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#CharityFail Emma Jenkin

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#CharityFail - Everything socia media isn't

Emma Jenkin - Canadian Music Centre

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#CharityFail Emma Jenkin

  1. 1. #charityfail Emma Jenkin Canadian Music Centre H olly knowlman A rt gallery of ontario
  2. 4. <ul><li>Step 1 </li></ul>Step 1
  3. 5. <ul><li>Step 2 </li></ul>+ ? ? ? ? ? ? ? ? ? ? ? ? Step 1 Step 2
  4. 6. <ul><li>Step 3 </li></ul>+ ? ? ? ? ? ? ? ? ? ? ? ? = $$$ Step 1 Step 2 Step 3
  5. 7. Letting the intern do it
  6. 8. Letting the intern do it
  7. 9. Letting the intern do it
  8. 10. Letting the intern do it
  9. 11. Letting the CEO do it
  10. 12. Letting the CEOdo it <ul><li>Having the CEO do it </li></ul>
  11. 13. Letting the CEOdo it <ul><li>Having the CEO do it </li></ul>
  12. 14. Letting the CEOdo it <ul><li>Having the CEO do it </li></ul>
  13. 15. Letting the CEOdo it <ul><li>Having the CEO do it </li></ul>
  14. 16. Letting the CEOdo it <ul><li>Having the CEO do it </li></ul>
  15. 19. Mindless retweeting
  16. 20. Never retweeting
  17. 21. Never retweeting
  18. 22. Never retweeting
  19. 23. Never retweeting
  20. 24. TOO REAL
  21. 25. TOO REAL “ Johnnie Walker Red Label is so awful they can't sell it in Scotland.”
  22. 26. TOO REAL &quot;I f***ing hate Paolo Nutini.&quot;
  23. 27. TOO REAL   &quot;Barack Obama wins Nobel Peace Prize. Discuss. You've got to be f***ing kidding me.&quot;
  24. 28. TOO REAL
  25. 29. NOT REAL ENOUGH
  26. 30. NOT REAL ENOUGH
  27. 31. NOT REAL ENOUGH
  28. 32. NOT REAL… AT ALL NOT REAL ENOUGH
  29. 33. NOT REAL… AT ALL NOT REAL …at all
  30. 34. Asking too MUCH
  31. 35. Asking too much
  32. 36. Not asking enough
  33. 37. Not asking enough targeted
  34. 38. Not asking enough realistic
  35. 39. Not asking enough memorable
  36. 40. …oops
  37. 41. Favourite #win
  38. 42. Favourite #win
  39. 43. Favourite #win
  40. 44. Favourite #win
  41. 45. Questions
  42. 46. Thank you!

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