This document discusses predictions for the job market and hiring landscape in the coming year from Adzuna, a UK-based job search engine. It contains the following key points:
1. Vacancies may decline this year as economic uncertainty rises. Companies may freeze expansion plans and candidates will stay in their current jobs longer.
2. Direct sourcing of candidates will need to improve, as economic pressures increase competition for roles. Job ads and the candidate experience will need to be optimized.
3. Automation of tasks will continue, but many jobs are complex and varied, focusing on personal interaction, and will not be replaced. While some jobs will be lost to automation, new types of jobs that can't yet
2. Adzuna
Search engine for jobs
~ 95% of all UK jobs
2m unique UK visitors
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
Number of jobs
Largest Board Indeed Adzuna
More jobs than anyone else
LargestBoard – 250,000.Indeed – 451,867.Adzuna – 1,063,010 – as of 6th
March 2019
Powering the government’s
job site – Find a Job
3. How we work
Your Ads
Job Boards
Your Site
£ CPC £ Contracts
£ CPC
Your Brand
• Urgent
• High Volume
• Hard To Fill
Business
as usual
7. Though Competition For Candidates Is High
2.70 2.77
2.94
3.13
3.23
3.45
3.23
1.00
1.50
2.00
2.50
3.00
3.50
July August September October November December January
VacanciesPerJobseeker
Vacancies Per Jobseeker
Based on Adzuna Data and ONS Data – January 2019
8. Salaries Are Going Up Accordingly
£33563 £33470 £33415 £33424
£33682
£34213
£34726
£34939
32000
33000
34000
35000
36000
AverageSalary(perannum)
11. How does this look over time?
Based on Adzuna dataset
£30,000
£31,000
£32,000
£33,000
£34,000
£35,000
£36,000
800,000
850,000
900,000
950,000
1,000,000
1,050,000
1,100,000
1,150,000
1,200,000
1,250,000
1,300,000
Jan15
Mar15
May15
Jul15
Sep15
Nov15
Jan16
Mar16
May16
Jul16
Sep16
Nov16
Jan17
Mar17
May17
Jul17
Sep17
Nov17
Jan18
Mar18
May18
Jul18
Sep18
Nov18
Jan19
Advertised vacancies and salaries
Vacancies Salaries
12. Uncertain Times Are Ahead
Budgets will come under
more pressure
Companies may freeze any
expansion plans
Candidates will spend more
time in their current jobs
More jobs will move abroad
14. Founded By Marketers
• Founded in 2011 by Doug and Andrew
• Our mission is to be the
best place to start looking
for a job.
We love using the awesome power of
technology to help match people to
better, more fulfilling jobs.
16. Measuring The Funnel – An Example
Shortlist
Acceptance
Applications
1000 £0.50/click
100
25
5
£5/applicant
£20/shortlist candidate
£100/hire
Clicks
17. Assess Free and Paid Channels Equally
Paid channels
cost you money
Free channels
can take up
your time
Screening
Attraction
Assessment
Interview
Selection
Acceptance
Screening
Attraction
Assessment
Interview
Selection
Acceptance
18. That Might Mean Looking At Your Job Ads
17%
of UK ads use
more masculine
language
60%
of industries
use more
masculine
language
20. The Start of the Curve
Download link:http://bit.ly/AdzunaAI
• Response to numerous studies
forecasting ~50% job losses
• Looking at retrospective job
market data up to 2017
• Written by James Neave,
Adzuna Head of Data Science
28. Taking People Through This Process Is Simple
Longlist
Shortlist
Offer
Applications
Clicks
Hire
Providing
a positive
experience here
is fairly simple
Landing Pages
Assessment Days
Meet The Team
Welcome Pack
Scenario Tests
29. But We End Up Rejecting 99% Of Applicants
Longlist
Shortlist
Offer
Applications
Clicks
Hire
Giving
unsuccessful
candidates a
positive experience
is harder
Simple Queries
Basic Skills
Role Specific Skills
Culture Fit
Location & Salary
Assessment Days
30. Your Tools Can Be Automated
Longlist
Shortlist
Offer
Applications
Clicks
Hire
Psychometric
Assessments
Chatbots CV Parsing
Skills Assessment
Referencing Software
Candidate CRM
Gamification
1-Click Apply
Video Interviewing
Talent Sharing
32. The Same Automation Rules Apply To Jobs
Do Automate:
• Simple
• Repetitive
• Standardised
• Impersonal
Don’t Automate:
• Complex
• Varied
• Creative
• Personal
It’s about people!
37. In Conclusion
• There is uncertainty
• Vacancies will probably decline
• Need to improve direct sourcing
• Many jobs will be automated
• Automation can work for you
