The change process: why is it so difficult ? Parkinson Law, Peter Principle

1. How do we Satisfy our spouses ?
Or
How do we lead a change, a pilot ?
The complexity of change management
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Amnon Elbee
21 Aug 2017
Amnon_e@Oshyot.co.il

2. We are going to talk about
 Customer Satisfaction
 The Mythical power of the Bureaucracy
 The Change Management (Agile) Process
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3. Customer satisfaction
 The statistics of Projects’ success
 Measuring satisfaction is subjective, Disappointing
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4. Probably you have heard
those Clichés
 Management commitment-involvement
 Change process
 Disruptive technology
But how do we do it ?
Taking the Simple way.
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5. We miss or lose our Customer when:
 “There is No (real) Customer”
 There is no personal gain or value (for that customer)
 The project advances on its own -
no transparency, no Teamwork (with the customers)
 The Bureaucrats are not treated properly
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honors

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For the distinguished customer

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The (crucial) Ritual of efficient
committees
The best way to attract
attention
1.
2.
3.
Agile style short focused sprints
minutes

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Factor I. An official wants to multiply
subordinates, not rivals
Factor II. Officials create work for each other
The empty hospital
The Bureaucrats (1)

9. Parkinson’s Law (1.1)
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10. The Committee Decision Process (2)
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11. All rights reserved Amnon Elbee11
(1)
(3)

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Bearing all this in mind -
The complexity of a change process

13. Kotter's 8-Step Change Model
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Change agents
Inspire
Continuously
stages 1-4
Cheap blessed popularity
Empower stage 6
And get a retainer contract

14. Change (Novelty) by Amazon [1]
1. Focus on the Customer, start with:
- Press Publication
- FAQ for the press conference
- User Manual
2. Experiment frequently
- Increase innovation by reducing the cost of failure
- A/B Testing – test all alternatives
3. Measure everything
Improvements by small iterations
‫אלבי‬ ‫לאמנון‬ ‫שמורות‬ ‫הזכויות‬ ‫כל‬14

15. ‫אלבי‬ ‫לאמנון‬ ‫שמורות‬ ‫הזכויות‬ ‫כל‬15
4. Move fast & be Quick, Nimble
- Small steps
- Intimate teams [only two pizza trays]
- speed overcomes quality
5. Embrace failure
- Review, investigate
- Failure, when treated wisely, builds us to be better
6. Focus only on your core Business
Change (Novelty) by Amazon [2]

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Bonus Book