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27 October 2011 - Students on Ice: Saving the Arctic with social media Sara Falconer WWF-Canada Be Good Be Social

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Agenda <ul><li>WWF ’ s online communities </li></ul><ul><li>Students on Ice </li></ul><ul><li>Social media without the Internet </li></ul><ul><li>Saving the Arctic with social media </li></ul>Earth Hour 2010, Canada © Jeremiah Armstrong / WWF-Canada

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AT A GLANCE Facebook fans – 600% growth from 2009 +95,179 Blog pageviews per month +25,000 Twitter followers – 200% growth from 2009 +19,571 People signed up for Earth Hour Canada 2011 Facebook event +150,000 Photo: © Michel Roggo / WWF-Canon

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- WWF-Canada Students on Ice

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October 28, 2011 - http://www.youtube.com/watch?v=YqxFix4qE7E

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October 28, 2011 -

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October 28, 2011 -

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- WWF-Canada Social media without the Internet

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- WWF-Canada Saving the Arctic with social media

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http://www.youtube.com/watch?v=9-sIXi0ijIY -

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October 28, 2011 -

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<ul><li>wwf.ca </li></ul><ul><li>@wwfcanada </li></ul>Thank you sfalconer@wwfcanada.org @sarafalconer Students on Ice © 2010, WWF. All photographs used in this presentation are copyright protected and courtesy of the WWF-Canon Global Photo Network and the respective photographers.