Speechwriting

1. Public
Speaking
Berta Portillo

2. OBJECTIVE
To articulate at least three reasons why public
speaking skills are important.

3. What are the
Benefits of
Public
Speaking?
• Public speaking is a great
way of building personal
development on many levels,
since improving
communication skills is
helpful in almost every area
of life. Whether your goal is
to engage in political debate,
make a career as a
motivational speaker or gain
confidence in front of an
audience, public speaking
can help you meet your goal.

4. Benefits of
public
speaking
• In the category of “Intellectual and
practical skills” public speaking is
listed as one of these core skills.
• Public speaking is universally
applicable to all types of majors and
occupations and is seen by U.S.
employers as a critical employability
skill for job seekers.
• No matter what your ambitions and
interests are, developing speaking
skills will benefit your personal,
professional, and public life.

5. Personal
Developing the skill to give these types of
speeches can help us to fulfill essential roles
in our family and community.
Another great personal benefit of public
speaking is that it builds self- confidence. It’s
no surprise that speaking in public is scary, but
by engaging in the activity you will build self-
confidence through the experience.
Among some o the most important personal
benefits are the following:

6. Benefits of public
speaking
• Career advancement
• Boost confidence
• Critical thinking
• Personal development
• Improve communication skills
• Make new social connections
• Personal satisfaction
• Expand your professional
network

7. Benefits of public
speaking
• Learn to persuade
• Build leadership skills
• Learn performance skills
• Develop your vocabulary
and fluency
• No fear of impromptu
speaking
• Learn to argue
• Helps you drive change
• Be a better listener

8. Profesional
• It is believed 70% of jobs today involve some
form of public speaking.
• With the recent economic shift from
manufacturing to service careers, the ability
to communicate with others has become
crucial.
• Effective speaking skills make you more
attractive to employers, enhancing your
chances of securing employment and later
advancing within your career. Employers,
career counselors, and the National
Association of Colleges and Employers
(NACE) all list good communication skills at
the top of the list of qualities sought in
potential employees

9. Public
Learning about public speaking will allow you
to participate in democracy at its most basic
level.
Public speaking is important in creating and
sustaining a society, which includes informed,
active participants.
Learning about public speaking helps you to
listen more carefully to and critically evaluate
other’s speeches.
Listening and critical thinking allow you to
understand public dilemmas, form an opinion
about them, and participate in resolving them.

10. How do you think
public speaking can
help you meet your
personal, professional
and public life goals?

11. Famous
orators
• Think about people
who have convinced
you or others to do
something or to respond
in a certain way just
because of something
they wrote or said.

12. THOMAS JEFFERSON
• When, in the course of human events, it
becomes necessary for one people to
dissolve the political bonds which have
connected them with another, and to
asume among the Powers of the earth,
the separate and equal station to which
the laws of nature and of nature’s God
entitle them, a decent respect to the
opinions of mankind requires that they
should declared the causes which impel
them to the separation.”
• From The Declaration of Independence

13. Martin Luther King Jr.
• “And when this happens, when we allow
freedom to ring, when we let it right from every
village and every Hamlet, from evey state and
every city, we will be able to speed up that day
when all of God’s children, black men and white
men, Jews and Gentiles, Protestants and
Catholics, will be able to join hands and sing in
the words o the old Negro spiritual, “Free at last!
Free at last! Thank God Almighty, we are free at
last!”
• “I have a dream speech”.

14. Advertising
excecutives

15. Journalists

16. HOW DO THEY
PERSUADE?
• They give you a reason why
you should care.
• They provide this reason with
specfic examples.
• They use words that evoke
your thoughts (logos) and
your emotions (ethos).

17. THING ABOUT YOUR
TOPIC
• Recycling?
• Diplomacy?
• The importance of a
college education?

18. Why should
people do
these things?
• Because population & global
consummerism continue to increase
and because resources are limited,
people should make a conscious effort
to recycle.
• Because preemptive wars are costly,
extend the miliatry beyong its limits
and cause residual conflicts, world
leaders should carefully examine their
reasons before deciding to declare or
extend wars.

19. Why
should
people
do these
things?
• Because a college education
offers a graduate a greater
chance of opportunity,
promotion and lifelong
salary than someone without
a college education, all high
school students should enroll
in college track classes.

20. Notice the key
words
• Because
• Should
• Persuasive writers and speakers
give you the reason (because)
and tell you what you should do
about it.

21. Notice the
examples
in each
statement
Population and global consummerism
continue to increase.
Preemptive wars are costly, extend the
miliatry beyong its limits, and cause
residual conflicts.
A college education offeres a graduate a
greater chance of opportunity, promotion
and lifelong salary than someone without
it.

22. Notice the
sense of
audience
All people should recycle.
World leaders should carefully
consider preemptive war.
High school students should
consider a college education.

23. Artists of
persuasion
Have a passion
Have an
audience
Give the
audience a
reason why they
should care
There really is a
science to if after
all

24. Then you too can joing the gallery
• Of these great artists of persuasion
Inspire race relations
Start a new nation
Sell lots of shoes
Influence public
opinion

25. What are the key
words in the
previous speeches?
1
How these two
famous orators
persuade the
audience?
2
What could be a
great topic for your
speech?
3