 Won branch of the month forthe 6 monthsI was there basedonoverall performance
August 2008 to December2010 – PeterAlan Ltd (Subsidiaryof PrincipalityBuildingSociety)
Senior SalesManager
 Employedasa trouble shootertoturn arounda poorlyperformingbranche
 Ensure targetsand budgetswere met andexceededwithinall sectorsof the business
 Source,recruit,train& develophighperformingteams
 Improvedthe branchoverall onthe companyleague table from23/23 to 2/23
 Market leadersinsales,lettings&financial services
 Secureda numberof large contracts withhousingassociations
 SalesManagerof the monthon numerousoccasions
October 2006 – August2008 – PeterAlan Ltd (SubsidiaryofPrincipalityBuildingSociety)
Head of Land & New Homes Division
 Employedtosetup andmanage a new division withinthe PeterAlanEstate Agencybusiness
 Resourcedateam of Area Co-Ordinators,SalesNegotiators,Office Co-OrdinatorsandOn
Site SalesStaff

4.  Designedandimplementedadedicatedwebsite&marketingactivitypromotingourservices
 Setup a full list of MI reportingfornew business
 Workingwithhousingassociationsinmarketingdisposal andlandacquisitions
 Responsible fortargets,performance management,staff appraisalsandHRliason
 Workedon addedvalue diversitywiththe Commercial LendingDivisionof the Principality
BuildingSociety
 Since officiallylaunchinginMarch2007 have developedthe businesstobecome market
leaderinthe SouthWales& WestRegion
July 2004 – October 2006 – Countrywide GroupPLC (AlderKing)
Area Sales Manager– SouthWest
 Managed 12 branchesinthe SouthWest area
 Control of all operational,financial &logistical aspects
 Responsible forbudget,target&profitabilityachievement
 Managing strategicperformance of individuals,branches&region
 Introducing‘BestPractice’throughoutthe region
 To have a soundbusinessknowledgetogetherwithakeenawarenessof the competition
withthe Residential &NewHomessectortoensure maximumresultsthrougheffective
targeting
 Designedacompetitortrackingmanual toincrease activityincorporatingbothnew &
existingbusiness
September2002 – July 2004 – Countrywide Group PLC (Taylors & R A Bennets)
Area Sales Manager
 Managementof a team of 65 staff incorporating 10 branchesin Bristol & SouthWales
incorporatingResidential Lettings,Residential Sales&Financial Services
 2003 Increased the pipeline by300% on the same periodpreviousyear
 2004 Made a contributionof £220,000 profitwhichwasan increase of nearlyfourfold
October 1998 – September2002 – Sequence UK(Crown& Co/Allen& Harris)
Senior LettingsManager / Local Director
 Employedtopromote a regional lettingsbusinesswithaCorporate B2B development
emphasis
 Witha directive todevelopnew businessbyapproachingcorporatestoprovide lettings&
relocationsolutions
 Presenting&buildingrelationshipsatseniorleveltowinsole suppliercontracts
 Design& launchof newmarketingstrategytoenhance regional profile &increase turnover
 DevelopedspecificCorporate ServicesaspectattractingclientssuchasSony,Hitachi,
Panasonic,WDA (WelshDevelopmentAgency) BoschandAtHome Nationwide
 Revitalisedthe lettingsdivisionsperformance by380% in4 years
 Won residential lettingsof the yearfor three consecutiveyears

5. October 1994 – October1998 – Halifax PropertyServices
Senior Branch Manager
 Approacheddirectlytomanage &developpoorlyperformingPenarthbranch
 Managed a teamof 10 staff incorporatingResidential Sales,Financial Services& Banking
 Keyremit: To analyse,re-directandtargeteach aspectof the businessinordertocreate a
productive &profitable office
 Implementednew systems,staff re-organisation&new targetincentives
 Successful local awarenesscampaigntoimprove the profile inthe local markettoleadto
increasedprofits
 Achievedthe accolade of ‘BestPerformingHalifax Branch’inSouthWales
EDUCATION & QUALIFICATIONS
SettlersHigh School
O LEVEL:
English A Mathematics B+
BusinessEconomics B Biology B
Home Economics B German C
French B Afrikaans C
A LEVEL:
English B+ Biology B
ARLA Qualified(Merit)
*FurtherEducational /TrainingCourses – Detailsavailableonrequest