My Idea magazine will target middle-class late teens to middle-aged adults interested in classic and indie/alternative rock music. It will be published monthly at £3.50 per issue or £25 annually for 120 pages covering band interviews, live reviews, new and classic artists, and interactive media through QR links. The magazine aims to compete with Q at a lower price point while incorporating more modern interactive elements.

1. My Idea
• Middle class
• Sophisticated
• Rock- classic- indie- alternative
• Clean
• Fresh
• Older teenagers – middle aged adults
• Features ‘older’- more developed bands like
muse, elbow,
• Monthly - £3.50 – 90 pages

2. Target audience
• The target audience of my magazine is the late
teens through to middle aged men and
women who see themselves being middle
class those. It will be sophisticated and stylish
and it will look at things that are current in the
rock genre (indie-rock)

3. price
• The price will be three pound per issue or
twenty-five pound annually.
Frequency of issue
•There would be one issue per calendar month
Issue size
•The number of pages will be 120

4. Typical content
• Band interviews and features
• Live reviews
• New bands
• Classic section
• Interactive media, QR links

5. Competitors
• Its competitors would be magazine like Q
however my magazine has the edge as it costs
less and will incorporate a lot of interactive
media.