- The SEO report summarizes work done in January to improve the website's on-site SEO issues like fixing duplicate pages and improving page speed. Ten new keyword pages were added. - Backlink profile analysis of competitors found their primary link source is organizing events. No active link building was done this month. - Organic traffic and keywords increased steadily despite no new content or links, due to some natural backlinks from new pages. Next steps include image optimization and launching a link building outreach campaign.