Learn how to get started on your videography project- be it wedding videography or for your social media- Instagram Reels, Facebook & Tiktok or for film.

1. www.koolstories.com

2. How do brands communicate? Easy- through
stories. As a medium of storytelling, video is
unparalleled. But what really goes into making
a successful one? Well, let’s find out!
This is your personal beginners guide to
videography. Use it wisely! Tally-ho!
www.koolstories.com

3. Videography Cinematography Filmmaking
Definition To shoot raw moving
images on electronic
media.
Decide, plan and
execute vision of
screenwriter and
filmmaker in production.
Shooting video that tells
story through visuals.
Intent Record events as they
happen.
To bind each visual
element adding value to
the story.
Shoot a film to convey a
message.
Focus Document everything
on electronic media.
Stir emotions into a film. Sets a movie tone.
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4. 1. Location- Type Video Shot
The right shot can go a long way in defining what
impact it has on the viewer. That is the magic &
power of good photography. An interesting location
will develop curiosity in viewers mind and will make
mundane actions pleasing be it for a wedding,
social film, photoshoot, or anything for the
production angle.
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5. 2. Dialogues- Type of Video Scene
Few things you need to consider before going for
dialogues in videography
Keep voice overs to a minimum.
Go for a direct dialogue.
Say what you have to.
Since theatre is the mother of modern-day
perception, find a professional who writes like a
playwright.
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6. 3. Costume- Type of Video Shot
What makes an actor relevant to the role is how
well he adapts to his persona, his on-camera
presence and his props, i.e. costumes. Plan out
something vibrant, eye-catchy, and unconventional
(bizarre sells) enough to fulfil your purpose and
glue your audience to the screen.
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7. 4. Action- Type of Story/Video
Give the viewer something to think about,
something that teases his emotions and of high
entertainment value. As a videographer, you can
accomplish this when your on-camera actions have
enough jazz or oomph.
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8. 5. Sound effect/music- Type of Mood
Sometimes music does the trick. It is powerful
enough to convey the sentiments in any scene.
Just use the right background music, and effects to
minimize heavy usage of words.
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9. 6. Props- Mood & Statement of Video
The right amount and types of props can make a
world of difference. Try and adjust the contrasting
props to enhance beauty of your production. There
has to be meticulous planning and arrangement of
thoughts presented in every shot, scene and
display. Props aren't limited to objects on and
around the actors. There is also careful planning in
their placement, colour, etc.
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10. 7. Characters- Strengthen Storytelling
Characters magnetically pull a viewer towards it.
More so, they successfully do the job of putting
across the desired message. As a videographer,
build an interesting character that ties all your
efforts together.
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11. Here is a checklist of the right tools you will need:
•Camera
•Tripod
•Video lightning kit
•Wireless ,shotgun, USB and clip-on lavalier mics.
•Editing software
•Memory card
•Spare batteries
•Light reflector
•A range of lenses
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12. Do you have any question?
6th floor, 2 Kingdom Street, Paddington,
London, W2 6BD, England
support@koolstories.com
+44 (0) 7876 322 804
www.koolstories.com
www.koolstories.com