PRESENTATION OF MATERIAL

1. ONLINE SHOPPING
CONTENTS
DEFINE.
INCREASING TRENDS AND ITS REASONS.
ADVANTAGESAND DISADVANTAGES OF ONLINE
SHOPPING.
TIPS FOR SAFE ONLINE SHOPPING.
RESULTSAND DISCUSSIONS OF THE SURVEY.

2. ONLINE SHOPPING
Definition:
Online shopping or e-shopping is a form of
electronic commerce which allows consumers to
directly buygoods or services from a seller over the
Internet using a web browser
Alternative names:
 e-web-store
 e-shop
 e-store
 Internet shop
 web-shop
 web-store
 online store
 online storefront
 virtual store.

3. 1. Studies showing the trend of increase in online
shopping.
2. Reasons why there have been such an increase in the
recent years.

4. The respondents were spread across Islamabad (22%),
Mumbai (Karachi%), Multan (9%), Lahore(17%),
Peshawar (6%),
Hyderabad (12%), Muzaffarabad (7%) & others (2%).
Online shopping in Pakistan, saw 128% growth in interest
from the consumers in the year 2020 to 2021 in
comparison to only 40% growth in 2018 to 2019, making
2020 the tipping point for online shopping in Pakistan.
As per the research, 90% of online shoppers are planning to
buy more products online which reflects on the positive
experience of the users.

5. Top Product Categories which have been bought online by
the customers in Pakistan from the year 2020 to 2021.
Electronics 34%
Books/educational material 15%
Beauty and personal care products 10%
Home products/furnishings 6%

6. Some things which are bought by the customers
at a high rate by people in India.

8. Easy to Find
No time bound
Products can be cheaper
Save time and energy
Freedom of choice
Freedom of price
flexibility
Buyer protection
E-business

9. 1. Delay
2. Inferior product
3. Shipping Charge.
4.Delivery Problem
5.Scam
6. Some items are better to buy from the real Store
7. Return problem.
8. Warranty issues
9. Miscellaneous trouble

10. TIPSFORSAFE
ONLINE
SHOPPING

11. •Always place orders from a secure
connection.
•Know the merchant and their
reputation.
Avoid offers that seem “too good to be
true”
If you are buying a Gift Card, read the
Terms and Conditions.
Don't use an e-store that requires more
information than necessary to make the
sale.

13. DO YOU SHOP ONLINE?
Total no. of responses – 92
Yes – 83
No - 9
• YES – 90.20%
• NO – 9.80 %

14. Do you find shopping
online safe?
Are you satisfied
with your
shopping
experience?
• YES – 92.40%
• NO – 7.60%
• YES – 85.90%
• NO – 4.30%
• N.A. – 9.80%

15. Your reasons for shopping
online?
20
10
0
30
40
70
60
50
Door step delivery
Larger variety
Cheaper rates

16. Which type of products do you typically
purchase online
0
10
20
30
40
50
60
Books
Electrical
appliances
Clothes
Gadgets
Home décor and
furnishings

17. Have you ever faced
any problem while
shopping online?
Which mode of
payment do you prefer?
69%
31%
Cash on delivery
Card payment
35%
65%
YES NO

18. What problems have you
faced while
shopping online?
4
2
0
6
8
10
12
18
16
14
Delayed delivery
Wrong delivery
Cheap Quality
Damaged product
Problem in transaction

19. .