Brand identity reflection overall

1. OVERALL REFLECTION ON HOW EFFECTIVELY MY PRODUCTS LINK
TOGETHER
From undertakingmy brand identityquestionnaire andbased upon gatheringthe resultsI have
learnt that all my 3 products link together,and establishmy film’sbrand identitysuccessfully.
- For example,90% of my targetaudiencesaid ‘Yes’ when asked if they thinkthere is a link
between all three of my products.
I have also learnt that the followingelementsofmyproducts have beeneffective inhelpingto
create and establishmy film’sbrand identity:
1.) “Main images aresimilar and haveincluded the main charactersyou see in the trailer.”
2.) “The fontsare similar and consistente.g.the film logo.”
3.) “Film title’s logo and charactersare used in all 3 products.”
4.) “The samecolour schemee.g.the reds in all products.”
WhenI askedmy targetaudience howeffectiveall myproductslinkintogetheronascale of 1-5
(5=excellent),8people voted5. Thisindicatestome that all my productshave clearlylinkedin
togetherandhave establishedmybrandidentityeffectivelytomytargetaudience,whichtheycan
identifywith.
Overall the feedbackhasindicatedtome thatI have createda clearsense of brandidentitythatis
strong,consistentandsuccessful inenablingmytargetaudience toidentitymyfilm.However,there
isstill roomfor more improvements,to furtherenhance mybrandidentity.