The document appears to be a series of social media posts from October 13, 2013 discussing topics like community management, content creation, trend research, and insights. Various hashtags are used including #FCMAZ, #BOLO2013, and references are made to sharing kitten photos. The posts suggest evolving disciplines like research, analysis, validation, and connection activation.

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BOLO 2013
The Future Of
COMMUNITY
MANAGEMENT
The Future Of
COMMUNITY
MANAGEMENT
Sunday, October 13, 13

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@stephparker
stephparker.com
Sunday, October 13, 13

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@HILLHOLLIDAY
HHCC.COM
Sunday, October 13, 13

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TEXT LINE #3#FCMAZ
#BOLO2013
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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s
community
management
community
#FCMAZ
content creation
content planning
reporting
channel moderation
trend research
management
#BOLO2013
Sunday, October 13, 13

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IT’S THE FIRST DAY OF FALL, AND I
REALLY LOVE LEAVES THAT LOOK
LIKE _____________.
CEREAL BOX
TM
A
cereal box
FIVE HOURS AGO
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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#FCMAZ
#THATDATINGSHOW FINALE NIGHT.
WE’RE FEELING THE LOVE.
A
cereal box
FIVE HOURS AGO
CEREAL BOX
TM
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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#FCMAZ
SHARE with someone you think
could use a kitten in their day.
CEREAL BOX
TM
A
cereal box
FIVE HOURS AGO
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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MEASUREMENTMEASUREMENT
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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s
FORMULATHE
FORMULATHE
+ +
research analysis content
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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PSYCHOLOGYPSYCHOLOGY
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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s
FORMULATHE
FORMULATHE
+
insight validation
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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UTILITYUTILITY
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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s
FORMULATHE
FORMULATHE
+
CONNECTION ACTIVATION
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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Evolve the discipline.Evolve the discipline.
#FCMAZ
#BOLO2013
Sunday, October 13, 13

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TEXT LINE #3Cheers.
#FCMAZ
#BOLO2013
Sunday, October 13, 13