2. GALLOP MEDIA PROFILE 2
TABLE OF CONTENTS
TABLE OF CONTENTS
Contact Information ......................................................................................................................................................3
About us.........................................................................................................................................................................4
Strategy..........................................................................................................................................................................5
Vision.........................................................................................................................................................5
Mission......................................................................................................................................................5
Business Goals and Objectives..................................................................................................................5
Business Strategy......................................................................................................................................6
Business Concept...........................................................................................................................................................7
Business Concept ......................................................................................................................................7
Services .....................................................................................................................................................7
Business Competitiveness.........................................................................................................................8
Business Model.........................................................................................................................................8
Gallop Media Departments ...........................................................................................................................................9
Our Clients ...................................................................................................................................................................10
3. GALLOP MEDIA PROFILE 3
CONTACT INFORMATION
BUSINESS NAME
Gallop Media
BUSINESS TYPE
Media Services and Advertising Agency.
TELEPHONE:
+20 2239 308 34
EMAIL
info@gallopmedia.net
ADDRESS
5 El Falaky Sq., Bab El Louq, 7th Floor, Downtown, Cairo, Egypt
4. GALLOP MEDIA PROFILE 4
ABOUT US
ABOUT GALLOP MEDIA
Gallop people are fresh minds, smart, ambitious, creative and commercially
driven minds. They are driven to win personally, for their clients and their team.
Success in our day-to-day work depends on a healthy dose of teamwork and
collaboration as well as individual achievement. With our gallopers, you’ll find the
whole is truly greater than the sum of its parts. Promoting an open and diverse
culture generates new ideas, promotes better decision making and helps us
attune our company to the needs of our clients. Though a diverse group of
individuals, they share a common ambition to: “WIN THE RACE”. Our gallopers
aim high and are passionate about what they do. They are always winners in
pursuing opportunities to have a real impact. Our culture is seeded with an
entrepreneurial spirit. Our spirit combined with the individuality of our people, a
dedication to fresh thinking and challenging the norms, gives us our competitive
edge. We explore consumer behavior, uncover unmet needs and identify new
markets to unearth growth opportunities.
5. GALLOP MEDIA PROFILE 5
STRATEGY
VISION
Our vision is to be #1 in the area of Middle East by changing the way of media
techniques and developing marketing technologies.
MISSION
Gallop Media is mission-focused company to make every high quality product
reach people to help them in their needs and our team is dedicated to work for
the common good and doing what’s right, in addition to being deeply passionate
about building great marketing strategies and advertising techniques.
SLOGAN
“CREATE.REACH.SUCCEED”
BUSINESS GOALS AND OBJECTIVES
Gallop Media targets its business to be widely spread among different
corporations and clients in the area of Egypt in less than a year from its
starting date.
Also we promote different advertising bundles in order to achieve different
customer needs and our client’s satisfaction.
6. GALLOP MEDIA PROFILE 6
BUSINESS STRATEGY
DIVERSIFICATION
Our Business Strategy is based on wide variety of services, Diversification strives
to smooth out asymmetric risk events in portfolio so that the positive
performance of some services will neutralize the negative performance of other
ones , Therefore Diversification strategy will only holds services with less client
demands.
7. GALLOP MEDIA PROFILE 7
BUSINESS CONCEPT
BUSINESS CONCEPT
Gallop Media business concept is to build loyal and satisfied customer and
increase the number of promoters through providing high quality services,
competitive prices that meets our client’s requirements
SERVICES
OUTDOOR ADVERTISING
Fly Posting, Billboards, etc.
VIDEO AND AUDIO
Graphic Videos, Production and Publication.
E-MARKETING
Social Media Branding, Ads, Marketing, Selling and Engagements, Ads on
Websites, Google Ad Sense, Google Ad World, Google Adx, Youtube Ads and etc.
ORGANIZING EVENTS
Conference, Proms, Corporate Events, etc.
PRODUCTION
Exhibitions, Giveaways, Design and Printing (Storefronts, Vinyl, Rollup, Brochures,
See-through, etc.)
MARAKETING CONSULTANCY
Marketing Planning, Marketing Strategies and Researches
8. GALLOP MEDIA PROFILE 8
ACTIVATION
Brand Engagement, Direct Response Marketing, Road Shows, Ushering,
Booths, etc.
BUSINESS COMPETITIVENESS
Our team have competitive will to reach the top among Advertising Agencies by
offering great collection of services having premium quality with lower prices.
BUSINESS MODEL
BUNDLING BUSINESS MODEL
Gallop Media is working mainly on offering a collection of service packages with
lower prices than to have every single service independently with its cost which
make our client satisfied and save money. Also gives Gallop Media high power in
the marketplace and drives us to our goals.
DECENTRALIZED ORGANIZATION
Gallop Media has several individuals responsible for making business decisions
and running decisions, we are not creatively centralized upon on owner taking all
decisions and provide the directions for the company, we make it together, and
we work together in a team work to produce better quality service.
In Addition, we rely on a team work in different business levels. Individuals at
each level in business may have some autonomy to make Business Decisions.
9. GALLOP MEDIA PROFILE 9
GALLOP MEDIA DEPARTMENTS
MARKETING AND SALES
Accomplishes business development activities by researching and developing
marketing opportunities and plans; implementing sales plans; managing staff.
OPERATION
Defines the core tasks and responsibilities of the operations manager role. The
main purpose of operations is to plan and direct operations and improve
productivity and efficiency.
PRODUCTION
Production is involved with the planning, coordination and control of
manufacturing processes. They ensure that goods and services are produced
efficiently and that the correct amount is produced at the right cost and level of
quality.
ACTIVATION
The primary role of the Brand Activation Specialist is to assist the Business
Development efforts by planning marketing efforts and creating content and
engaging materials and experiences that can be used to generate interest from
potential clients and help retain existing clients.
E-MARKETING
Build and execute social media strategy through competitive research, platform
determination, benchmarking, messaging, and audience identification.
