survey on how people get phone credit refills and what their reasons are for getting them through certain ways

1. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 1/11
The Summary of Survey Result: How People Get Phone Credit
(Pulsa)
1. HOW OFTEN DO YOU GET YOUR PHONE CREDIT REFILLED?
Single Answer, Total Respondents : 510
JakPat App
Leading mobile market research in indonesia
Once a month (46.86%)
Every 2 weeks (20.2%)
Once a week (13.33%)
Every few days (9.8%)
Every 3 weeks (7.25%)
Other option (1.57%)
Every day (0.98%)

2. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 2/11
# Option Total Answer Percentage
1 Once a month 239 46.86 %
2 Every 2 weeks 103 20.2 %
3 Once a week 68 13.33 %
4 Every few days 50 9.8 %
5 Every 3 weeks 37 7.25 %
6 Other option 8 1.57 %
7 Every day 5 0.98 %
Other Option
# Answer Total Answer Percentage
1 Tiga bulan sekali 1 0.2 %
2 abudemen 1 0.2 %
3 Tidak pernah 1 0.2 %
4 6 bulan sekali 1 0.2 %
5 enam bulan sekali 1 0.2 %
6 sesuai kebutuhan 1 0.2 %
7 setahun sekali 1 0.2 %
8 beberapa bulan sekali 1 0.2 %

3. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 3/11
2. IN WHAT DENOMINATION DO YOU USUALLY REFILL YOUR PHONE CREDIT?
Single Answer, Total Respondents : 510
50,000 rupiah (31.96%)
100,000 rupiah (19.02%)
10,000 rupiah (15.88%)
25,000 rupiah (15.88%)
> 100,000 rupiah (8.04%)
20,000 rupiah (5.88%)
5,000 rupiah (3.33%)

4. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 4/11
# Option Total Answer Percentage
1 50,000 rupiah 163 31.96 %
2 100,000 rupiah 97 19.02 %
3 10,000 rupiah 81 15.88 %
4 25,000 rupiah 81 15.88 %
5 > 100,000 rupiah 41 8.04 %
6 20,000 rupiah 30 5.88 %
7 5,000 rupiah 17 3.33 %

5. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 5/11
3. WHICH ARE THE WAYS THAT YOU HAVE REFILLED YOUR PHONE CREDIT?
Multiple Answer, Total Respondents : 510
0 % 20 % 40 % 60 % 80 % 100 %
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Through banking channels (ATM, mobile banking, etc.) (48.04%)
At a pulsa shop (45.88%)
Asking a friend or a friend's friend who sells pulsa (27.25%)
At a convenience store (Indomaret, Alfamart, etc.) (17.25%)
I sell pulsa. (8.24%)
Buying pulsa online through websites (6.67%)
At a supermarket (Carrefour, Hypermart, etc.) (4.31%)
Other option (1.18%)

6. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 6/11
# Option Total Answer Percentage
1 Through banking channels (ATM, mobile banking, etc.) 245 48.04 %
2 At a pulsa shop 234 45.88 %
3 Asking a friend or a friend's friend who sells pulsa 139 27.25 %
4 At a convenience store (Indomaret, Alfamart, etc.) 88 17.25 %
5 I sell pulsa. 42 8.24 %
6 Buying pulsa online through websites 34 6.67 %
7 At a supermarket (Carrefour, Hypermart, etc.) 22 4.31 %
8 Other option 6 1.18 %
Other Option
# Answer Total Answer Percentage
1 m banking 1 0.2 %
2 beli di temen yang jual pulsa 1 0.2 %
3 abudemen 1 0.2 %
4 bayar kantor 1 0.2 %
5 minta beliin orang tua 1 0.2 %
6 Meminta ayah untuk mengisi 1 0.2 %

7. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 7/11
4. WHAT IS THE MOST COMMON WAY THAT YOU REFILL YOUR PHONE CREDIT?
Single Answer, Total Respondents : 510
Through banking channels (ATM, mobile banking, etc.) (34.9%)
At a pulsa shop (29.61%)
Asking a friend or a friend's friend who sells pulsa (19.02%)
I sell pulsa. (7.06%)
At a convenience store (Indomaret, Alfamart, etc.) (5.1%)
Buying pulsa online through websites (3.92%)
At a supermarket (Carrefour, Hypermart, etc.) (0.39%)

8. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 8/11
# Option Total Answer Percentage
1 Through banking channels (ATM, mobile banking, etc.) 178 34.9 %
2 At a pulsa shop 151 29.61 %
3 Asking a friend or a friend's friend who sells pulsa 97 19.02 %
4 I sell pulsa. 36 7.06 %
5 At a convenience store (Indomaret, Alfamart, etc.) 26 5.1 %
6 Buying pulsa online through websites 20 3.92 %
7 At a supermarket (Carrefour, Hypermart, etc.) 2 0.39 %

9. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 9/11
5. WHAT INFLUENCES YOUR DECISION TO PURCHASE PHONE CREDIT THROUGH A CERTAIN WAY?
Multiple Answer, Total Respondents : 510
0 % 20 % 40 % 60 % 80 % 100 %
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I am looking for the fastest way to get pulsa. (56.47%)
I am looking for the most convenient way to get pulsa. (38.63%)
I prefer paying with cash. (20.59%)
Privacy is important to me; I don't want to write my number down. (13.53%)
I prefer paying electronically. (12.16%)
There is a promotion when I buy phone credit. (8.82%)
I don't need to talk to someone. (8.43%)
I enjoy chatting with the teller. (1.96%)
I am asked by the tellers at markets and minimarts if I want to purchase phone credit, so I do.
(1.57%)

10. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 10/11
# Option Total Answer Percentage
1 I am looking for the fastest way to get pulsa. 288 56.47 %
2 I am looking for the most convenient way to get pulsa. 197 38.63 %
3 I prefer paying with cash. 105 20.59 %
4 Privacy is important to me; I don't want to write my number down. 69 13.53 %
5 I prefer paying electronically. 62 12.16 %
6 There is a promotion when I buy phone credit. 45 8.82 %
7 I don't need to talk to someone. 43 8.43 %
8 I enjoy chatting with the teller. 10 1.96 %
9 I am asked by the tellers at markets and minimarts if I want to purchase phone credit, so I do.8 1.57 %

11. 25/5/2015 Survey Result by JakPat ­ Leading mobile market research in Indonesia
http://jakpat.net/survey/detail/1919 11/11
6. AT PLACES SUCH AS INDOMARET, ALFAMART AND CARREFOUR, THERE ARE SOMETIMES
PROMOTIONS FOR REFILLING YOUR PHONE CREDIT THERE. (EXAMPLE - FREE TEH BOTOL IF YOU
PURCHASE PULSA) DO THESE PROMOTIONS MAKE YOU MORE LIKELY TO PURCHASE PHONE CREDIT
AT THESE PLACES?
Single Answer, Total Respondents : 510
# Option Total Answer Percentage
1 No 308 60.39 %
2 Yes 202 39.61 %
No (60.39%)
Yes (39.61%)