1. Global Spectacular
Advertising Expert
05/10/2015

2. #DefiGroup Global Spectacular Advertising Expert
1970’s 1980’s 1990’s 2000’s 2010’s

3. #DefiGroup Global Spectacular Advertising Expert
Global
Cities
Premium
Audiences
Global
Brands
Hot
Spots

4. #DefiGroup Global Spectacular Advertising Expert
54% world population
live in urban areas.
BUSINESS
ACTIVITY
HUMAN
CAPITAL
INFORMATION
EXCHANGE
CULTURAL
EXPERIENCE
POLITICAL
ENGAGEMENT

5. #DefiGroup Global Spectacular Advertising Expert
Global
Shoppers
International commuters shopping
during their travels.
Urban
Audience
Local daily commuters of a city,
feeding the coverage and frequency.
Creative
Class
Highly educated, talented and
experienced people, actors of the
brain-drain.

6. #DefiGroup Global Spectacular Advertising Expert
Emblematic
place
City
center
Ring
road
Main city
access

7. #DefiGroup Global Spectacular Advertising Expert
SAMSUNG : 50 DEFI signs in 9 countries since 1990

8. #DefiGroup Global Spectacular Advertising Expert
ROLEX : 14 DEFI signs in 8 countries since 1997

9. #DefiGroup Global Spectacular Advertising Expert
KIA : 42 DEFI signs in 5 countries since 2002

10. #DefiGroup Global Spectacular Advertising Expert
Skysign Citywall

11. #DefiGroup Global Spectacular Advertising Expert
Iconic
Outstanding landmark city location.
Emotion
Reaching commercial, cultural
and historic areas.
Power
Major traffic routes connecting
dynamic hot spots.

12. #DefiGroup Global Spectacular Advertising Expert
SKYSIGN 47 201 41
CITYWALL 29 236 49
+ 600 sites in + 50 cities

13. #DefiGroup Global Spectacular Advertising Expert
Thank you.
Flying colors /flaɪ.ɪŋ kʌl·ər/: in a bold and assured way, in a spectacular or grand way
Source Urban dictionary

14. #DefiGroup Global Spectacular Advertising Expert

15. #DefiGroup Global Spectacular Advertising Expert

16. #DefiGroup Global Spectacular Advertising Expert

17. #DefiGroup Global Spectacular Advertising Expert