The document discusses building a lasting reputation through social media networking. It emphasizes maintaining a consistent, honest message and letting others shape one's reputation through their perceptions and interactions. It argues that social media allows one to showcase one's values and develop relationships that can lead to opportunities, just as Jesus built his reputation through consistent messaging while traveling and networking with friends.

1. Career Employment Counsellor
Linked In Heavy Weight
Careeradex Thought Leader
Social Media
and Career
Development

2. The “secrets” to a lasting reputation
through networking are…
1. made from a consistent message
2. that is built on a reputation
3. from the impressions of others

3. One of the most famous, lasting reputations in the
known world came from an avid networker that
travelled with about a dozen close friends and used a
consistent, honest message that has been maintained
by the perception and energy of others….
…and he did it all while wearing sandals.

4. Social Media is a frame…
…therefore what is the artwork that is going to
be in your frame?
….and what type of artwork are you going to
look for to add to your own collection?

5. Keep the conversation going
in the right channels
Social
Media
Channels
Engage people, stay positive,
keep them coming back
Your
Reputation -
(Your Brand)
Opportunities are
made with time and
effort
Positive conversations + regular interactions = social media success!

6. People do business with other people…
Resumes and Interviews
• Shows you can do the job
• Shows what you have done in the past
• Shows an answer to specific questions
• Are limited in terms of resources and reach

7. People do business with other people…
Social Media Management using LinkedIn
• Perform research into company culture for your
decisions
• Create relationships and reputations before the job is
even opened for others
• Shows how you are going to do the job because it
showcases your values through conversations

8. People do business with other people…
Social Media Management using LinkedIn
• Unlimited in terms of resources and reach – global
potential to meet influential decision makers
• Shows that you are the person that they want to do
the job with based from your reputation and their
perception

9. LinkedIn is the best vehicle for
professionals seeking opportunities
Passive features
• Summary of your
accomplishments
• Recommendations
• Endorsements
• Applications
Active features
• Networking for the future
• Answering questions to
create reputation
• Research into organizations,
sectors, and trends
• Professional Development
that is of a self created
“Protean” nature

10. Social Media is simply…
…people having conversations online.

11. You were made with a design in mind.
You have two ears, and one mouth.
Therefore – listen twice as much as you talk, and
join in with appropriate comments.
“Even the best piece of literature in the world is
still simply a dictionary written out of order.”

12. Chris Kulbaba, C.D.P.
www.linkedin.com/in/chriskulbaba1
www.twitter.com/chriskulbaba
http://re.vu/chriskulbaba
kulbabac@gmail.com
Please feel free to connect with me –
…and simply begin to have a conversation
online.