SlideShare a Scribd company logo
1 of 12
Bringing Your Community Together IRL:
Learn how and what the real value is of bringing your
community together in real life.
TEC Summit: May 28, 2015
Regina Walton
SFTech4Good, organizer, and
Marketing Manager, Pole To Win International
@ReginaWalton on Twitter
Be involved
Align yourself with a mission you're vested in.
Be consistent
Listen and pay attention
Share and repurpose
“Give members who can't attend a way to
participate from afar - livestream, hashtag
for the event, Storify afterward.
“Definitely post photos that people can
share and tag afterward.” – Amy Vernon
Use your personal network
to grow and spread the word
Experiment
Be open to change and churn
Steal great ideas
Other events, Meetups, Pinterest,
Communicate
“Know that there are some online community members
who are never going to come offline. And that's fine.
There also are some offline community members who
will never be active (though they'll be paying attention)
online. Accept that.” – Amy Vernon
“In order to bring your community offline, offer them
something cool and different that the average person
doesn't have. For a startup or company, it could be
cool swag. With the American Museum of Natural
History, I've gone to meetups where we got pre-
opening access to new exhibitions and behind-the-
scenes tours.” – Amy Vernon
“Nurture those online community members who are
really into what you're doing. Empower them as
leaders and give them responsibility that they're
interested in/willing to take on. They will help you bring
that online community offline.” – Amy Vernon
Thanks to Amy for her insights!
Find out more about her company,
Predictably: http://www.predictable.ly/,
and check out her site: http://www.amyvernon.net
Online community examples
SFTech4Good
• I’ve been at it since 2011
• 1600 to over 3,400 now. One sponsor to two.
One venue to over 15.
Four Thriving Communities to Learn From
This 2011 post talks about 4 great IRL communities including the Hells Angels.

More Related Content

What's hot

Afppresentation driveactiondigital1-111116135925-phpapp01
Afppresentation driveactiondigital1-111116135925-phpapp01Afppresentation driveactiondigital1-111116135925-phpapp01
Afppresentation driveactiondigital1-111116135925-phpapp01
wdauster
 
Getting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesGetting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving Circles
Dawn Crawford
 

What's hot (20)

7 lessons about community building
7 lessons about community building7 lessons about community building
7 lessons about community building
 
Small Enterprise GRIND Social Movement slide deck
Small Enterprise GRIND Social Movement slide deckSmall Enterprise GRIND Social Movement slide deck
Small Enterprise GRIND Social Movement slide deck
 
Unite4 good case study
Unite4 good case studyUnite4 good case study
Unite4 good case study
 
Afppresentation driveactiondigital1-111116135925-phpapp01
Afppresentation driveactiondigital1-111116135925-phpapp01Afppresentation driveactiondigital1-111116135925-phpapp01
Afppresentation driveactiondigital1-111116135925-phpapp01
 
Merging the Online and Offline Community Experience
Merging the Online and Offline Community ExperienceMerging the Online and Offline Community Experience
Merging the Online and Offline Community Experience
 
Getting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesGetting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving Circles
 
Marketing your Not-for-Profit Using Social Media
Marketing your Not-for-Profit Using Social MediaMarketing your Not-for-Profit Using Social Media
Marketing your Not-for-Profit Using Social Media
 
The Pluses And Minuses of Google+ Plus
The Pluses And Minuses of Google+ PlusThe Pluses And Minuses of Google+ Plus
The Pluses And Minuses of Google+ Plus
 
Social Movement In Social Media
Social Movement In Social MediaSocial Movement In Social Media
Social Movement In Social Media
 
Amplify your career (Asli Bilgin, Career & Leadership Talk)
Amplify your career (Asli Bilgin, Career & Leadership Talk)Amplify your career (Asli Bilgin, Career & Leadership Talk)
Amplify your career (Asli Bilgin, Career & Leadership Talk)
 
Engaging your communities - getting fit for the Social Age - Charity Learning...
Engaging your communities - getting fit for the Social Age - Charity Learning...Engaging your communities - getting fit for the Social Age - Charity Learning...
Engaging your communities - getting fit for the Social Age - Charity Learning...
 
social media and social movement
social media and social movementsocial media and social movement
social media and social movement
 
Using Social Networks for Social Change: Facebook, MySpace and More
Using Social Networks for Social Change: Facebook, MySpace and MoreUsing Social Networks for Social Change: Facebook, MySpace and More
Using Social Networks for Social Change: Facebook, MySpace and More
 
Getting Involved In The Vancouver Startup Community
Getting Involved In The Vancouver Startup CommunityGetting Involved In The Vancouver Startup Community
Getting Involved In The Vancouver Startup Community
 
Job Seekers And Volunteerism
Job Seekers And VolunteerismJob Seekers And Volunteerism
Job Seekers And Volunteerism
 
Using social media and networking in our clubs
Using social media and networking in our clubsUsing social media and networking in our clubs
Using social media and networking in our clubs
 
Presentation to UT Students
Presentation to UT StudentsPresentation to UT Students
Presentation to UT Students
 
Likes Don't Save Lives, Unicef Sweden. Social media campaigns I wish I'd done...
Likes Don't Save Lives, Unicef Sweden. Social media campaigns I wish I'd done...Likes Don't Save Lives, Unicef Sweden. Social media campaigns I wish I'd done...
Likes Don't Save Lives, Unicef Sweden. Social media campaigns I wish I'd done...
 
How I Raised $27,780 in 3 Months Using Systems: WordCamp Columbus 2013
How I Raised $27,780 in 3 Months Using Systems: WordCamp Columbus 2013How I Raised $27,780 in 3 Months Using Systems: WordCamp Columbus 2013
How I Raised $27,780 in 3 Months Using Systems: WordCamp Columbus 2013
 
Beth Kanter - Apresentação no Seminário Social Good Brasil
Beth Kanter  - Apresentação no Seminário Social Good Brasil Beth Kanter  - Apresentação no Seminário Social Good Brasil
Beth Kanter - Apresentação no Seminário Social Good Brasil
 

Viewers also liked (7)

10 Minute Presentation (Bni 03 12)
10 Minute Presentation (Bni 03 12)10 Minute Presentation (Bni 03 12)
10 Minute Presentation (Bni 03 12)
 
Lunch & learn teleseminar social media 101 with regina walton
Lunch & learn teleseminar social media 101 with regina waltonLunch & learn teleseminar social media 101 with regina walton
Lunch & learn teleseminar social media 101 with regina walton
 
Learm From Apple Ui
Learm From Apple UiLearm From Apple Ui
Learm From Apple Ui
 
Mannskoranalyse
MannskoranalyseMannskoranalyse
Mannskoranalyse
 
Social Media Tools: Sharing and Brainstorming Session
Social Media Tools: Sharing and Brainstorming SessionSocial Media Tools: Sharing and Brainstorming Session
Social Media Tools: Sharing and Brainstorming Session
 
My Interview with Seth Godin at NextGen:Charity 2010
My Interview with Seth Godin at NextGen:Charity 2010My Interview with Seth Godin at NextGen:Charity 2010
My Interview with Seth Godin at NextGen:Charity 2010
 
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...Social Media Basics and Using Social Media to Monitor the Competition or Comp...
Social Media Basics and Using Social Media to Monitor the Competition or Comp...
 

Similar to Bringing Your Community Together IRL

Craigs List Boot Camp Presentation
Craigs List Boot Camp PresentationCraigs List Boot Camp Presentation
Craigs List Boot Camp Presentation
Beth Kanter
 
NCVS Presentation
NCVS PresentationNCVS Presentation
NCVS Presentation
Beth Kanter
 
Social Media For Development Educators
Social Media For Development EducatorsSocial Media For Development Educators
Social Media For Development Educators
Nathalie McDermott
 
Global Washington
Global WashingtonGlobal Washington
Global Washington
Beth Kanter
 
CityCampKC 2013: Stellabelle’s Call For Collaborators
CityCampKC 2013: Stellabelle’s Call For CollaboratorsCityCampKC 2013: Stellabelle’s Call For Collaborators
CityCampKC 2013: Stellabelle’s Call For Collaborators
curiositydesigner
 

Similar to Bringing Your Community Together IRL (20)

Cultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged GroupCultivating Community: How to Build an Active and Engaged Group
Cultivating Community: How to Build an Active and Engaged Group
 
I have a secret_ #CBSME Pitching Contest
I have a secret_ #CBSME Pitching ContestI have a secret_ #CBSME Pitching Contest
I have a secret_ #CBSME Pitching Contest
 
Social Media in Ireland for Charities
Social Media in Ireland for CharitiesSocial Media in Ireland for Charities
Social Media in Ireland for Charities
 
Alaska PRSA
Alaska PRSAAlaska PRSA
Alaska PRSA
 
Craigs List Boot Camp Presentation
Craigs List Boot Camp PresentationCraigs List Boot Camp Presentation
Craigs List Boot Camp Presentation
 
NCVS Presentation
NCVS PresentationNCVS Presentation
NCVS Presentation
 
Aym
AymAym
Aym
 
Social Media For Development Educators
Social Media For Development EducatorsSocial Media For Development Educators
Social Media For Development Educators
 
Global Washington
Global WashingtonGlobal Washington
Global Washington
 
Curate training digital generation
Curate training digital generationCurate training digital generation
Curate training digital generation
 
Facebook: A Platform for Social Activism
Facebook: A Platform for Social ActivismFacebook: A Platform for Social Activism
Facebook: A Platform for Social Activism
 
No Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific WorldNo Stone Unturned: Marketing in a Complex, Twitterific World
No Stone Unturned: Marketing in a Complex, Twitterific World
 
Making A Good Thesis Statement For An Essay
Making A Good Thesis Statement For An EssayMaking A Good Thesis Statement For An Essay
Making A Good Thesis Statement For An Essay
 
Fundraising & Technology
Fundraising & TechnologyFundraising & Technology
Fundraising & Technology
 
French Orchestra Association
French Orchestra AssociationFrench Orchestra Association
French Orchestra Association
 
CityCampKC 2013: Stellabelle’s Call For Collaborators
CityCampKC 2013: Stellabelle’s Call For CollaboratorsCityCampKC 2013: Stellabelle’s Call For Collaborators
CityCampKC 2013: Stellabelle’s Call For Collaborators
 
Social Media Presentation as Seen at 2012 Convention
Social Media Presentation as Seen at 2012 ConventionSocial Media Presentation as Seen at 2012 Convention
Social Media Presentation as Seen at 2012 Convention
 
Using Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveUsing Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActive
 
Digital disciples pdf version
Digital disciples pdf versionDigital disciples pdf version
Digital disciples pdf version
 
French Orchestra Association
French Orchestra AssociationFrench Orchestra Association
French Orchestra Association
 

Recently uploaded

Uncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac FolorunsoUncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac Folorunso
Kayode Fayemi
 
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
Sheetaleventcompany
 
If this Giant Must Walk: A Manifesto for a New Nigeria
If this Giant Must Walk: A Manifesto for a New NigeriaIf this Giant Must Walk: A Manifesto for a New Nigeria
If this Giant Must Walk: A Manifesto for a New Nigeria
Kayode Fayemi
 
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptxChiulli_Aurora_Oman_Raffaele_Beowulf.pptx
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx
raffaeleoman
 

Recently uploaded (20)

Presentation on Engagement in Book Clubs
Presentation on Engagement in Book ClubsPresentation on Engagement in Book Clubs
Presentation on Engagement in Book Clubs
 
BDSM⚡Call Girls in Sector 97 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 97 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 97 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 97 Noida Escorts >༒8448380779 Escort Service
 
Uncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac FolorunsoUncommon Grace The Autobiography of Isaac Folorunso
Uncommon Grace The Autobiography of Isaac Folorunso
 
ANCHORING SCRIPT FOR A CULTURAL EVENT.docx
ANCHORING SCRIPT FOR A CULTURAL EVENT.docxANCHORING SCRIPT FOR A CULTURAL EVENT.docx
ANCHORING SCRIPT FOR A CULTURAL EVENT.docx
 
Air breathing and respiratory adaptations in diver animals
Air breathing and respiratory adaptations in diver animalsAir breathing and respiratory adaptations in diver animals
Air breathing and respiratory adaptations in diver animals
 
Busty Desi⚡Call Girls in Sector 51 Noida Escorts >༒8448380779 Escort Service-...
Busty Desi⚡Call Girls in Sector 51 Noida Escorts >༒8448380779 Escort Service-...Busty Desi⚡Call Girls in Sector 51 Noida Escorts >༒8448380779 Escort Service-...
Busty Desi⚡Call Girls in Sector 51 Noida Escorts >༒8448380779 Escort Service-...
 
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
No Advance 8868886958 Chandigarh Call Girls , Indian Call Girls For Full Nigh...
 
Dreaming Music Video Treatment _ Project & Portfolio III
Dreaming Music Video Treatment _ Project & Portfolio IIIDreaming Music Video Treatment _ Project & Portfolio III
Dreaming Music Video Treatment _ Project & Portfolio III
 
The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf
The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdfThe workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf
The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf
 
Introduction to Prompt Engineering (Focusing on ChatGPT)
Introduction to Prompt Engineering (Focusing on ChatGPT)Introduction to Prompt Engineering (Focusing on ChatGPT)
Introduction to Prompt Engineering (Focusing on ChatGPT)
 
If this Giant Must Walk: A Manifesto for a New Nigeria
If this Giant Must Walk: A Manifesto for a New NigeriaIf this Giant Must Walk: A Manifesto for a New Nigeria
If this Giant Must Walk: A Manifesto for a New Nigeria
 
Dreaming Marissa Sánchez Music Video Treatment
Dreaming Marissa Sánchez Music Video TreatmentDreaming Marissa Sánchez Music Video Treatment
Dreaming Marissa Sánchez Music Video Treatment
 
Call Girl Number in Khar Mumbai📲 9892124323 💞 Full Night Enjoy
Call Girl Number in Khar Mumbai📲 9892124323 💞 Full Night EnjoyCall Girl Number in Khar Mumbai📲 9892124323 💞 Full Night Enjoy
Call Girl Number in Khar Mumbai📲 9892124323 💞 Full Night Enjoy
 
ICT role in 21st century education and it's challenges.pdf
ICT role in 21st century education and it's challenges.pdfICT role in 21st century education and it's challenges.pdf
ICT role in 21st century education and it's challenges.pdf
 
Causes of poverty in France presentation.pptx
Causes of poverty in France presentation.pptxCauses of poverty in France presentation.pptx
Causes of poverty in France presentation.pptx
 
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptxChiulli_Aurora_Oman_Raffaele_Beowulf.pptx
Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx
 
lONG QUESTION ANSWER PAKISTAN STUDIES10.
lONG QUESTION ANSWER PAKISTAN STUDIES10.lONG QUESTION ANSWER PAKISTAN STUDIES10.
lONG QUESTION ANSWER PAKISTAN STUDIES10.
 
Report Writing Webinar Training
Report Writing Webinar TrainingReport Writing Webinar Training
Report Writing Webinar Training
 
VVIP Call Girls Nalasopara : 9892124323, Call Girls in Nalasopara Services
VVIP Call Girls Nalasopara : 9892124323, Call Girls in Nalasopara ServicesVVIP Call Girls Nalasopara : 9892124323, Call Girls in Nalasopara Services
VVIP Call Girls Nalasopara : 9892124323, Call Girls in Nalasopara Services
 
Thirunelveli call girls Tamil escorts 7877702510
Thirunelveli call girls Tamil escorts 7877702510Thirunelveli call girls Tamil escorts 7877702510
Thirunelveli call girls Tamil escorts 7877702510
 

Bringing Your Community Together IRL

  • 1. Bringing Your Community Together IRL: Learn how and what the real value is of bringing your community together in real life. TEC Summit: May 28, 2015 Regina Walton SFTech4Good, organizer, and Marketing Manager, Pole To Win International @ReginaWalton on Twitter
  • 2. Be involved Align yourself with a mission you're vested in.
  • 4. Listen and pay attention
  • 5. Share and repurpose “Give members who can't attend a way to participate from afar - livestream, hashtag for the event, Storify afterward. “Definitely post photos that people can share and tag afterward.” – Amy Vernon
  • 6. Use your personal network to grow and spread the word
  • 7. Experiment Be open to change and churn
  • 8. Steal great ideas Other events, Meetups, Pinterest, Communicate
  • 9. “Know that there are some online community members who are never going to come offline. And that's fine. There also are some offline community members who will never be active (though they'll be paying attention) online. Accept that.” – Amy Vernon
  • 10. “In order to bring your community offline, offer them something cool and different that the average person doesn't have. For a startup or company, it could be cool swag. With the American Museum of Natural History, I've gone to meetups where we got pre- opening access to new exhibitions and behind-the- scenes tours.” – Amy Vernon
  • 11. “Nurture those online community members who are really into what you're doing. Empower them as leaders and give them responsibility that they're interested in/willing to take on. They will help you bring that online community offline.” – Amy Vernon Thanks to Amy for her insights! Find out more about her company, Predictably: http://www.predictable.ly/, and check out her site: http://www.amyvernon.net
  • 12. Online community examples SFTech4Good • I’ve been at it since 2011 • 1600 to over 3,400 now. One sponsor to two. One venue to over 15. Four Thriving Communities to Learn From This 2011 post talks about 4 great IRL communities including the Hells Angels.