1. : 0424 487 540 : CANO.GUENES@GMAIL.COM
CAN GÜNES
PROFESSIONAL OVERVIEW
Enthusiastic & determined professional with strong understanding and experience in Digital
Marketing & SEO, seeking new challenges in my professional career.
Multilingualist (English, German, Turkish, Spanish), with experience working in multicultural
environments. Fast-learner, strong communicator, team player. Strong research and
analytical skills fostered by challenging academic studies and a passion for Digital Marketing.
PROFESSIONAL EXPERIENCE
SiteRanger Online Marketing GmbH - http://www.siteranger.de/
SEO Manager
September 2013 – November 2015
 Regular Monitoring and Auditing clients’ SEO performances
 Onpage Optimisation: Title Tag, H-Tags, Canonical Tag, Image ALT-Tags etc.
 Offpage Optimisation: Develop and implement link building campaigns
 Keyword research in coordination with client business objectives to optimize
existing content and uncover new opportunities
 Monitoring of SEO KPI’s via visibility index and Analytics KPI’s
 Working at the interface of SEO, Inbound & Content Marketing, PR, Social
Media
 Strategic SEO: Shift from link-based SEO to “new” SEO based on PR and
(Inbound) Marketing
 Content Marketing: Research, Creation & Seeding of relevant content
 Social Media & Blog support
 Facebook Ads
 Adwords (basics)
 Conceptualisation & Implementation of sustainable SEO & Digital Marketing
methods
 Customer support & communication
 Use Various tools: Search console, Google Analytics, Sistrix, Adwords, SEO
Frog, idf*wdf tool, teamwork, Basecamp, Highrise, Google docs, Buzzsumo
etc.

2. European Commission - http://ec.europa.eu
Trainee DG Communication
October 2012 – February 2013
 Project assistant for Citizens Programme
 Planning & Implementation of various communication activities
 Desk Research, Social Media Monitoring
 Project management
SKILLS
 Hands on experience in being accountable for projects from inception to delivery
 Strong understanding and experience in Digital Marketing, SEO, Google Analytics
and online campaigns
 Comprehension of search engine trends, algorithms and ranking factors
 Experience managing multiple SEO projects and working to deadlines
 Advanced Microsoft Office abilities
 Capacity of a holistic and interdisciplinary perspective
 Advanced analytical and organisational skills
 Capable of independent work as well as work in a team
 Superior communication skills
ADDITIONAL ROLES
April 2010 – September 2012 - Community & Youth Worker - Fuhrgemeinschaft e.V.
October 2009 – January 2010 - Intern - Eco Tech Insulations Australia
May 2009 – September 2009 - Intern - Artsu Fashion
September 2005 – November 2005 - Intern - muehlaus&moers kommunikation

3. UNIVERSITY EDUCATION
October 2010 – January 2012
Master of Arts, University of Wuppertal, Germany
 European Studies, High Distinction
October 2004 – January 2011
Magister Artium, University of Wuppertal, Germany
 English language studies, Romance Linguistics & Business Studies, High Distinction
September 2009 – November 2009
Semester abroad, University of Western Sydney
 School of Marketing
September 2007 – June 2008
Semester abroad, Universidad Complutense, Madrid
 Faculty of language and literature

4. LANGUAGES
German: Native speaker Turkish: Native speaker
English: Fluent (C2) Spanish: Fluent (C1)
Italian: Basic knowledge (A2) French: Basic knowledge (A1)