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Web 3.0
Web 3.0
Web 3.0
Web 3.0
Web 3.0
Web 3.0
Web 3.0
Web 3.0
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Web 3.0


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What will Web 3.0 look like?

What will Web 3.0 look like?

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  • 1. From Visible Past to Visible Effort
    A research agenda for Web 3.0 technologies
    Dr. Sorin Adam Matei
    Purdue University
  • 2. The web 3.0 revolution
    Web 1.0
    Web 2.0
    pull and network
    Web 3.0
    Location aware
    Information is located in space
    Information is delivered on the fly
    You don’t search for information, information searches for you
    Ubiquitous collaboration
    On the fly
    Utilizing implicit user behavior
    Dynamic reinforcement of collaboration
    Key collaborative indicators are incorporated in the interface in a direct and telling way
  • 3. Location aware questions
    Is information delivered on the fly at a specific place more memorable?
    Is information contextualized in space more conducive to narrative organization of knowledge?
    What theories are appropriate in this context?
    Dual coding?
    Conjoint retention theory?
    Theatre/palace of the mind theory?
  • 4. Ubiquitous collaboration questions
    What is the optimal structure of collaboration?
    Is there a way to measure social order online in a synthetic manner?
    What level/type of collaboration is most conducive to:
    Efficient production of content
    What theories are appropriate in this context?
    Social entropy theory
    Functional differentiation theory
    Structuration (norms and resources) theory?
    Social capital/trust theory?
  • 5. Learning impacts
    Is spatially located information more memorable (tentative yes)
    Is information located spatially in memory (tentative yes)
    Can “synthetic” spatial environments produce the same learning outcomes as real environments?
    Matei, S. A., * Madsen, L., Bertoline, G., Arns, L., Ren, M. and Davidson, A. (2006, June). The cognitive impact of location-aware information systems. Paper presented at The Annual Conference of the International Communication Association, Dresden, Germany.
  • 6. Social impacts
    Can virtual reality/location aware applications support social ties established with collocated individuals?
    What is the right mix of social control vs. social freedom in an era of ubiquitous computing?
    Matei, S. A. * and Ball-Rokeach, S. (2003). The Internet in the communication infrastructure of urban residential communities: Meso or macro-linkage? Journal of Communication. 53(4), 642-657.
  • 7. Usability questions
    What kind of experiences best fits specific tasks?
    Should we deliver multitasking information on the go? Or just simple tasking info?
    Should we deliver facts or narratives?
    Right mix of audio, video, text information?
    Right kind of output/input device/experience?
    Glanceable interfaces
    Communicating with colors
    Importance of physical affordances
    Relevant theories
    Narrative theory
    Affordance theory
    Satisficing theory
    Matei, S. A., * Wheatley, D. and Faiola, D. (2006, June). Multipurpose mobile devices, graphic user interfaces, and physical affordances: A Case Study. Paper presented at the Annual Conference of the International Communication Association, Dresden, Germany.
  • 8. Illustrations
    Visible Past – location aware
    Thought Ark – ubiquitous collaboration
    Visible Effort – dynamic measurement and reinforcing of collaboration