1. So, you wanna job?
Neil A. Morgan
Indiana University
Winter Marketing Educators’
Conference 2014
Orlando, February 2014
2. Applying for Jobs
• Where to apply?
• How to apply?
• What are they looking for?
• What are you looking for?
• Overall observations
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3. Where to Apply?
• Not everywhere
• Be realistic
• Plus aspirational and back-up
• Don’t limit yourself geographically
• The world is flattening
• “Bucketize” your targets
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5. CV
• Take this seriously
• Not a business card, but not a novel
• Go find three examples of what good “looks
like” (and maybe “bad” for comparison)
• Education, Research and Pubs
• Teaching experience, ratings, interests
• Past work experience
• One or two lines on extra curricular
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6. How to Apply?
• Networking via your faculty
• CV
• Cover letter
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7. Cover
• Go back to your buckets (prioritize, you
can’t send the same thing to everyone)
For high priority targets:
Ø Personalize (to school, not individual)
Ø Why you are interested in them
Ø Why they should be interested in you
Ø External perspectives on both the above
questions?
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8. How to Apply?
• Networking via your faculty
• CV
• Cover letter
• Maybe working paper
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9. What are “they” looking for ?
• Evidence of ability to do high quality
research
• Indicators of ability to teach
• Some way to calibrate potential “Fit”
• Evidence/RTB you are serious in your
interest in the school
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10. What are you looking for ?
• First job, not last
• Fit
• Collegiality
• What can I learn there that will make
me more valuable if I wanted to leave?
• Can I publish my way out?
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11. Overall Observations
• It’s a hugely inefficient, wildly random,
matchmaking process…
• …in which you usually don’t have
much choice in who responds to your
personal ad
• But (don’t ask me why) it somehow
usually ends up working out for the
vast majority
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