2. What is a Digipak?
A digipak is a elaborated version of a Cd cover. The digipak has a minimum of
Four panels which allows basic information to be included such as album and
Artist name and also information such as copyrights, track listing, barcodes etc…
Extra panels can be used for imagery, this would allow the artist image to be
Projected to the audience.
What is a advertisement?
An advertisement is used to promote the digipak and the artist. Forexample a
Picture of the digipak would normally be on the bottom corner of the
Advertisement. Other information such as ratings, tour dates, artist and album
Name would be mentioned on it. This allows the audience to receive information
About the artist and album. Advertisements could be used as a form to get
Information across to the audience.
3. What is the purpose of a digipak?
- Project and create the artist image
- Create a package to sell the CD
- The use of thumb nail such a the itunes logo give a strong image and is a
- Form of marketing.
What is the purpose of a advertisement?
- To project the artist image
- Provide information about were it is available
- Date of tours are evident
- When the cd will be released
4. The album name and artist name is evident on both strips
Of both album covers. I have been also influenced by pinks
Album cover for this aspect.
As we can see here This has been influenced by
There is a brown strip running Pinks album cover were the grey strip
Down the right hand side of the digipak Is running down the left hand side
Of the album cover.
5. The track lisitng is also evident on ellie gouldings digipak
The copyrights and barcode is also on this; they are from the same genre
And include all this.
Ellie goulding is also the one who will sign carina kay
So it is extremely beneficial to follow some of the conventions that
Ellie gouldings digipak has.
6. On the inside of my digipak, the track lisitng is evident to reinforce
And remind the audience about the songs in the digipak. The lyrics are also
Placed their as a additional feature for the audience.
This digipak also contains the track listing which shows that it could be
convention
7. This digipak contain some information or possibly lyrics;
This can be done in many digipaksin order to meet the audience desires
Or give additional information.
My digipak also containsa personal message from the artist to the audience
Which will encourage the audience to buy this digipak as there is a personal
Maessage directly to the audience by the artist.
8. Name of artist
Artist image
Image of digipak
Album name
Bar code Ratings are shown
Information provided for Artist website
website pages which can Thumb nail were the digipak will be
allow audience to be available
update with artist and is a
marketing technique
9. As we can see these advertisements also include aspects such as artist names
Album names; release dates, artist website, ratings and image of a digipak.
The term “new album” is commonly used.