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Your Client’s Online Business Experience is Broken; Let’s Fix it ,[object Object],[object Object],Bolo AZ 2011 Page   of 18 Let‘s Dig In! Bolo AZ 2011 @ElizabethHannan
Think Systematic Processes ,[object Object],[object Object],Bolo AZ 2011 Page   of 18 Bolo AZ 2011 Bolo AZ 2011 @ElizabethHannan
Think Systematic Processes ,[object Object],[object Object],Bolo AZ 2011 Page   of 18 Bolo AZ 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],[object Object],Bolo AZ 2011 Page   of 18 Bolo AZ 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Where To Next? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Page   of 18 Bolo AZ 2011 @ElizabethHannan
[object Object],Identify The Disconnect ,[object Object],[object Object],[object Object],12. Oktober 2011 Page   of 18 Bolo AZ 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Where to look? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12. Oktober 2011 Page   of 18 Bolo AZ 2011 @ElizabethHannan
[object Object],Use “Search better” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12. Oktober 2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],[object Object],Bolo AZ 2011 Page   of 18 Bolo AZ 2011 @ElizabethHannan
[object Object],[object Object],Bolo AZ 2011 Page   of 18 Bolo AZ 2011 @ElizabethHannan
[object Object],For the love of the niche! ,[object Object],[object Object],[object Object],[object Object],Bolo Conference 2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Niche is “technically’ not enough ,[object Object],[object Object],[object Object],[object Object],[object Object],Bolo  2011 Page   of 18 ,[object Object],[object Object],12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Am I lost? ,[object Object],Bolo  2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Interaction ,[object Object],[object Object],[object Object],[object Object],[object Object],Bolo Conference 2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Human Interaction  = Listening, Acknowledging and Engagement ,[object Object],Bolo Conference 2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Human Interaction  = Listening, Acknowledging and Engagement ,[object Object],Bolo Conference 2011 Page   of 18 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12. Oktober 2011 Page   of 18 Mystery Solved: Humans buy from other humans because they trust in your brand, product, service or ambassador. Bolo AZ 2011 @ElizabethHannan
[object Object],Get In Touch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Page   of 18 Thanks! 12. Oktober 2011 Bolo AZ 2011 @ElizabethHannan
[object Object],Attributions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12. Oktober 2011 Page   of 18 Bolo AZ 2011 @ElizabethHannan Case Studies http://www.marketmotive.com/blog/internet-marketing/a-case-study-in-customer-centric-thinking http://technoracle.blogspot.com/2011/03/customer-experience-management-case.html http://blogs.adobe.com/flashplatform/2011/03/customer-experience-management-a-case-study-in-failure.html http://www.synovate.com/ce/insights/doc/CE_CaseStudies/Synovate%20CE%20Case%20Study%20-%20TELUS.pdf Case Studies http://www.goodexperience.com/2011/04/ignore-the-customer-e.php http://www.adweek.com/news/advertising-branding/rethinking-user-experience-97875 http://www.andybudd.com/archives/2011/07/whats_in_a_name_the_duality_of_user_expe/ http://uxdesign.smashingmagazine.com/2011/03/15/why-user-experience-cannot-be-designed/

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