1. KEC International Limited
Corporate Presentation
April 2011

2. Disclaimer
This presentation may include statements which may constitute forward-looking statements. All statements that address
expectations or projections about the future, including, but not limited to, statements about the strategy for
growth, business development, market position, expenditures, and financial results, are forward looking statements.
Forward-looking statements are based on certain assumptions and expectations of future events. The company cannot
guarantee that these assumptions and expectations are accurate or will be realised. The actual results, performance or
achievements, could thus differ materially from those projected in any such forward-looking statements. The company
assumes no responsibility to publicly amend, modify or revise any forward-looking statements, on the basis of any
subsequent developments, information or events, or otherwise.
While every effort is made to ensure that this presentation conforms with all applicable legal requirements, the company
does not warrant that it is complete, comprehensive or accurate, or commit to its being updated. No part of the
information provided herein is to be construed as a solicitation to make any financial investment and is provided for
information only. Any person/ party intending to provide finance / invest in the shares/businesses of the Company shall do
so after seeking their own professional advice and after carrying out their own due diligence procedure to ensure that they
are making an informed decision.
In no event shall the company be liable for any damages whatsoever, whether direct, incidental, indirect, consequential or
special damages of any kind or including, without limitation, those resulting from loss of profit, loss of
contracts, goodwill, data, information, income, expected savings or business relationships arising out of or in connection
with the use of this presentation.
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3. Contents Company Profile
Business Overview
Management Team
Financial Performance

4. Company Profile

5. RPG Group
RPG Group
 Incorporated in 1979, one of India’s fastest growing
business conglomerates
 Turnover - US$ 3.7 bn
 Established across 8 business sectors
 16+ companies
 40000+ employees
 400000+ shareowners
Revenue Share as on March 31, 2010
Infrastructure , 27%
Power, 22%
Tyre , 21%
IT , 6%
Retail , 8%
Entertainment, 1%
Carbon Black , 9%
Speciality , 6%
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6. KEC International - At a Glance
 A diversified global Infrastructure EPC major
Transmission
 Leadership in Power Transmission space.
 Over 6 decades of experience.
 Project footprints in over 45 countries across the globe.
 A billion dollar turnover company
Capabilities
Design, testing, manufacturing of towers & cables, project
management, construction of turnkey projects in areas of Power
Transmission, Power Distribution, Telecom, Railways, Water
Infrastructure projects
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7. KEC - Facts and Figures
 Annual Revenue (2009-10) – Rs. 3,907 crores (US$ 824 million)
 Order Book (March 2011 end) – Rs. 7,700 crores (US$ 1.7 billion)
 Transmission is the largest business area contributing more than 70% of the company’s turnover.
 More than 50% business comes from International markets.
 Total Manpower Strength – Over 4200 people
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8. Our value drivers
Vision
To be a global leader in Power Transmission EPC business and a significant player in other infrastructure businesses,
providing superior value to all stakeholders.
Cultural Pillars
 Delivery Focus  Empowering Performance
 Cost & Profitability Focus  Valuing People
 Ownership & Accountability  Providing Diverse Opportunities
 Cross Functional Teamwork  Forward Looking
Awards Gallery
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9. Historical Milestones
First
First tower First export international Forays into
supply order tower supply First 765 kV
turnkey Railway SBU Water and
for Bhakra export order transmission
transmission Started Balance of
Nangal from New project
project in Plant
Project, India. Zealand Sudan space
1945 1950 1959 1960 1961 1968 1982 1999 2007 2009 2010 2011
Established for First 220 kV First Indian Taken over by Acquires SAE towers
manufacturing, turnkey company to RPG Group RPG Transmission
transmission RPG Cables merges
enameling, get a Railway and NITEL merged.
trading for line project Electrification Telecom, Distribution Worlds Highest
Hollowware in India. order SBU started capacity 1,200kV
tower Testing Station
inaugurated in
Nagpur, India and
1200 kV tower tested
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10. Global Footprint
EPC Projects Tower Supply
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11. KEC - Equity Share Information
Shareholding pattern as on March 31, 2011 Share Data
 Share Price (March 2011 end) - Rs. 82 per share
 Market Cap – Rs. 2,107 crore ($ 473 million)
Promoters, 42%
Institutions, 43%  Price to Earning (P/E Ratio) – 11.0 times (Based on
trailing 12 months EPS - Jan to Dec 2010)
Others, 15%
 Return on Capital Employed (2009-10) – 23.4%
 Return of Equity (2009-10) – 24.1%
Listing Information  Net Worth (Dec 2010 end) - Rs. 855 crore ($ 190 mn)
 Exchanges Listed on –  Financial Year – April to March
o Bombay Stock Exchange (BSE), India
o National Stock Exchange (NSE), India  Face Value of Share – Rs. 2 per share
 BSE Code – 532714
 Shares Outstanding – 25.7 crores (257 million)
 NSE Code – KEC
 Bloomberg Code – KECI IN
 Reuters Code – KECL.BO
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12. Business Overview

13. Business Areas (Overview)
Power Transmission
KEC’s largest business division - Capable of executing any kind of transmission projects, anywhere globally.
Power Systems
Power systems ranging from Substations, Rural Electrification & Balance of Plant.
Cables
Manufactures a range of power and telecom cables.
Railways
Complete turnkey solution provider in the EPC space.
Telecom
Amongst leading EPC players to provide telecom towers on turnkey basis.
Water
Committed to bring strong skills, expertise and world class technologies in water resources management and
waste water treatment.
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14. Power
Transmission

15. Power Transmission
 More than 60 years of experience in turnkey construction of transmission lines.
 Strong presence in South Asia, Middle East, Africa, Central Asia and North America & Latin Americas.
 Successfully executed turnkey transmission projects and supply of transmission towers in over 45 countries.
 First company in the world to successfully test 1200 kV tower; executed 1200 kV test line for Power Grid
(PGCIL), India.
 First company in India to erect 765 kV line; Presently executing various projects in 765 kV segment in India and
outside India.
 Unparalleled strength in the design of very complex and large towers.
 Rich talent pool well versed in both conventional as well as advance methods of surveying, foundations, tower
erections and stringing.
 Capability to successfully execute projects in difficult terrain and climatic conditions
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16. Projects in Diverse Terrain / Climatic Conditions
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17. Projects in Diverse Terrain / Climatic Conditions
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18. SAE Towers - A wholly owned subsidiary of KEC
 SAE Towers headquartered in Houston, Texas is a 100% subsidiary of KEC from September 2010.
 Leading manufacturer of lattice transmission towers in the Americas.
 Annual production capacity – 100,000 MTs spread over 2 locations
 Monterrey, Mexico (35,000 MTs) – Serving to North American market
 Belo Horizonte, Brazil (65,000 MTs) – Serving to Latin American market
 Also Manufactures steel poles, sub-station structures and hardware.
 In-house design, engineering expertise
 Tower testing station at Brazil – America’s largest.
 Dominant market position – Enjoys highest markets share in Brazil, United States and Mexico.
 Total Employees Strength – Over 800 people
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19. Tower Manufacturing
 Largest globally operated tower manufacturing company in the world.
 Multi- locational plants
o India - Nagpur (Maharashtra), Jabalpur (Madhya Pradesh) and Jaipur (Rajasthan)
o Americas - Monterrey (Mexico) , Belo Horizonte (Brazil).
 Manufacturing Capacity - 251,000 MTs (Owned)
 In addition to above, the Company also have Value Added Partners for tower manufacturing.
 Manufactures Transmission towers, Telecom towers, Substation structures, Steel poles and Hardwares.
 ISO 9001 | ISO 14001 I OHSAS 18001 certified to give world class quality.
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20. Tower Testing Capabilities
 The only company in the world to have 4 tower testing stations, three in India and one in Brazil.
o India - Nagpur (Maharashtra), Jabalpur (Madhya Pradesh) and Jaipur (Rajasthan)
o Brazil: Betim (Belo Horizonte)
 The Nagpur facility is the highest-capacity tower testing station, capable of testing towers up to 1200kV.
1200 kV Tower Testing Station at Nagpur, India
 Belo Horizonte (Brazil) facility is the largest tower
testing station in the Americas.
 Testing stations are strategically located near the
manufacturing facilities.
 Capable of testing all types of towers – Lattice
Tower, Guyed Towers, Tubular and Mono Poles
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21. Design and Engineering Capabilities
Design & Engineering
 In-house design centers with a strong team of over 100 design
experts spread in India and Americas.
 Equipped with latest softwares like BOCAD, PLS Tower, PLS
Pole, i-Tower, PLS CADD, AUTOCAD, MICROSTATION and
Google Earth.
 Providing computerized engineering solutions, 3D analysis and
design for optimizing steel usage.
Training Institutes
 Established New state of the art, technical training institute
with modern facilities set up in Butibori, Nagpur (India).
 Objective is to create a large pool of supervisory talent and
train them in the latest technology and techniques in transmission.
 For people within the company as well as outsiders.
 Also adopted governments' Industrial Training Institute (ITI)
in India, The company plans to upgrade the overall quality and
facilities at the institute.
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22. Opportunities - Indian Power Sector
Planned Investment - Transmission
Implementing agencies XI Plan Transmission Investment (Rs. Crores)
Power Grid Corporation India Ltd. (PGCIL) 55,000
State Electricity Boards/State Electricity Transmission company/ 65,000
Private Players 20,000
TOTAL - XI Plan 140,000
Investment in XII Plan 2,40,000
Source : Planning Commission
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23. Power
Systems

24. Power Systems
 Successfully executed Substation and Rural Electrification projects in India and overseas.
 Forayed into Electrical Balance of Plant (E-BOP) space.
 Electrified 10,000 villages and has generated approximately 400,000 BPL (Below Poverty Line) connections
in India.
 Undertakes Design and Engineering of substations upto 500 kV.
 Executing 1150 kV & 500 kV substation projects in Kazakhstan.
 Executing 400 kV substation projects for Power Grid (PGCIL), India.
 Executing 220 kV substation projects in Bhutan
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25. Opportunities - Indian Power Sector
Planned Investment - Distribution
Implementing agencies XI Plan Transmission Investment (Rs. Crores)
Sub Transmission & Distribution 1, 97,000
RGGVY 40,000
Phase 1 24,000
Phase 2 16,000
APDRP/ Other Schemes(pumpsets etc.) 40,000
Decentralised Distributed Generation 20, 000
Others 10,000
TOTAL – XI Plan 3,07,000
Investment in XII Plan 4,00,060
Source : Planning Commission
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26. Cables

27. Cables
Key Highlights
 Fully integrated cable manufacturer with state-of-the-art manufacturing facilities in different parts of
India.
 Pioneered production of XLPE cables in India.
 Significant presence in manufacture of power cables, telecom cables and turnkey contracting.
 The manufacturing facilities are located in Mysore (Karnataka), Thane (Maharashtra) and Silvassa
(Gujarat).
 Project management expertise to build telecom infrastructure in optic fibre as well as copper cables.
 Testing facilities for the entire range of power cables and telecom cables as per various national and
international specifications.
 Proposed new green-field facility being commissioned at Baroda (Gujarat, India).
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28. Manufacturing Facilities - Cables
High tension power cables
 Installed capacity: 1,000km
 Leading manufacturer and pioneer in introducing XLPE cables in India.
Thane
Telecom and Railway Cables
 Jelly filled telecom: 1.2 mm CKM
 Optic fibre cables: 0.36mm CKM
 LT power cables: 5,000km
Mysore
 Railway cables: 1,000km
 Instrumentation cables: 2,400km
Low tension power cables
 Installed capacity: 10,000km
 Enjoys cheapest power tariff and sales tax benefits
Silvassa
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29. Manufacturing Facilities - Cables
 Putting up a State of the art, Greenfield facility at Samlaya, Vadodara (Gujarat-India)
 Expected Commissioning – April 2012
 Plant will be capable of manufacturing Power cables up to 400 kV
 Plant will have a capacity of 3,000 cable kilometers per annum.
Site Plan- Vadodara

30. Telecom

31. Telecom
Key Highlights
 Amongst leading EPC players to provide telecom towers on turnkey
basis to operators, tower management companies and utilities.
 Experience in laying OFC and OPGW cables on turnkey basis and live
line conditions.
 Installation and commissioning of GSM/ CDMA equipment.
 Experience of implementing Build-Own-Operate (BOO)projects.
 Extensive expertise in Microwave and BTS installations and
commissioning.
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32. Railways

33. Railways
Key Highlights
 Complete turnkey solutions provider in the Railways Infrastructure EPC space.
o Civil infrastructure including bridges, tunnels, platform, workshop modernization, building of station and facilities
o Earthwork, new track laying and rehabilitation of existing tracks.
o Railway electrification and power systems.
o Signaling and telecommunication network.
 Electrified more than 5,000 track kms, which is a significant chunk (nearly 20%) of Indian Railways.
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34. Water

35. Water
Key Highlights
 Skills and expertise at every phase of water and waste water management.
o Irrigation and Hydroelectric construction
o Embankment and Flood Control
o Sewage and industrial effluent treatment
o Potable water treatment and distribution
 Secured first order of Rs. 31 crore (~$ 7 million) in India for Renovation, Repair and Remodeling of Canal
 Ability to bring in world class technologies in water and waste water services as per customer requirements.
o Tied up with a German company BIOWORKS AG for advanced technologies such as Activated Sludge
Process, Sequential Batch Reactor, Rotating Bed Bio Reactor, Moving Bed Bio Reactor etc.
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36. Management Team

37. Highly Experienced Team
 Meritorious Chartered Accountant with an Advanced Management Programme from Harvard Business School.
 39 years of varied experience across textile, edible oils & Engg. Industries & also geographies.
 VP of IEEMA along with being an esteemed member of other Associations.
Ramesh Chandak
MD & CEO
Vimal Kejriwal George Varghese Vardhan Dharkar Yugesh Goutam
President –Transmission President- Distribution CFO VP - HR
Business Business
 Science graduate & MBA from  Chartered Accountant with  Post graduate in PM & IR with
 Meritorious Chartered experience of over 23 years in GAMP from ISB-Kellogg &
Accountant, Company IMDR, Pune.
areas of Finance, Michigan University Executive
Secretary with an AEP from Accounts and Tax & Legal Programme..
Kellogg.  More than 26 years of experience
in Engg, Print, Media & Telecom matters.
sector.  22 years of experience in HR
 More than 30 years of  Previous experience in across Pharmaceutical,
experience across Pharmaceutical & FMCG sector. Infrastructure & other sectors.
pharmaceuticals, fertilizer, b
anking and oil & gas
sectors. KEC International Limited 37

38. Highly Experienced Team
Luigi Ruggieri Randeep Narang Nikhil Gupta
CEO, SAE Towers ED - South Asia ED - Cables
 Engineer with over 35 years of  Commerce graduate and an MBA from  Meritorious Chartered Accountant and
experience in Power industry, headed the NMIMS, Mumbai. 25 years of experience in graduate in Economics.
Power Line Components business tyres and telecommunications across India’s  Has nearly three decades of experience in
globally for ABB. leading corporate houses. Consultancy & Manufacturing sector.
Madhav Digraskar Sanjay Chandra Dilip Shukla A.K Sharma
CE Power Systems CE Railways CE Water CE Telecom
• Mechanical Engineer with 30 • Post graduate in
 Electrical Engineer with more  Electrical Engineer with 29 years
years of experience in water Operation Research
than 30 years of experience of experience across sectors -
management, infrastructure with 31 years of
was previously associated Railway, Electrical, Signaling
and engineering. experience in Telecom
with Shapoorji Pallonji, ABB and EPC construction projects.
and IT Industry.
Ltd. and Jyoti Ltd.
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39. Financial Performance

40. Diversified Order Book
Order Book - Business Segment Wise Order Book – Geography Wise
Transmission, 74.8 % Mena,15%
Power Systems, 18.1% Africa/Central
Asia,20%
Cables, 1.9% Americas,10%
Telecom, 0.3% SAE Towers,9%
Railways, 4.5% Order Book Others,1%
(Mar 2011 end)
Waters, 0.4% South Asia, 45%
~Rs. 7,700 Crores
($ 1.7 billion)
Recent Significant Wins
 Secures turnkey transmission line order from Maharashtra, India worth total Rs. 367 crore
 Forays in to Water business; Wins first order worth Rs. 31 crore
 Secures 3 turnkey transmission line orders from Power Grid, India worth total Rs. 224 crore
 Secures turnkey transmission line orders from APTRANSCO (India), Saudi Arabia, South Africa and variation
orders worth total Rs. 320 crore
 SAE Towers secures tower supply orders worth Rs. 333 crore from United States, Mexico and Brazil in Q4 FY11
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41. Financials
Revenue
4000 4 Yr. CAGR 22.6% 3907
3429
3500
2814
3000
2500 2041
2000 1727
1500
1000
500
0
2005-06 2006-07 2007-08 2008-09 2009-10
US$ Mn 390 451 699 748 824
EBITDA Margins PAT Margins
14.00% 12.30% 12.60% 7.00% 6.10%
12.00% 10.40% 6.00% 5.10% 4.90%
9.40% 8.80%
10.00% 5.00%
8.00% 4.00% 3.40%
2.90%
6.00% 3.00%
4.00% 2.00%
2.00% 1.00%
0.00% 0.00%
2005-06 2006-07 2007-08 2008-09 2009-10 2005-06 2006-07 2007-08 2008-09 2009-10
Rs. Cr. 163 253 355 302 407 Rs. Cr. 49 105 172 117 190
US$ Mn 37 56 88 66 86 US$ Mn 11 23 43 25 40
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42. Financials
Order Book
5707
6000 4 Yr. CAGR 22.8% 5163
5000 4318
4000 3086
3000 2506
2000
1000
0
2005-06 2006-07 2007-08 2008-09 2009-10
US$ Mn 533 657 919 1099 1214
Return on Equity Return on Capital Employed
35.00% 32.80%
45.00% 29.80%
38.50% 30.00%
40.00% 34.80% 26.10%
35.00% 25.00% 23% 23.40%
30.00% 26.30%
24.10% 20.00%
25.00% 20.90%
20.00% 15.00%
15.00% 10.00%
10.00%
5.00% 5.00%
0.00% 0.00%
2005-06 2006-07 2007-08 2008-09 2009-10 2005-06 2006-07 2007-08 2008-09 2009-10
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43. Financials
Q3 Results (FY 2010-11*)
Q3 FY 2011 Q3 FY 2011
Particulars
Rs.(Crores) $(Mn)
Revenues 1071 238
YoY Growth 12.9% 12.9%
EBITDA 125 28
EBITDA margin(%) 11.6% 11.6%
PAT 58 13
PAT margin(%) 5.4% 5.4%
* Unaudited
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44. Summary
 Leadership in Power Transmission
 Transforming into an E&C Conglomerate – Increasing presence in Substation, Railways, Waters
 Strong industry fundamentals
 Robust Order Book
 Diversified Geographical presence
 Financial performance – Consistent Profitable Growth; Impressive ROCE and ROE
 Growing through good mix of organic and in-organic channel
 Experienced Management team
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45. THANK YOU
Registered Office
RPG House, 463, Dr. Annie Besant Road, Worli, Mumbai - 400 030.
Phone: +91-22-6667 0200 Email: kecindia@kecrpg.com
www.kecrpg.com