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!MEDIC
Who are we?
!Medic(aka micro-medic) is a medical
software and medical device company,
using GIS to create a more efficient
method of healthcare.
The
Founders
Angelica
Perez
Erik
Haig
Carmela
Licas
Tyrone
Aburto
What is the
Problem?
High number of flu cases in 2017/2018
The end of 2017 and early 2018, hospitals
across the United States witnessed a high
number of patients affected by the flu. Kaiser
in Southern California saw ER and Urgent
Care saws times at 6 hours average.
• 2h 37min
Los Angeles Community Hospital
• 2h 50min
Olympia Medical Center
• 3h 2min
Saint Vincent Medical Center
• 3h 53min
Hollywood Presbyterian Medical
Center
• 4h 22min
Ronald Regan UCLA Medical
Center
• 5h 34min
Kaiser Foundation Hospital - Los
Angeles
• 6h 48min
LAC+USC Medical Center
Kaiser Check-IN – Home Screen
Former
Home
Menu
After
Integration
CHECK - IN
Los Angeles Medical Center
4867 W Sunset Blvd.
Los Angeles, CA 90027
323-783-4011 Directions
CHECK-IN
:
CHECK - IN
Los Angeles Medical Center
4867 W Sunset Blvd.
Los Angeles, CA 90027
323-783-4011 Directions
CHECK-IN
Thank You for
Check-In
As of 6:10 PM, there
is a waiting time of
55 minutes.
Contact Us
For additional assistance
:
Check-IN Process
CHECK - IN
Los Angeles Medical Center
4867 W Sunset Blvd.
Los Angeles, CA 90027
323-783-4011 Directions
CHECK-IN
4 Locations
Check-in
Check-in
Check-in
Check-in
search
Check-IN Maps
Hospitals Medical Offices Retail Care Pharmacies
Labratories Vision Essentials Emergency Urgent
H M R P
L V E U
Medical Offices Retail Care Pharmacies
Labratories Vision Essentials
M R P
L V
Hospitals
H
Urgent
U
Emergency
E
Emergency Urgent
Medical Offices Retail Care Pharmacies
Labratories Vision Essentials
M R P
L V E U
Hospitals
H
Hospitals Medical Offices Retail Care Pharmacies
Labratories Vision Essentials
M R P
L V
H
Emergency
E
Urgent
U
BUSINESS PLAN
7,421
Physicians
71,894
Employees
KAISER SOUTHERN CALIFORNIA
15
Hospitals
227
Medical office and other facilities
4,415,845
Members
INNOVA
48.7M
LAB TEST RESULTS VIEWED ONLINE
25.5M
PRESCRIPTIONS REFILLED ONLINE
800,000
DAILY VISITS TO KP.ORG
INNOVATION
48.7M
LAB TEST RESULTS VIEWED ONLINE
25.5M
PRESCRIPTIONS REFILLED ONLINE
800,000
DAILY VISITS TO KP.ORG
AT A GLANCE:
Kaiser covers 11.8 million people
!MEDIC SWOT
ANALYSIS
Threats
•Strong competition
•Technology is constantly
changing
•Emergence of
substitutes
Opportunities
• Strategic alliances & partnerships –
first with Kaiser Southern California
• Potential to grow product to a global
scale with international clientele
• Product development & expansion
• Significant revenue opportunities
Weaknesses
• Brand new product, not established
• Lacking financial resources, need
funding/investors
• Limited operational resources, small
team
Strengths
• New business, flexible
• Innovative team
• One of our founders has specific
tech industry and start-up
experience
!MEDIC
Medical
Providers
Kaiser
Permanente
Digital Health
Blue Cross
Medical Software
Companies
Epic Systems
Corp.
Athenahealth
Medical Device
Companies
GE Health
Siemens
IBM Watson
Health
Marketing
Segmentation
Break-Down
Primary Market
$1,000 PER PHYSICIAN x 7,421 PHYSICIANS
IN KAISER SOCAL =
REVENUE OF $7,421,000
Soft Launch Pricing Projection Rates
20% SAVINGS
IN OPERATING COSTS TO
KAISER
What this
means for
Kaiser
2017 operating costs $70.5 B
$14.1 B in savings
IF MICRO MEDIC WAS LIVE
WITH KAISER NATIONWIDE
Distribution Strategy
Soft Launch
Partnership with SoCal Kaiser
Hospitals
• Business to business
• Direct channel of distribution
• No intermediaries
• Single partnership with Kaiser
Hospitals Medical Offices Retail Care Pharmacies
Labratories Vision Essentials Emergency Urgent
H M R P
L V E U
!MEDIC Software Overview
• Database – patients’ medical
record
• Hospital’s layout (map)
• Collect data
- time checked in
- reason for visit
- pay co-payment
• GIS integrated in app
CHECK - IN
Los Angeles Medical Center
4867 W Sunset Blvd.
Los Angeles, CA 90027
323-783-4011 Directions
CHECK-IN
4 Locations
Check-in
Check-in
Check-in
Check-in
search
MOVING FORWARD
HOW?
• Indirect channel of
distribution
• International agent
• Expanding to the rest of
Kaiser hospitals
• Partnering with hospitals
across the nation
• Canadian Healthcare
• Currently has a poor
healthcare productivity
reputation
• ER waiting increased by
11% in 2016-2017 from the
previous year
!MEDIC: Wristband
Will include
• healthcare database
• Customized to patient’s
information
• Track heartbeat, pulse, and
physical activity
• A sensor for heart condition
patients (911 will be called and
doctor)
Future Innovation
!MEDIC
!MEDIC
Annual
Promotional
cost : $ 371,050 Sales Agent
58%
Printed Advertising
23%
Digital
Advertising
10%
Promotional
Give-aways
9%
Promotion Strategy
!MEDIC
Promotion Strategy
$
Promotion
Strategy
!MEDIC
Promotion
Strategy
!MEDIC
WANTS TO HOOK YOU,
PRIME INVESTORS…
20% OF OUR COMPANY FOR $20 M
!MEDIC

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MicroMedic Mock Presentation

  • 2. Who are we? !Medic(aka micro-medic) is a medical software and medical device company, using GIS to create a more efficient method of healthcare.
  • 4. What is the Problem? High number of flu cases in 2017/2018 The end of 2017 and early 2018, hospitals across the United States witnessed a high number of patients affected by the flu. Kaiser in Southern California saw ER and Urgent Care saws times at 6 hours average. • 2h 37min Los Angeles Community Hospital • 2h 50min Olympia Medical Center • 3h 2min Saint Vincent Medical Center • 3h 53min Hollywood Presbyterian Medical Center • 4h 22min Ronald Regan UCLA Medical Center • 5h 34min Kaiser Foundation Hospital - Los Angeles • 6h 48min LAC+USC Medical Center
  • 5. Kaiser Check-IN – Home Screen Former Home Menu After Integration
  • 6. CHECK - IN Los Angeles Medical Center 4867 W Sunset Blvd. Los Angeles, CA 90027 323-783-4011 Directions CHECK-IN : CHECK - IN Los Angeles Medical Center 4867 W Sunset Blvd. Los Angeles, CA 90027 323-783-4011 Directions CHECK-IN Thank You for Check-In As of 6:10 PM, there is a waiting time of 55 minutes. Contact Us For additional assistance : Check-IN Process CHECK - IN Los Angeles Medical Center 4867 W Sunset Blvd. Los Angeles, CA 90027 323-783-4011 Directions CHECK-IN 4 Locations Check-in Check-in Check-in Check-in search
  • 7. Check-IN Maps Hospitals Medical Offices Retail Care Pharmacies Labratories Vision Essentials Emergency Urgent H M R P L V E U Medical Offices Retail Care Pharmacies Labratories Vision Essentials M R P L V Hospitals H Urgent U Emergency E Emergency Urgent Medical Offices Retail Care Pharmacies Labratories Vision Essentials M R P L V E U Hospitals H Hospitals Medical Offices Retail Care Pharmacies Labratories Vision Essentials M R P L V H Emergency E Urgent U
  • 9.
  • 10. 7,421 Physicians 71,894 Employees KAISER SOUTHERN CALIFORNIA 15 Hospitals 227 Medical office and other facilities 4,415,845 Members INNOVA 48.7M LAB TEST RESULTS VIEWED ONLINE 25.5M PRESCRIPTIONS REFILLED ONLINE 800,000 DAILY VISITS TO KP.ORG INNOVATION 48.7M LAB TEST RESULTS VIEWED ONLINE 25.5M PRESCRIPTIONS REFILLED ONLINE 800,000 DAILY VISITS TO KP.ORG AT A GLANCE: Kaiser covers 11.8 million people
  • 11. !MEDIC SWOT ANALYSIS Threats •Strong competition •Technology is constantly changing •Emergence of substitutes Opportunities • Strategic alliances & partnerships – first with Kaiser Southern California • Potential to grow product to a global scale with international clientele • Product development & expansion • Significant revenue opportunities Weaknesses • Brand new product, not established • Lacking financial resources, need funding/investors • Limited operational resources, small team Strengths • New business, flexible • Innovative team • One of our founders has specific tech industry and start-up experience
  • 12. !MEDIC Medical Providers Kaiser Permanente Digital Health Blue Cross Medical Software Companies Epic Systems Corp. Athenahealth Medical Device Companies GE Health Siemens IBM Watson Health Marketing Segmentation Break-Down Primary Market
  • 13. $1,000 PER PHYSICIAN x 7,421 PHYSICIANS IN KAISER SOCAL = REVENUE OF $7,421,000 Soft Launch Pricing Projection Rates
  • 14. 20% SAVINGS IN OPERATING COSTS TO KAISER What this means for Kaiser 2017 operating costs $70.5 B $14.1 B in savings IF MICRO MEDIC WAS LIVE WITH KAISER NATIONWIDE
  • 15. Distribution Strategy Soft Launch Partnership with SoCal Kaiser Hospitals • Business to business • Direct channel of distribution • No intermediaries • Single partnership with Kaiser Hospitals Medical Offices Retail Care Pharmacies Labratories Vision Essentials Emergency Urgent H M R P L V E U
  • 16. !MEDIC Software Overview • Database – patients’ medical record • Hospital’s layout (map) • Collect data - time checked in - reason for visit - pay co-payment • GIS integrated in app CHECK - IN Los Angeles Medical Center 4867 W Sunset Blvd. Los Angeles, CA 90027 323-783-4011 Directions CHECK-IN 4 Locations Check-in Check-in Check-in Check-in search
  • 17. MOVING FORWARD HOW? • Indirect channel of distribution • International agent • Expanding to the rest of Kaiser hospitals • Partnering with hospitals across the nation • Canadian Healthcare • Currently has a poor healthcare productivity reputation • ER waiting increased by 11% in 2016-2017 from the previous year
  • 18. !MEDIC: Wristband Will include • healthcare database • Customized to patient’s information • Track heartbeat, pulse, and physical activity • A sensor for heart condition patients (911 will be called and doctor) Future Innovation !MEDIC
  • 20. Annual Promotional cost : $ 371,050 Sales Agent 58% Printed Advertising 23% Digital Advertising 10% Promotional Give-aways 9% Promotion Strategy !MEDIC
  • 24. !MEDIC WANTS TO HOOK YOU, PRIME INVESTORS… 20% OF OUR COMPANY FOR $20 M