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Eva 
*
In my audience research I create 9 questions, and now there are 20 people 
wrote my survey, so I think they can represent a small group of people what 
they are thinking about the music magazine. 
This is my questionnaire.
* QUESTION 1 
Question 1 I want to know the 
age of the audience, and then 
I can find 
the people from different age 
have different thinking of the 
music magazine. From the 
sheet we can see we have 
different aged audience, 
especially the teenagers, I 
think it is quite good, because 
I can get more ideas from their 
different answers and the 
almost people is from 16 to 
20,it is very similar to my 
target audience, so I think I 
will try to make my magazine 
more lively and use some 
warm colours to attract my 
target audience.
* 
I created this question is because I want 
to know which genre do people like best. 
Unfortunately, you can see, most people 
chose others, and I find they are indie rock 
music,create pop and poetry songs. SO if I 
see the indie rock as rock music, I can get 
25% or more people like rock music, and 
10% like pop music and 15% like classical 
music, and just a small group of people 
like rap music and folk. I decide to make a 
country music magazine, but surprisingly, 
nobody choose that, so I know maybe my 
magazine just can attract less people to 
read it. Although, I think it doesn’t matter 
because more and more magazines are 
rock music, so maybe some details have 
been already boring, if I can show 
something really interesting in my 
magazine or something they don’t know 
before, my magazine can also be 
successful.
* 
This question can bring me convenient 
and let me know how much would people 
like to pay.From the from we can see 
almost people like to pay me 2 
pounds,and also somebody like to pay 3— 
5pounds to buy a magazine.So finally,I 
decide I the price of my magazine will be 
2.5pounds.I know first people don’t want 
to pay more in a new magazine,and 
someone even write’I only get free 
magazine’,also the genre of my magazine 
is country music,it just can attract less 
people and if it is very expensive as 
well,nobody will buy it,for me it will be a 
such big problem.
6 
* 
*From their answers I think in my 
magazine I will write something 
really and make my writing more 
creative.I will write some 
interesting stories maybe about 
love, the experience of the 
singer or band or something 
encouragement and some latest 
news.Also,I find some people like 
to read historical stories,so I will 
also write some articles about 
the history of the singer or band.
7 
* 
*This question can give me 
some advice about the 
layout of my double page.My 
plan is like the almost 
people’s choice—a half 
pictures and a half text.I 
think this kind of layout can 
make people read easy and 
won’t be tired or boring 
during reading.Also, 
somebody wants the article 
have more pictures,I think if 
I can find the images(not the 
main image,it is the add 
image ) which relate to the 
article,I will put it around 
the the text.
8 
* 
*I create this question 
because I want to know 
which part of the magazine 
will people pay more 
attention,then I will plan 
that part careful and think 
more.From the answer I 
found people will find 
whether this magazine genre 
or article they are interested 
in first,then see the design of 
the magazine.So I will spend 
more time on the design and 
layout.Then I need to have a 
creative writing to write 
some popular articles or 
latest news to attract people 
to buy my magazine.
9 
* 
*I want to find out which 
element in the cover 
page is the most 
important.Now,I know 
it is very necessary to 
spend my time in how 
to make my cover page 
design as a professional 
magazine.Also, the 
cover image is very 
important,I think I will 
look through more 
magazines’ cover image 
and study how to take 
it by myself.
10 
* 
*This question I 
just want to know 
whether the 
magazine logo is 
important.I think 
if I can make the 
logo very special 
and has my own 
style,maybe 
people can 
remember it and 
buy it.
11 
* 
*This question can make me 
know how long I should 
publish a new 
magazine.Because maybe I 
just have a small group of 
customers,so I won’t choose 
weekly because it will bring 
me(the editor) a high 
pressure and maybe will sell 
less.I think I will choose the 
semimonthly or the 
monthly.At the beginning,I 
will publish it monthly,it is 
very assure for a new 
magazine,but if my 
magazine sales good,I think I 
will change it into 
semimonthly.

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Analysis of audience research(ppt版)

  • 2. In my audience research I create 9 questions, and now there are 20 people wrote my survey, so I think they can represent a small group of people what they are thinking about the music magazine. This is my questionnaire.
  • 3. * QUESTION 1 Question 1 I want to know the age of the audience, and then I can find the people from different age have different thinking of the music magazine. From the sheet we can see we have different aged audience, especially the teenagers, I think it is quite good, because I can get more ideas from their different answers and the almost people is from 16 to 20,it is very similar to my target audience, so I think I will try to make my magazine more lively and use some warm colours to attract my target audience.
  • 4. * I created this question is because I want to know which genre do people like best. Unfortunately, you can see, most people chose others, and I find they are indie rock music,create pop and poetry songs. SO if I see the indie rock as rock music, I can get 25% or more people like rock music, and 10% like pop music and 15% like classical music, and just a small group of people like rap music and folk. I decide to make a country music magazine, but surprisingly, nobody choose that, so I know maybe my magazine just can attract less people to read it. Although, I think it doesn’t matter because more and more magazines are rock music, so maybe some details have been already boring, if I can show something really interesting in my magazine or something they don’t know before, my magazine can also be successful.
  • 5. * This question can bring me convenient and let me know how much would people like to pay.From the from we can see almost people like to pay me 2 pounds,and also somebody like to pay 3— 5pounds to buy a magazine.So finally,I decide I the price of my magazine will be 2.5pounds.I know first people don’t want to pay more in a new magazine,and someone even write’I only get free magazine’,also the genre of my magazine is country music,it just can attract less people and if it is very expensive as well,nobody will buy it,for me it will be a such big problem.
  • 6. 6 * *From their answers I think in my magazine I will write something really and make my writing more creative.I will write some interesting stories maybe about love, the experience of the singer or band or something encouragement and some latest news.Also,I find some people like to read historical stories,so I will also write some articles about the history of the singer or band.
  • 7. 7 * *This question can give me some advice about the layout of my double page.My plan is like the almost people’s choice—a half pictures and a half text.I think this kind of layout can make people read easy and won’t be tired or boring during reading.Also, somebody wants the article have more pictures,I think if I can find the images(not the main image,it is the add image ) which relate to the article,I will put it around the the text.
  • 8. 8 * *I create this question because I want to know which part of the magazine will people pay more attention,then I will plan that part careful and think more.From the answer I found people will find whether this magazine genre or article they are interested in first,then see the design of the magazine.So I will spend more time on the design and layout.Then I need to have a creative writing to write some popular articles or latest news to attract people to buy my magazine.
  • 9. 9 * *I want to find out which element in the cover page is the most important.Now,I know it is very necessary to spend my time in how to make my cover page design as a professional magazine.Also, the cover image is very important,I think I will look through more magazines’ cover image and study how to take it by myself.
  • 10. 10 * *This question I just want to know whether the magazine logo is important.I think if I can make the logo very special and has my own style,maybe people can remember it and buy it.
  • 11. 11 * *This question can make me know how long I should publish a new magazine.Because maybe I just have a small group of customers,so I won’t choose weekly because it will bring me(the editor) a high pressure and maybe will sell less.I think I will choose the semimonthly or the monthly.At the beginning,I will publish it monthly,it is very assure for a new magazine,but if my magazine sales good,I think I will change it into semimonthly.