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Cyber Extension
By Aryan Varshney
WHAT IS CYBER EXTENSION ?
Cyber extension means “using the power of online networks
,computer communications and digital interactive multimediato
facilitate dissemination of agriculture technology.
Cyber extension thus can be defined as the extension over the cyber
space.
Cyber space is the imaginary space behind the interconnected
telecommunications and computer networks.
Success Stories of Cyber Extension
Central government initiatives to provide connectivity To the expert system –
NATP-ITD (1998) component, ICAR- Extension Component under NATP, NIC
initiatives
in Kolhapur of Maharashtra (Warana Wired Villages)
State initiatives: Maharashtra governments initiatives to promote Information
kiosks, Kerala Government (Akshaya Project) to Connect all village panchayats.
NGO ‘s Projects: Information villages project in pondicherry by MSSRF chennai.
Multiple rural services: Include agriculture extension such as Warana, Gyandoot
(Raj), Jhabua development communication project (MP), Mango information
network.
NEED AND SIGNIFICANCE 0F CYBER EXTENSION
 TO CREATE AWARENESS AMONG EXTENSION
FUCTIONAREIS.
 SAVE TIME , MONEY AND EFFORTS REDUCE
DEPENDENCYON SO MANY ACTOR IN THE CHAIN
OF EXTENSION.
 ELIMINATE TIME AND DISTANCE BARRIERS.
 ADD MORE INTERACTIVITY SPACE.
 BRING NEW INFORMATION SERVICE TO RURAL
AREAS.
CYBER EXTENSION FOR
RESEARCH
EXTENSION
COMMUNICATION
IMPORTANT TOOLS OF CYBER
EXTENSION
a. E-mail
b. Internet browising for extension information
c. Video conferencing
d. Call centers
e. Discussion group and Newsgroups
f. Interactive expert system on diseases of livestock,
Crop, pests, and problems related with the agriculture
eMAIL
E-mail or the electronic mail is the most widely used
application on the Internet for sending and receiving
electronic messages in new age.
Email is used to communicate all type of messages –
texts,audio,videos.
Also In government offices and research organizations
most of the communication with the international
organizations - the World Bank, Food and Agriculture
Organization, United Nations Development Programmes,
is in form of e-mail.
INTERNET Browising for Extension
Information
 Browsing The World wide web for the required information is the
most often used “Information access” method on the Internet.
 The information on livestock and package of practices is being
hosted and up-loaded by ICAR institutes and states veterinary
universities.
 Information on Government programs ,projects is hosted by
concerned state government or central government agencies.
INTERNET SERVICES
Some of the best known services available on the internet include
Following:
World Wide Web (www)
File Transfer Protocol (FTP) service
Electronic Mail
Discussion groups and News Groups.
Telnet Service.
Some useful website
addresses for Livestock
Owners
• www.dahd.nic.in
• www.e-choupal.com
• www.e-agriculture.org
• www.fao.org
• www.gisdevelopment.net
• www.ruralinformatics.nic.in
• www.ndri.res.in
• www.ivri.nic.in
• www.nddb.org
• www.vci.nic.in
• www.icar.org.in
e-Choupal – a boost for farmers
 e-choupal creates direct marketing channel.
 Role of choupal sanchalak is central role
 IT through e- choupal aims to enhancing competitiveness
in the
 global market.
 e- choupal delivers real-time information and customizes
knowledge
 e- choupal is benefiting over 4 million farmers
 The programme involves the installation of computers with
Internet access in rural areas of India to offer farmers up-
to-date marketing and agricultural information..
Advantages of cyber extension
 Cyber Extension Will save Money , time , efforts .
 Cyber Extension Will save time , cut steps from cyber
extension.
 Cyber Extension Will be information rich and interactive.
 Cyber Extension Will be continuously available.
Cyber extension :issues and concerns
 Lack of reliable Telecom infrastructure in rural areas.
 Interrupted power supply.
 Lack of content (locally relevant and in local language).
 Low purchasing power of the rural communities.

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CyberExtension-.pptx

  • 2. WHAT IS CYBER EXTENSION ? Cyber extension means “using the power of online networks ,computer communications and digital interactive multimediato facilitate dissemination of agriculture technology. Cyber extension thus can be defined as the extension over the cyber space. Cyber space is the imaginary space behind the interconnected telecommunications and computer networks.
  • 3. Success Stories of Cyber Extension Central government initiatives to provide connectivity To the expert system – NATP-ITD (1998) component, ICAR- Extension Component under NATP, NIC initiatives in Kolhapur of Maharashtra (Warana Wired Villages) State initiatives: Maharashtra governments initiatives to promote Information kiosks, Kerala Government (Akshaya Project) to Connect all village panchayats. NGO ‘s Projects: Information villages project in pondicherry by MSSRF chennai. Multiple rural services: Include agriculture extension such as Warana, Gyandoot (Raj), Jhabua development communication project (MP), Mango information network.
  • 4. NEED AND SIGNIFICANCE 0F CYBER EXTENSION  TO CREATE AWARENESS AMONG EXTENSION FUCTIONAREIS.  SAVE TIME , MONEY AND EFFORTS REDUCE DEPENDENCYON SO MANY ACTOR IN THE CHAIN OF EXTENSION.  ELIMINATE TIME AND DISTANCE BARRIERS.  ADD MORE INTERACTIVITY SPACE.  BRING NEW INFORMATION SERVICE TO RURAL AREAS.
  • 6. IMPORTANT TOOLS OF CYBER EXTENSION a. E-mail b. Internet browising for extension information c. Video conferencing d. Call centers e. Discussion group and Newsgroups f. Interactive expert system on diseases of livestock, Crop, pests, and problems related with the agriculture
  • 7. eMAIL E-mail or the electronic mail is the most widely used application on the Internet for sending and receiving electronic messages in new age. Email is used to communicate all type of messages – texts,audio,videos. Also In government offices and research organizations most of the communication with the international organizations - the World Bank, Food and Agriculture Organization, United Nations Development Programmes, is in form of e-mail.
  • 8. INTERNET Browising for Extension Information  Browsing The World wide web for the required information is the most often used “Information access” method on the Internet.  The information on livestock and package of practices is being hosted and up-loaded by ICAR institutes and states veterinary universities.  Information on Government programs ,projects is hosted by concerned state government or central government agencies.
  • 9. INTERNET SERVICES Some of the best known services available on the internet include Following: World Wide Web (www) File Transfer Protocol (FTP) service Electronic Mail Discussion groups and News Groups. Telnet Service.
  • 10. Some useful website addresses for Livestock Owners • www.dahd.nic.in • www.e-choupal.com • www.e-agriculture.org • www.fao.org • www.gisdevelopment.net • www.ruralinformatics.nic.in • www.ndri.res.in • www.ivri.nic.in • www.nddb.org • www.vci.nic.in • www.icar.org.in
  • 11. e-Choupal – a boost for farmers  e-choupal creates direct marketing channel.  Role of choupal sanchalak is central role  IT through e- choupal aims to enhancing competitiveness in the  global market.  e- choupal delivers real-time information and customizes knowledge  e- choupal is benefiting over 4 million farmers  The programme involves the installation of computers with Internet access in rural areas of India to offer farmers up- to-date marketing and agricultural information..
  • 12.
  • 13. Advantages of cyber extension  Cyber Extension Will save Money , time , efforts .  Cyber Extension Will save time , cut steps from cyber extension.  Cyber Extension Will be information rich and interactive.  Cyber Extension Will be continuously available.
  • 14. Cyber extension :issues and concerns  Lack of reliable Telecom infrastructure in rural areas.  Interrupted power supply.  Lack of content (locally relevant and in local language).  Low purchasing power of the rural communities.