There are those who surf the web, and there are those who make the waves. Meet Wolfgang Weicht; open innovation manager and imagineer.

1. Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
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WOLFGANG WEICHT
Open Innovation & Imagineering

2. Wolfgang Weicht - Personal CV
Open Innovation - Imagineering
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Who is Wolfgang?
Open Innovation Manager & Imagineer
After two mindless semesters at the university Wolfgang
founded the multimedia studio D.A.V.E., where he began
to develop online marketing concepts to promote
blockbusters movies in Germany in the late 90s.
As a consultant he has been developing broadband
entertainment applications for Deutsche Telekom. Being
involved in several start-up projects with all ups and
downs he took a break from the new-economy hype,
running an art house cinema and working as a chef.
Since 2009 he is actively involved in building up a vivid
local tech community. He is the executive producer of
TEDxRheinMain and loves to host hackathons.
For over 25years Wolfgang is now helping global brands,
enterprises and institutes to see beyond the tellerrand.
Wolfgang Weicht
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Wolfgang Weicht
16 / 02 / 1971
Wolfgang / GERMANY
basislager@kzwei.org
+49 174 40 252 64
www.kzwei.org
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General Thoughts
There are those who surf the web,
and there those who make the waves.
Ideas into Action
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I am an imagineer, I implement creative ideas into practical forms.

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Open Innovation - Imagineering
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What I do?
Brand
Marketing
Community
Building
Innovation
Management
You can‘t hurry love. Relationships take
time to deliver their full potential, but I
believe the returns become more
sustainable then a short term ROI.
Say hi! To a stranger. I am a curator. I
connect people who have something in
common. I build bridges for discoveries
and help them to feel empowered.
Fighting Gravity@
+, -
Step into the unknown. I help to
develop the big picture for the future,
but also ensure that there is a plan for
the first small steps into manifestation.

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My work process
research. ideate. prototype. learn.
Delivering Non-Artificial Intelligencef
. - / 0
Developing a deep
understanding of the situation
and defining the problem.
Looking outside the box for
potential solutions, ranging from
improvements to transformations.
Making the solution more
tangible in an iterative process,
to get from thinking to doing.
Using analytics to get from a
gut feeling to a verified fact,
ensuring that knowledge is created.

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My skills
85%
Observing
95%
Experimenting
76%
Networking
99%
Questioning
The mindset of an exploreró

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Wolfgangs info chart
♂
He is a trained life guard 84%
His first job was working as a film operator 89%
He circled around scotland with a three-speed bike 93%
He played the onlince character of Tyler Durden from the movie fightclub. 99%
As one of the earliest HTML programmers he was paid per webpage 92%
Had lunch with Sergey Bin and Larry Page when they were students.
Unknown facts & figuresô
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3
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Accenture
Showcase: Innovation Management
As data is everywhere, data analytics is a key topic to
generate new knowledge and solve problems. As part
of the Analytics Business team in ASG I was
responsible for setting up the open innovation
strategy and develop new perspectives into the
future.
A set of public events, like data science meetups,
hackathons and maker fairs, have been organized
and sponsored as well as partnerships with technical
suppliers and research institutes established.
Furthermore I developed a systematic approach to
offer data-driven innovation as a service to clients &
partners.
_

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Open Innovation - Imagineering
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Honda
Showcase: Community Building
„Are You ready for Honda?“ was the task of the
Facebook channel with the same name to make this
brand message more concrete for German
motorcyclists and to ensure their brand loyalty.
I was responsible for the constant strategic
development and the community management, as
well as the connection of on- and offline activities.
This success story was then applied to the car
portfolio as well.
A holistic view on the fan base as well as the brand
demand was key to success for the community
management.
_

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Open Innovation - Imagineering
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20th Century Fox
Showcase: Brand Marketing
I was responsible for the first launch of the German
homepage in 1997. The German site stood out
because it was different from the American offers with
a broad offer of information in order to satisfy the
German market requirements. A consistent positive
feedback from press, cinema owners, and fans
confirmed this concept.
More than 40 microsites to movies e.g. Star Wars,
Braveheart, Titanic, Alien, Independence Day, etc. were
created by the end of the year 2000. Foxfilm.de was
considered a “classic” in the German-speaking internet
offering for the longest time and included new formats
like digital storytelling, interactive premiere coverage
and alternated reality games.
_

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An Eco-System for Curiosity
Bringing people form Zero to Hero
TEDxRheinMain NASA Space Apps Frankfurt Open Data Day Frankfurt
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TEDxRheinMain is a world-class
conference about Innovation, Creativity
and Ideas.
Its main goal is to develop and leverage
the TED experience at a regional level,
uniting innovators, thinkers, inspirational
speakers, shakers, makers and breakers.
For 48-72 hours across the world,
problem solvers like you join us for NASA’s
International Space Apps Challenge, one
of the largest hackathons in the universe.
Empowered by open data, you collaborate
with strangers, colleagues, friends, and
family to solve perplexing challenges in
new and unexpected ways.
Open Data Day is a gathering of citizens
around the world to write applications,
liberate data, create visualizations and
publish analyses using open public data.
The goal is to support and encourage the
adoption of open data policies by the
world's local, regional and national
governments.

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My clients
Over 25 years of experience in digital transformation,

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THANK YOU
basislager@kzwei.org