2. What makes it engaging?
• There was a direct communication with the viewers
• A moving background was used as a visual aid so the audience didn’t get bored.
• The presenter didn’t speak in a monotone way.
• Pictures sent in by viewers were displayed.
At what speed do they convey the message?
• The weather report is said relatively fast.
• The presenter speaks for around 2 and a half minutes.
• She speaks clearly but also includes a lot of information.
• A 3 day forecast is given.
How do they emphasise their point - verbally
and physically?
• Hand gestures are used.
• The presenter points to the map and uses it to show what she is talking about.
• She put emphasis on certain words to stress what she is talking about.
• Everything is well presented and well rehearsed.
3. Weather report - Genre
• The report is set in the same studio as the news.
• Everything is computerized and set up for them.
• A green screen is used so the maps can be changed easily by the
computer to display different things.
• Graphics are used to add clarity and emphasise the main point and as a
pictoral representation of what is happening to add interest to the
report.
• Ident- name caption, logo, ‘in association with the met office’ this is
used to show that the weather is from a trustworthy source.
• Always lead with a story ‘dull and drab’ alliteration is used a lot.
• Three days of the weather is given and it is always in chronological
order.
4. The isobars on the map indicate the
strength of the wind, the closer the
lines are, the stronger the mind will
be.
These show that a cold front will be
going over the UK.
The temperatures for different areas
are shown.
These show the
wind speed and
direction.
The day and the time this is
expected to happen is show at
the bottom of the screen.
It is expected to rain at this
time so rain is displayed on
the map.
The bug
is shown
in the top
left
corner so
that
viewers
know this
is from
the BBC.
5. Bug.
Shows when the picture
was taken.
Name and location of the
viewer is displayed.
Picture of the supermoon, links
to the nation and international
scale of news.
6. Weather report - Language
• Piece to camera- the reporter looks directly into the camera when
talking.
• A medium long shot is used so that there is enough room to display the
relevant information.
• Ident- the name of the weather reporter is displayed at the start of the
report.
• General view- shots taken by the public are shown during the report to
show the weather in various locations.
• There is a polite and friendly interchange between the two presenters
during the hand over and hand back.
7. Bug. Low angle, unusual image.
Natural.
Sun and cloud, represents
the image was taken on a
sunny and cloudy day.
‘Bucko’ people feel comfortable with
sending in their nicknames which shows
there is a relaxed relationship between
the presenters and the viewers.
8. Weather report – Mode of
Address
• Direct address to the viewer.
• Personal pronouns ‘you’ve been sending me…’
• A chatty/friendly yet authoritative tone is used.
• Engaging- alliteration.
• A clear, smooth, articulate presentation.
• Shown to be knowledgeable by using genre specific terms.
• Concise, have to work to time constraints.
• Talks naturally, the script is memorized and they don’t talk from an auto-
cue.
• Standing, open body language.
• Hand gestures are used with the graphics.
