Internal Trade- PPT

2. RETAIL TRADE
(Meaning And Types)
Arya Elizabeth Thomas
Mount Tabor Training College
Pathanapuram

3. Retail Trade
• Meaning
• Retail Trade refers to the purchase and sale of goods
and services in small quantity for final consumption

4. Types of Retail Trade
Itinerant
Retailers
Fixed Shop
Retailers
Traders who
keep on moving
from one place
to another to sell
products.
Traders who do
not move from
one pace to
another to sell
their products.

5. Itinerant Retailers
• They do not have a fixed place of business to
operate from.
• They keep moving with their shops from one
location to another, in search of consumers.
• They carry limited stock
• They operate with limited resources
• They deal in consumer goods of daily use
• Greater service to consumer.
• Goods are sold cheap.

6. Features of Itinerant
Retailers
1)______
scale of
operation
2) Deal in
______goods
3) Greater service
to
___________
4) Carry
______ stock
5) Charges
______ price
on goods

7. Types of Itinerant Retailers
Itinerant Retailers
Hawkers
And
Peddlers
Market
Traders
Street Traders
Cheap
Jacks

8. Describe the pictures

9. Hawkers and Peddlers
Hawkers
• Carry goods in a wheeled vehicle
Peddlers
• Carry goods on their heads or backs

10. Features of Hawkers and Peddlers
• They sell goods at the doorstep of the consumer
• They do not have fixed price for goods
• They deal in non standardized and low value products
• The goods they sell are not always reliable in terms of
quality and price.

12. Market Traders are small retailers who sells
goods at periodical markets

13. Features of Market Traders
• They sell goods in weekly markets, monthly bazaars
or annual fairs
• They deal in low priced consumer items of daily use
• They deal in one particular line of product such as
vegetables, pottery, fish etc.
• They set up their shop with temporary structure.

15. Street traders or pavement vendors are small
retailers who open shops near public places

16. Features of Street traders
• They operate near public places like railway stations,
bus stands etc.
• They sell consumer items of common use like
newspaper, stationery items etc.
• They deal in low price products of common use
• They do not change their place of business frequently

18. Cheap Jacks are small retailers who have
independent shops of a temporary nature

19. Features of Cheap Jacks
• They hire small shops or display goods in tents
• They shift from one place to another depending upon
the prospects of business
• They deal in consumer goods as well as services such
as repair of watches, shoes, umbrella etc.

20. Identify the Retailer