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                       How to partner
                       with PwC in your
                       country?
                       Guide
PwC and AIESEC
Creating value since
1973
Claudia Calinescu
AIESEC Global Coordinator at PwC
Direct: +32 2 7104154 | Mobile: +32 491 721460 | Fax: +32 2 7104299
Email: claudia.calinescu@pwc.be




Date: July 2011


Dear Reader,

PwC has been a partner of AIESEC for 38 years. Apart from working directly with AIESEC
International, PwC is also proud to be the most diverse and widespread global partner of AIESEC.
PwC offices in more than 53 countries and territories around the world support AIESEC in
numerous different ways, such as:

       AIESEC Global Internship programme
       Conferences and trainings
       Campus activities
       Alumni events
       Audit services
       Board of advisors
       Mentorship programme
       Financial sponsorships
       In-kind sponsorships
       Publications and printed materials


Please make sure you are familiar with this document if you would like to contact PwC. This
document will provide you the necessary information in order to start a long-lasting partnership
between AIESEC and PwC in your country or territory.



Looking forward to working with you.


Kind regards,
Claudia Calinescu




Claudia Calinescu | AIESEC Global Coordinator at PwC
Direct: +32 2 7104154 | Mobile: +32 491 721460 | Email: claudia.calinescu@pwc.be
Contents
Before you start a partnership follow the advices below ..........................................5

FAQ: Building a partnership with PwC ..................................................................... 8

FAQ: PwC as a Global Exchange Partner .................................................................. 9

Let’s work together to build more relationships and create more value ................ 11




PwC                                                                                                       3
PwC and AIESEC
Creating value since 1973
Before you start a
                           partnership follow the
                           advices below

                           Evaluate the existence and capacity of PwC
                           local office to host a collaboration
                             a.   Research and read about PwC (Global PwC wiki page on MyAIESEC.net,
                                  www.pwc.com )
                             b. Search if there is any PwC office in your area.
                             c.   Find out the capacity: if there is a recruitment department, who is taking
                                  the decisions regarding the recruitment and employer branding initiatives?
                                  Who can take interns in PwC?
                             d. Talk to the Global Coordinator and Alumni working at PwC for more
                                information and insights.



                           Find the History of the partnership
                             a.   Find if any previous communication or contracts signed between the parts
Product capability is             before.
about what can you do
                             b. Find all the AIESEC Supporters* involved before and if they are still in
for your partner
                                PwC. (*AIESEC Supporters in PwC are PwC employees who are involved in
specifically rather than
                                the partnership with AIESEC and who are furthering this relationship.)
offering anything for
everyone.                    a.   Talk to the Global Coordinator and Alumni working at PwC for more
                                  information and insights.



                           Find all the Alumni working at PwC
                             a.   Search for Alumni on LinkedIn, internal CRM, talk to the Global
                                  Coordinator and other close alumni.
                             b. Recruitment and employer branding initiatives.
                             c.   Try to have multiple contact points within PwC. This could help you to
                                  open more doors.


                           Identify the PwC local office’s needs
                             a.   Talk to the Global Coordinator and Alumni working at PwC for more
                                  information.
                             b. Read articles on the company’s website, find out initiatives from the past,
                                future programmes that PwC will open in your market.




                           PwC                                                                                5
c.   Find the right persons to talk to for employer branding, recruitment
                                 initiatives, raising interns or other collaboration you consider relevant for
                                 PwC.



                          Prepare an outstanding client relations
                          strategy.
                            a.   Try to add value to your collaboration by creating a distinctive trust based
                                 relation.
                            b. Brainstorm actions that can improve your relationship with PwC. You can
                               find articles about building relations that bring values on www.pwc.com
                            c.   This is a very important aspect in PwC so for sure your contacts at PwC will
                                 expect you to deliver high quality customer care relation through the
                                 collaboration with AIESEC.
                            d. Stay in touch with your contacts in PwC, regardless of whether there is an
                               immediate sponsoring needs.
                            e. Keep your partnership requests realistic. You can do so by benchmarking
                               against other organisations you partner with, or against other AIESEC
                               countries with similar economic reality and size of membership.



                          Get a physical meeting.
                            a. Try to have maximum 1 or 2 main contact person from AIESEC’s side. As
                               AIESEC’s leadership changes every year, having too many names or faces
                               to remember could get confusing for your contact person in PwC.
Be distinctive in areas     b. Follow-up on the referrals provided to you by the PwC-AIESEC Global
that matters to your           Coordinator. The referrals and endorsements often come from the global
partner.                       champions of AIESEC within PwC. Their reputation can also be at stake if
                               AIESEC acts in an unprofessional manner,
                            c. Transition your PwC contacts and account history to your successor. This
                               would help you to ensure a smooth transition from one year to the next
                            d. Do not use cheap sales speeches! At PwC we do not appreciate this
                               attitude. Be sincere and show interest in your contact’s need rather than
                               how great is your organisation.
                            e. Explain what AIESEC does and what can your local chapter offer to PwC.
                            f. Listen carefully to what are your contact’s needs and what are they looking
                               for.


                          Establish how the AIESEC local chapter can
                          address to PwC needs.
                            a. Clearly identify the interest of the PwC local office.
                            b. Analyse your products and capacity in terms of members and student
                               market you can access.
                            c. Analyse the GCP from other countries with a similar market
                            d. Talking to the Global Coordinator for more information.
                            e. Prepare a relevant offer.
                            f. Check the quality of the job description when raising an internship.
                            g. Get feedback on your offer from the Global Coordinator and Alumni.
                            h. Negotiate the condition and sign a partnership.




                          PwC                                                                                    6
Keep the AIESEC Global Coordinator at
PwC updated.
  a.   If you had an event together with us, don’t forget to follow up. It is highly
       recommended that you send pictures and stories from the event to the
       Global Coordinator.



Have a high quality client relation and
delivery:
  a. Try to consistently deliver on promises.
  b. Make sure the members that interact with PwC have a professional
     attitude.
  c. Evaluate the collaboration.
  d. If PwC will be satisfied with your products and will see the quality in your
     services they will offer referrals to your local office and show an interest in
     more point of collaboration.




                                             A successful
                                             partnership has a
                                             as foundation the
                                             technical skills
                                             provided and the
                                             trust based
                                             relations that the
                                             parts can build.




PwC                                                                                    7
FAQ: Building a
                            partnership with PwC
                            Can I establish a national partnership with
                            PwC in my country or territory?
                            Yes, more than 53 AIESEC countries and territories have already done that. If you
                            do not already have a contact person in the PwC office in your country, please
                            follow the advices in this guide and contact the Global Coordinator, so that we can
                            help you to establish contact and initiate conversation with the local office.



                            What are some of the areas in which
                            AIESEC usually cooperates with PwC?
                            Please refer to page 1 of this document for a list of the common areas of
                            cooperation. If you have other ideas of how to work with PwC, please do not
                            hesitate to contact the Global Coordinator.

The most successful
brands constantly deliver   There is already a national partnership
on what they promise.
                            with PwC in my country or territory. How
                            can I make it stronger?
                            A good starting point would be to review what is already there in the partnership,
                            and evaluate whether any of the existing areas of cooperation can expand in scale,
                            or to check whether there will be any regional or international conferences and
                            events being held in your country or territory. Additionally you can also search for
                            other ideas of cooperation by visiting the Good Case Practice section of the PwC
                            wiki page at MyAIESEC.net. You can use your creativity and design specific
                            programs or events that address the need of the PwC offices in your country.



                            There is already a national partnership
                            with PwC in my country or territory, but
                            certain elements of that cooperation is not
                            going as well as it could be. What can I do?
                            You can contact the Global Coordinator, clearly explain that situation and the
                            challenges that are there. The Global Coordinator will then help you to brainstorm
                            different potential solutions and raise the issue internally when appropriate.




                            PwC                                                                               8
FAQ: PwC as a Global
                           Exchange Partner

                           Can I raise PwC internships in my country
                           or territory?
                           Yes, you are highly encouraged to approach the PwC office in your country and
                           raise internships directly. PwC has a contractual relationship with AIESEC
                           International and while there is a small number of internships each year that are
                           managed on a global level, the majority are raised and managed by the account
                           managers on the MC or LC level.



                           Are all the internships in the area of finance
                           and accounting?
                           No, there are also interns working in areas such as Human Resource, Marketing,
Relationship skills are    Project Management, Information Management in PwC offices around the world.
just as important as the
technical skills..
                           Does the PwC office in my country need to
                           pay any additional fee to AI on top of the
                           TN fee?
                           No, the PwC office only needs to pay the TN fee or any other charges (if any), as
                           agreed with you as a representative of AIESEC.



                           How can I raise PwC internships in my
                           country or territory?
                           If you do not already have a contact person in PwC, the Global Coordinator can
                           help you to establish contact with the local office. After the initial endorsement,
                           you would promote the internship programme to the contact person from PwC in a
                           professional manner as you would with any other potential TN takers in your
                           country or territory.
                           When a TN has been raised, you need to send the TN ID to the Global Coordinator.
                           Sending all TN IDs when they are “available” to the Global Coordinator is a very
                           important step. The internship position would then be promoted on the classified
                           section on MyAIESEC.net and the Global PwC wiki page. After the promotion
                           stage, you would continue to match and realise the internship as you would with
                           any other TN takers.
                           This is the process for raising and managing internships in PwC. Please note that
                           this does not apply to all Global Exchange Partners (GEP). Please check the
                           information available on MyAIESEC.net or contact AIESEC International .




                           PwC                                                                                 9
I was told by my contact person in PwC
that they are not interested in the
internship programme as it is required that
the candidates would speak the local
language. There are very few EPs with that
language skill. What should I do?
If your local language resembles another language in the same language group that
is widely spoken, it can be possible that interns could learn the language within a
short period of time. Otherwise you can suggest bringing in interns to work in
corporate service areas such as human resources, marketing or project
management, as the working language in PwC internally is English.
You can also introduce the concept of the PwC New Recruits programme to them,
where they can work with AIESEC to send local graduates out for an exchange,
before returning to begin working in PwC. For more information, please refer to
the New Recruits Programme Case Study available on the PwC wiki page.




Find more details please consult the documents:

        PwC - AIESEC Partnership Overview 2011.ppt
        PwC Partnership Launch at AIESEC IC 2011, Nairobi, Kenya.pdf

Updates to our pages :

        Global PwC wiki at myaiesec.net
        PwC and AIESEC Partnership Facebook page


Contact the current AIESEC Global Coordinator

        Claudia Calinescu
        AIESEC Global Coordinator at PwC
        Direct: +32 2 7104154 | Mobile: +32 491 721460 | Fax: +32 2 7104299
        Email: claudia.calinescu@pwc.b




PwC                                                                              10
Let’s work together to
build more relationships
and create more value

The AIESEC Global Coordinator role is to support the AIESEC Countries in
providing interns to PwC local territories and start or grow their partnership with
PwC.

Whenever you have questions or you need support, please contact the AIESEC
Global Coordinator at PwC and we will share our knowledge and network with you.




PwC firms provide industry-focused assurance, tax and advisory services to enhance value for their
clients. More than 161,000 people in 154 countries in firms across the PwC network share their
thinking, experience and solutions to develop fresh perspectives and practical advice. See
www.pwc.com for more information.

“PwC” is the brand under which member firms of PricewaterhouseCoopers International Limited
(PwCIL) operate and provide services. Together, these firms form the PwC network. Each firm in the
network is a separate and independent legal entity and does not act as agent of PwCIL or any other
member firm. PwCIL does not provide any services to clients. PwCIL is not responsible or liable for the
acts or omissions of any of its member firms nor can it control the exercise of their professional
judgment or bind them in any way.

© 2011 PwC. All rights reserved. In this document, “PwC” refers to PricewaterhouseCoopers, which is a
member firm of PricewaterhouseCoopers International Limited, each member firm of which is a
separate and independent legal entity.

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How to partner with PwC in your country- Guide

  • 1. www.pwc.com How to partner with PwC in your country? Guide PwC and AIESEC Creating value since 1973
  • 2. Claudia Calinescu AIESEC Global Coordinator at PwC Direct: +32 2 7104154 | Mobile: +32 491 721460 | Fax: +32 2 7104299 Email: claudia.calinescu@pwc.be Date: July 2011 Dear Reader, PwC has been a partner of AIESEC for 38 years. Apart from working directly with AIESEC International, PwC is also proud to be the most diverse and widespread global partner of AIESEC. PwC offices in more than 53 countries and territories around the world support AIESEC in numerous different ways, such as:  AIESEC Global Internship programme  Conferences and trainings  Campus activities  Alumni events  Audit services  Board of advisors  Mentorship programme  Financial sponsorships  In-kind sponsorships  Publications and printed materials Please make sure you are familiar with this document if you would like to contact PwC. This document will provide you the necessary information in order to start a long-lasting partnership between AIESEC and PwC in your country or territory. Looking forward to working with you. Kind regards, Claudia Calinescu Claudia Calinescu | AIESEC Global Coordinator at PwC Direct: +32 2 7104154 | Mobile: +32 491 721460 | Email: claudia.calinescu@pwc.be
  • 3. Contents Before you start a partnership follow the advices below ..........................................5 FAQ: Building a partnership with PwC ..................................................................... 8 FAQ: PwC as a Global Exchange Partner .................................................................. 9 Let’s work together to build more relationships and create more value ................ 11 PwC 3
  • 4. PwC and AIESEC Creating value since 1973
  • 5. Before you start a partnership follow the advices below Evaluate the existence and capacity of PwC local office to host a collaboration a. Research and read about PwC (Global PwC wiki page on MyAIESEC.net, www.pwc.com ) b. Search if there is any PwC office in your area. c. Find out the capacity: if there is a recruitment department, who is taking the decisions regarding the recruitment and employer branding initiatives? Who can take interns in PwC? d. Talk to the Global Coordinator and Alumni working at PwC for more information and insights. Find the History of the partnership a. Find if any previous communication or contracts signed between the parts Product capability is before. about what can you do b. Find all the AIESEC Supporters* involved before and if they are still in for your partner PwC. (*AIESEC Supporters in PwC are PwC employees who are involved in specifically rather than the partnership with AIESEC and who are furthering this relationship.) offering anything for everyone. a. Talk to the Global Coordinator and Alumni working at PwC for more information and insights. Find all the Alumni working at PwC a. Search for Alumni on LinkedIn, internal CRM, talk to the Global Coordinator and other close alumni. b. Recruitment and employer branding initiatives. c. Try to have multiple contact points within PwC. This could help you to open more doors. Identify the PwC local office’s needs a. Talk to the Global Coordinator and Alumni working at PwC for more information. b. Read articles on the company’s website, find out initiatives from the past, future programmes that PwC will open in your market. PwC 5
  • 6. c. Find the right persons to talk to for employer branding, recruitment initiatives, raising interns or other collaboration you consider relevant for PwC. Prepare an outstanding client relations strategy. a. Try to add value to your collaboration by creating a distinctive trust based relation. b. Brainstorm actions that can improve your relationship with PwC. You can find articles about building relations that bring values on www.pwc.com c. This is a very important aspect in PwC so for sure your contacts at PwC will expect you to deliver high quality customer care relation through the collaboration with AIESEC. d. Stay in touch with your contacts in PwC, regardless of whether there is an immediate sponsoring needs. e. Keep your partnership requests realistic. You can do so by benchmarking against other organisations you partner with, or against other AIESEC countries with similar economic reality and size of membership. Get a physical meeting. a. Try to have maximum 1 or 2 main contact person from AIESEC’s side. As AIESEC’s leadership changes every year, having too many names or faces to remember could get confusing for your contact person in PwC. Be distinctive in areas b. Follow-up on the referrals provided to you by the PwC-AIESEC Global that matters to your Coordinator. The referrals and endorsements often come from the global partner. champions of AIESEC within PwC. Their reputation can also be at stake if AIESEC acts in an unprofessional manner, c. Transition your PwC contacts and account history to your successor. This would help you to ensure a smooth transition from one year to the next d. Do not use cheap sales speeches! At PwC we do not appreciate this attitude. Be sincere and show interest in your contact’s need rather than how great is your organisation. e. Explain what AIESEC does and what can your local chapter offer to PwC. f. Listen carefully to what are your contact’s needs and what are they looking for. Establish how the AIESEC local chapter can address to PwC needs. a. Clearly identify the interest of the PwC local office. b. Analyse your products and capacity in terms of members and student market you can access. c. Analyse the GCP from other countries with a similar market d. Talking to the Global Coordinator for more information. e. Prepare a relevant offer. f. Check the quality of the job description when raising an internship. g. Get feedback on your offer from the Global Coordinator and Alumni. h. Negotiate the condition and sign a partnership. PwC 6
  • 7. Keep the AIESEC Global Coordinator at PwC updated. a. If you had an event together with us, don’t forget to follow up. It is highly recommended that you send pictures and stories from the event to the Global Coordinator. Have a high quality client relation and delivery: a. Try to consistently deliver on promises. b. Make sure the members that interact with PwC have a professional attitude. c. Evaluate the collaboration. d. If PwC will be satisfied with your products and will see the quality in your services they will offer referrals to your local office and show an interest in more point of collaboration. A successful partnership has a as foundation the technical skills provided and the trust based relations that the parts can build. PwC 7
  • 8. FAQ: Building a partnership with PwC Can I establish a national partnership with PwC in my country or territory? Yes, more than 53 AIESEC countries and territories have already done that. If you do not already have a contact person in the PwC office in your country, please follow the advices in this guide and contact the Global Coordinator, so that we can help you to establish contact and initiate conversation with the local office. What are some of the areas in which AIESEC usually cooperates with PwC? Please refer to page 1 of this document for a list of the common areas of cooperation. If you have other ideas of how to work with PwC, please do not hesitate to contact the Global Coordinator. The most successful brands constantly deliver There is already a national partnership on what they promise. with PwC in my country or territory. How can I make it stronger? A good starting point would be to review what is already there in the partnership, and evaluate whether any of the existing areas of cooperation can expand in scale, or to check whether there will be any regional or international conferences and events being held in your country or territory. Additionally you can also search for other ideas of cooperation by visiting the Good Case Practice section of the PwC wiki page at MyAIESEC.net. You can use your creativity and design specific programs or events that address the need of the PwC offices in your country. There is already a national partnership with PwC in my country or territory, but certain elements of that cooperation is not going as well as it could be. What can I do? You can contact the Global Coordinator, clearly explain that situation and the challenges that are there. The Global Coordinator will then help you to brainstorm different potential solutions and raise the issue internally when appropriate. PwC 8
  • 9. FAQ: PwC as a Global Exchange Partner Can I raise PwC internships in my country or territory? Yes, you are highly encouraged to approach the PwC office in your country and raise internships directly. PwC has a contractual relationship with AIESEC International and while there is a small number of internships each year that are managed on a global level, the majority are raised and managed by the account managers on the MC or LC level. Are all the internships in the area of finance and accounting? No, there are also interns working in areas such as Human Resource, Marketing, Relationship skills are Project Management, Information Management in PwC offices around the world. just as important as the technical skills.. Does the PwC office in my country need to pay any additional fee to AI on top of the TN fee? No, the PwC office only needs to pay the TN fee or any other charges (if any), as agreed with you as a representative of AIESEC. How can I raise PwC internships in my country or territory? If you do not already have a contact person in PwC, the Global Coordinator can help you to establish contact with the local office. After the initial endorsement, you would promote the internship programme to the contact person from PwC in a professional manner as you would with any other potential TN takers in your country or territory. When a TN has been raised, you need to send the TN ID to the Global Coordinator. Sending all TN IDs when they are “available” to the Global Coordinator is a very important step. The internship position would then be promoted on the classified section on MyAIESEC.net and the Global PwC wiki page. After the promotion stage, you would continue to match and realise the internship as you would with any other TN takers. This is the process for raising and managing internships in PwC. Please note that this does not apply to all Global Exchange Partners (GEP). Please check the information available on MyAIESEC.net or contact AIESEC International . PwC 9
  • 10. I was told by my contact person in PwC that they are not interested in the internship programme as it is required that the candidates would speak the local language. There are very few EPs with that language skill. What should I do? If your local language resembles another language in the same language group that is widely spoken, it can be possible that interns could learn the language within a short period of time. Otherwise you can suggest bringing in interns to work in corporate service areas such as human resources, marketing or project management, as the working language in PwC internally is English. You can also introduce the concept of the PwC New Recruits programme to them, where they can work with AIESEC to send local graduates out for an exchange, before returning to begin working in PwC. For more information, please refer to the New Recruits Programme Case Study available on the PwC wiki page. Find more details please consult the documents: PwC - AIESEC Partnership Overview 2011.ppt PwC Partnership Launch at AIESEC IC 2011, Nairobi, Kenya.pdf Updates to our pages : Global PwC wiki at myaiesec.net PwC and AIESEC Partnership Facebook page Contact the current AIESEC Global Coordinator Claudia Calinescu AIESEC Global Coordinator at PwC Direct: +32 2 7104154 | Mobile: +32 491 721460 | Fax: +32 2 7104299 Email: claudia.calinescu@pwc.b PwC 10
  • 11. Let’s work together to build more relationships and create more value The AIESEC Global Coordinator role is to support the AIESEC Countries in providing interns to PwC local territories and start or grow their partnership with PwC. Whenever you have questions or you need support, please contact the AIESEC Global Coordinator at PwC and we will share our knowledge and network with you. PwC firms provide industry-focused assurance, tax and advisory services to enhance value for their clients. More than 161,000 people in 154 countries in firms across the PwC network share their thinking, experience and solutions to develop fresh perspectives and practical advice. See www.pwc.com for more information. “PwC” is the brand under which member firms of PricewaterhouseCoopers International Limited (PwCIL) operate and provide services. Together, these firms form the PwC network. Each firm in the network is a separate and independent legal entity and does not act as agent of PwCIL or any other member firm. PwCIL does not provide any services to clients. PwCIL is not responsible or liable for the acts or omissions of any of its member firms nor can it control the exercise of their professional judgment or bind them in any way. © 2011 PwC. All rights reserved. In this document, “PwC” refers to PricewaterhouseCoopers, which is a member firm of PricewaterhouseCoopers International Limited, each member firm of which is a separate and independent legal entity.