Will the (wrist) watch make its comeback in 2014? It seems, the time is now. Pebble, Samsung, LG, Apple, ... and many others will soon disrupt the world of time. Are you ready? *UPDATED SEPTEBER 2014*

1. Hooray!
watch
NICK DECROCK
@ndecrock
The comeback
of the

2. What time is it?
Oh. It’s 5 past six.
Nowadays people use their
smartphone to know what time it is.
Sales of wristwatches have declined
since 2005. Being able to tell time
is secondary to being fashionably.

3. 1,200,000,000 watches. Every year.
But in constant decline since 2005.

4. Global leaders
in watchmaking
2012
Others
30,1%
Richemont
15,7%
Swatch Group
18,3%
Rolex
LVMH/Bulgari 11,8%
4,7%
Citizin
3,9%
Fossil
5,2%
Seiko
3,4%
Patek Philippe
3,0%
Casio
2,1%
Audemars Piget
1,7%
Source: VLGS

5. Q
Will people start
wearing watches to tell
time ... again?
Comeback time?

6. Pebble showed the way …
along with 68,928 early believers.

7. hNoowtic teh e ncuomulbdenr’ t tehveen ffriatm ine
Within two hours of going live, the Kickstarter project had met the $100,000 goal.
Within six days, the project had become the most funded project in the history of
Kickstarter, raising over $4.7 million with 30 days left of the campaign.
On May 18, 2012, funding closed with $10,266,844 pledged by 68,928 people.

8. Slide to
unlock
the
market
NEW KIDS
ON THE
BLOCK
> PEBBLE
> SAMSUNG
> MOTOROLA
> SONY
> LG
...

9. Time has come
to disrupt the market (again).

10. Early ‘disruptors’
Seiko unveiled electronic
quartz wristwatch in 1969
Casio took
electronic
watches
to the next
level (1985)

11. Nokia envisioned
the future
(2008)
Nokia envisioned the
ultimate functionality that
nanotechnology might be
capable of delivering:
flexible materials,
transparent electronics and
self-cleaning surfaces.
But ... too much, too soon.

12. Samsung Pace of
Sony SW2
Motorola 360
introductions is
speeding up.
GEAR 2 Pebble
steel

13. Even Microsoft
might come up
with something ...
[just kidding)

14. The $100.000.000 question now is:
Can/will Apple surprise us?

16. Will Apple set the standard
for the SmartWatch?
Yes. And because of the following 6 reasons.

17. Reason 1: The Ecosystem
Apple already has 800,000,000 iOS devices in play.

18. Reason 2: Money on the Wrist
NFC + Fingerprint + PassBook + 800 mio iTunes accounts

19. Reason 3: Digital Health
Pending FDA approval will turn iWatch into Medical Device

20. Reason 4: Talk to the Hand
Your Siri assistant will always be on your side.

21. Reason 5: Life Controle Remote
The internet of things is slapped
around your wrist.

22. Reason 6: Fashion
Fashion
Fashion
Fashion
Fashion
Design & Fashion talent are all aboard

23. watch
NICK DECROCK
@ndecrock
So yes ...
2014 will be the year
of the
Finally!