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1. WORKSHOP(KIT(
a student entrepreneurial workshop
mindset shift + creative intelligence + innovative ideation

2. overview
a student entrepreneurial workshop
+ mindset shift
+ creative intelligence
+ innovative ideation
Crea%ve' Kitchen©' is' a' student' entrepreneurial' interac%ve' workshop' designed' to' s%mulate'
and'cul%vate'entrepreneurship'among'undergraduates.''Crea%ve'Kitchen©'is'designed'with'a'
staggering'repertoire'of'resources'from'various'source.'
'
Crea%ve'Kitchen©'is'a'2days'NLP'cra@ed'interac%ve'workshop'where'students'will'be'prompt'
on'innova%ve'idea%on'through'Mindset(Shi+ing,(Crea1ve(Intelligence,(Design(Thinking(and(
destruc1ve(innova1on(on'the'current'economy'of'scale.'
'
In'Crea%ve'Kitchen,'students'are'highly'encouraged'to'Ask'Ques%ons'–'challenging'the'norm'
and' be' Extremely' Unorthodox' in' recognizing' Brilliant' Problems' and' Iden%fying' the'
Opportuni%es'in'the'wave'of'Change.'

3. MINDSET CREATIVE INNOVATIVE
SHIFT INTELLIGENCE IDEATION
seMng'the'Right'Mindset' recognizing'Brilliant'&'' Iden%fying'Opportuni%es'
for'entrepreneurship' Significant'problems' for'Simple'Solu%ons'
Crea%ve'Kitchen©'three'(3)'key'objec%ves'are'focus'on'seMng'the'right'mindset'of'being'
an'entrepreneur:'''
1. Inculcate'a'culture'of'asking'ques%ons'and'brilliant'and'significant'problems'in'
the'market'/'community;'
2. To'encourage'simple'yet'innova%ve'solu%ons'in'their'idea%on'process'and'
exposing'students'in'the'process'of'crea%ng'and'evalua%ng'new'Start]Up'
venture;''
3. Inspire'students'to'take'ac%on'on'their'ideas'with'structured'and'guided'
Mentoring'from'Founders'of'established'start]ups.'
Par%cipants' of' the' workshop' will' be' able' to' learn' about' new' venture' crea%on' process'
through'their'team’s'effort,'thought'leadership'encultura%on'and'mentor'guidance.'

4. workshop requirements
to create an inductive and inclusive
entrepreneurial environment in the campus ground
For'an'effec%ve'implementa%on'of'Crea%ve'Kitchen©'within'the'campus'ground,'a'few'
materials'for'a'simple'setup'are'required':'
(
• Conducive(air6condi7oned(Halls((preferably(without(pillars)(for(100(pax(
• LCD(Projector(&(Mic((wireless)(
• Permanent(Markers((30(pcs)(&(Mahjong(Papers((20(pcs)(
• Colored(A4(Paper(((specifically(Blue,(Yellow(and(Green)(

5. program day one
TIME( TITLE(AND(DESCRIPTION( KEY(LEARNINGS(
Startup(101(
:''Program'Overview' Understanding'the'workshop;'the'purpose'and'
:''Introduc%on'to'Founders'Lab' par%cipants''purpose.'
9.00am']' :''Startup'Experience'"As'a'Founder"' To'start'with'an'END'IN'MIND.'
12.00pm'
“The(BIG(Problem(of(NO(Problem”'
:''2hours'Problem'Crunching' Asking'Relevant,'Smart'and'Inquisi%ve'
:''"Hands'Up!"''ASK'Ques%ons' ques%ons'–'NOT'FOUND'IN'BOOKS.'
Vision,(Purpose(&(Values' Reflect'and'relearn'our'personal'vision,'
:''Redefining'Ourselves' purpose'in'life'and'values.'
Startup(Research' Importance'of''Demand''and'whether'or'not'
12.00pm']' :''Iden%fying'&'Understanding'Markets' there'are'buyers'in'the'market.'
6.00pm'
S.I.M.P.L.E'
:''Brilliant'Problem' Keeping'details''and'plans'short'and'simple.''
:''Simple'Idea' The'art'of'keeping'things'short'and'sweet.'
:''Awesome'People'
Mentor(Idea(Review' Par%cipants'will'share'their'ideas'to'the'
:''3]minutes'pitch' general'public;'a'good'idea'must'constantly'be'
6.00pm']'9.00pm' :''Ques%ons' shared;'teams'whom'have'similar'concepts'will'
' be'sat'down'to''compliment''and'strike'a'
Prepara(on*for*Market*Valida(on* 'leverage''

6. program day two
TIME( TITLE(AND(DESCRIPTION( KEY(LEARNINGS(
9.00']'10.00am' Marshmallow(Challenge(
Understanding'what'it'means'by'Taking'Ac%on'
:''Constant'Prototyping'
Market(Valida7on'
10.00']'2.00pm' Crowdsourcing;'par%cipants'will'test'their'
:''Pre]proof'of'Concept'
ideas'and'solu%ons'in'the'market,'real'%me.'
:''Market/'Consumer'Pitching'
Market(Review'
2.00']'4.00pm' Reviewing'&'Understanding'Market'Feedback'
:''Does'the'Market'needs/'want'it?'
to'further'improve'Business''Concept/Model'
:''What'does'Buyers'want?'
5.00']'6.00pm' Founders/Co]Founders'networking'
Founders(Evening' Sell;'importance'of''always'be'ready''and'
:''Demo'Hour''(3minutes/team)' 'always'selling''your'business'idea;'whether'as'
6.00']'9.00pm' :''Mentors'Networking' an'individual,'as'a'team,'or'just'merely'an'idea.''
:''Special'Keynote' Entrepreneurs'are'always'ready'and'always'
:''Awards' selling'

7. expectations & outcomes
Mindset(Transforma7on( Invita7on(to(FoundersLab(
( (
Students' who' completed' the' Crea%ve' It’s' not' all' over' even' if' you’re' not' selected' in' the'
Kitchen' workshop' will' experience' a' Top'3'teams.'''
tremendous'Mindset'Shi@.' The'Mentors'from'FoundersLab'are'always'on'the'
The' Mind' is' the' key' element' towards' lookout'for'promising'student'entrepreneurs.'''
e s t a b l i s h i n g' a' h o l i s % c' g r o w t h' With'a'great'Passion'&'AMnude,'you'&'your'team'
environment' which' will' eventually' might' receive' an' Exclusive' Invita%on' to' be'
contribute' to' the' development' of' accelerated'with'the'FoundersLab.'
Entrepreneurial'student'mindset.' RM50,000.00'seed]fund'once'you’re'IN'THE'GAME'
and'a'life%me'opportunity'to'have'the'best'CEOs'in'
town' as' your' Mentors' to' help' you' launch' your'
MSC(IHL(Business(Plan(Compe77on( Start]Ups!'
(
Top' 3' teams' will' be' selected' by' the'
Mentors' to' par%cipate' in' the' MIBPC' Co6Ownership(Alliance(
(
2012'to'stand'a'chance'to'win'RM10,000' The'Crea%ve'Kitchen'is'NOT'a'one]off'event.'
cash'prize.''' The' stakeholders' of' Crea%ve' Kitchen' place' high'
Teams' will' get' the' opportunity' to' work' importance'on'Sustainability.'
closely' together' with' the' Mentors' in' Hence,'a'Co]Ownership'Alliance'will'be'established'
preparing'for'the'Compe%%on.' with'the'student'Entrepreneurs'Clubs/Socie%es.'

8. partners
For'more'informa%on'or'to'arrange'a'Crea%ve'Kitchen'workshop'in'your'Campus,'
Kindly'get'in'touch'with'Zhen'Cui(ZEN)'at'zcf.zen@youthworks.asia'or'+6012944'8163'
'
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Crea%ve'Kitchen'and'its'contents'are'copyrights'of'©'Empower'Plus'2011]12.''All'Rights'Reserved.'