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Social Media Marketing A Practioner's Guide

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    Social Media Marketing A Practioner's Guide Social Media Marketing A Practioner's Guide Presentation Transcript

    • Social Media Marketing A practitioner's guide
    • What is it ?
    • Facebook & the like
    • Twitter
    • LinkedIn
    • Blogs
    • Communities & Forums
    • Content Sharing
    • Social Bookmarking
    • “Interactive” not “Interruptive”
    • “Key phrases” and “Responsiveness”
    • “Desktop” and “Palm-table-lap-top”
    • Social media marketing does take effort. It takes time. Tweets, forums posts and mediating, facebook discussions, blog posts. You could contract it out. But ...... consider the benefits.
    • How many new website visitors did you get today ? How many requests for more info ? How many new customers ? Are your support costs going down ? How much market research are we getting for free ? How is our customer loyalty improving (repeat business) ?
    • “Dance like the photo’s not being tagged. Love like you’ve never been unfriended. Tweet like nobody’s following.”
    • Jerry Figueroa-Lee jerry@jigsawseo.com
    • Questions