Presentación Inglés en Acción IV 4to semestre Prepa 7 UANL

1. Team 6
BROCHURE,
FLYER, LEAFLET
AND PAMPHLET
INFORMATIVE AND PERSUASIVE WRITING:
TEXT TYPE-

2. What are they?
They are used to
communicate
information.
Leaflets,flyers and
pamphlets...
Brochures
Similar function,
but they are
longer.

3. Brochures
Focus on one
key theme, idea
or range of
products
Simple but
attractive
format
Advertise a
service or a
product, or draw
attention to a
cause or event.

4. Writing to a
specific audience
Who is the audience? What special interest do they
have in your information, service or product?
What does the audience want to know? What are your
readers’concerns?
What does the audience already know, and how much
more do they need to know?

5. TYPES OF
TEXTS
INFORMATIVE, PERSUASIVE AND
INSTRUCTIONAL TEXTS

6. Is factual
Informative Texts
Presents facts previously
unknown to the audience
Attracts readers by satisfying
curiosity
Health authorities explain
how its service works
A new school club introduces
itself

7. Uses reasoned arguments
Convince the audience to
reach certain conclusions
Persuasive Texts
A leaflet from a shop or
business asking the audience
to buy its products
A leaflet by a medical practice
on healthy lifestyles

8. Ask people to take certain
actions
Give advance warning of a
problem
Instructional Text
Used by authorities, to control
activities such as emergencies
Instructional pamphlet will
give clear steps about how to
solve a problem
What to do in case of a power
shortage
How to apply, or place at a
university

9. Structure
Opening / heading / title
The title should be brief, summarizing the point. Try to
use a short, memorable phrase
Sub-headings
Use sub-headings to give further explanation
Body text
Organize your paragraphs/headings from most important
to least important.
Close
Make sure your readers know what to do next
1.
1.
1.
1.

10. Tone and
Style
Always show respect for your
readers
Use appropriate language
Always have in mind your
audience when writting your
text

11. Activity!

12. Kahoot!
https://play.kahoot.it/v2/?
quizId=b1ebd9ce-b7cf-424e-b676-
c85d901a5078

13. THANK YOU!