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A central registered trust
295/2012
About Us
Lakshya Aakriti Foundation (LAF) is an organisation of real activist
In May 2012 projectHELP was born - a groundbreaking community outreach
program in aid of vulnerable children living in appalling slum conditions on
the outskirts of New Delhi, Varanasi (Uttar Pradesh), Hanumangarh
(Rajasthan) and Bhagalpur District (Bihar)
A new and exciting partnership was formed between LAF and the Australian
children’s charity Forget Me Not (FMN) to transform the lives of some of the
India’s most vulnerable children
Our Mission
To give under-privileged children and their
families a second chance at life through
quality education, vocational training and
innovative, sustainable community based
initiatives.
The Brighter Futures Study Centre
“We facilitate innovative education and mentoring
programs to make children’s dreams come true.”
in association with..
Man on a Mission
Cycle for Brighter Futures started rolling in 2012 when Matthew Brice, an
Australian national first experienced the lack of education and wrath of
poverty in India during a gruelling 4,000km cross country cycle.
It was during this life changing journey that Matt came across the work of
the Australian Children’s charity Forget Me Not and vowed to do what he
could to make a real and lasting change in the lives of some of India’s
neediest children.
This time the story is bigger, brighter and better! On November 14th, Matt

has commenced a mammoth 4,300km cycle over 6 months with a fresh
set of equipment and a renewed mission - to establish the Brighter Futures
Study Centre in Delhi and abolish illiteracy in one of North India’s most
poverty stricken slum communities.
MATT LAND’S BACK IN INDIA!
OCT 3rd 2013

His grueling cycling journey has departed from Anjuna Beach in Goa to the
Southern tip of India and up the East coast via Kolkata, finishing in Varanasi
in April 2014.
Now in Tamil Nadu
FEB 14 to 21, 2014
Introducing new campaigns:
What – A campaign to pledge for NATURE and spread the word
Why – Save environment to save life
How - A mile everyday
When – It’s time
Whom – For all living ones
Message – It’s time to draw a line between Need and Greed.
Formula – Simple living is solution to many things
Mission - Miles of a mile
Vision – a mile can bring a smile 
Step 1#
Act to reduce your
carbon footprint
Step 2#
Take your picture
with the green cap
Step 3#
Submit your story on
www.cycleforbrighterfutures.com

Step 4#
Pass the cap
The palm-impression campaign

Objective: An appeal to lead simple life
Action: The Hand-print on hand weaved cloth
Conclusion: Simple living is solution to many
things
A Green Note from Matt
“I completed my studies in Environmental Science majoring in Biology and
Physical Geography. I have always been focused on the importance of
protecting the Environment, even as a child.
Living in Sydney, Australia I always used a cycle as my means of transport. Not
only is it the quickest and most efficient way to get around, but travelling on a
cycle removes one car from the street, cutting down on my own personal
carbon footprint and traveling green.
I come to India on my cycle with a similar motivation - to travel green, reduce
my carbon footprint and inspire others to do the same.
I also have a strong desire to live my life plastic free. In Australia I always
bring my own bags for shopping, buy food in bulk and even make my own
toothpaste to avoid the plastic packaging.

I will be traveling in India for 7 months = 230 days x 3 1L bottles per day
= 690 plastic bottles thrown away!
Solution - I will be using a carbon and glass micro filter to filter tap water to
remove bacteria and protozoa, then treat the water with a UV sterilization
pen to destroy any viruses.
These two small steps will allow me to reduce my impact on the environment
whilst traveling in India, helping to make my journey a little greener.”
News coverage in India
Malyala Manorama News Paper

Manorama Online Kerala
Varanasi newspaper

Bihar newspaper
Kerala Newspaper
http://blog.drinksoma.com/lifestyle-2/giving-positive-quest-cycle-brighter-futures-part-1/

Magazine & Blog
Global Media Coverage

Gujarat newspaper

Australian newspaper
Australian newspapers
Australian newspapers
Building Brighter Futures

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Matt's Charity Cycle for Brighter Futures - Tamil Nadu Event

  • 1. A central registered trust 295/2012
  • 2. About Us Lakshya Aakriti Foundation (LAF) is an organisation of real activist In May 2012 projectHELP was born - a groundbreaking community outreach program in aid of vulnerable children living in appalling slum conditions on the outskirts of New Delhi, Varanasi (Uttar Pradesh), Hanumangarh (Rajasthan) and Bhagalpur District (Bihar) A new and exciting partnership was formed between LAF and the Australian children’s charity Forget Me Not (FMN) to transform the lives of some of the India’s most vulnerable children
  • 3. Our Mission To give under-privileged children and their families a second chance at life through quality education, vocational training and innovative, sustainable community based initiatives.
  • 4. The Brighter Futures Study Centre “We facilitate innovative education and mentoring programs to make children’s dreams come true.”
  • 6. Man on a Mission Cycle for Brighter Futures started rolling in 2012 when Matthew Brice, an Australian national first experienced the lack of education and wrath of poverty in India during a gruelling 4,000km cross country cycle. It was during this life changing journey that Matt came across the work of the Australian Children’s charity Forget Me Not and vowed to do what he could to make a real and lasting change in the lives of some of India’s neediest children. This time the story is bigger, brighter and better! On November 14th, Matt has commenced a mammoth 4,300km cycle over 6 months with a fresh set of equipment and a renewed mission - to establish the Brighter Futures Study Centre in Delhi and abolish illiteracy in one of North India’s most poverty stricken slum communities.
  • 7.
  • 8. MATT LAND’S BACK IN INDIA! OCT 3rd 2013 His grueling cycling journey has departed from Anjuna Beach in Goa to the Southern tip of India and up the East coast via Kolkata, finishing in Varanasi in April 2014.
  • 9. Now in Tamil Nadu FEB 14 to 21, 2014
  • 11. What – A campaign to pledge for NATURE and spread the word Why – Save environment to save life How - A mile everyday When – It’s time Whom – For all living ones Message – It’s time to draw a line between Need and Greed. Formula – Simple living is solution to many things Mission - Miles of a mile Vision – a mile can bring a smile 
  • 12. Step 1# Act to reduce your carbon footprint Step 2# Take your picture with the green cap Step 3# Submit your story on www.cycleforbrighterfutures.com Step 4# Pass the cap
  • 13. The palm-impression campaign Objective: An appeal to lead simple life Action: The Hand-print on hand weaved cloth Conclusion: Simple living is solution to many things
  • 14. A Green Note from Matt “I completed my studies in Environmental Science majoring in Biology and Physical Geography. I have always been focused on the importance of protecting the Environment, even as a child. Living in Sydney, Australia I always used a cycle as my means of transport. Not only is it the quickest and most efficient way to get around, but travelling on a cycle removes one car from the street, cutting down on my own personal carbon footprint and traveling green. I come to India on my cycle with a similar motivation - to travel green, reduce my carbon footprint and inspire others to do the same.
  • 15. I also have a strong desire to live my life plastic free. In Australia I always bring my own bags for shopping, buy food in bulk and even make my own toothpaste to avoid the plastic packaging. I will be traveling in India for 7 months = 230 days x 3 1L bottles per day = 690 plastic bottles thrown away! Solution - I will be using a carbon and glass micro filter to filter tap water to remove bacteria and protozoa, then treat the water with a UV sterilization pen to destroy any viruses. These two small steps will allow me to reduce my impact on the environment whilst traveling in India, helping to make my journey a little greener.”
  • 17. Malyala Manorama News Paper Manorama Online Kerala
  • 18.
  • 20.
  • 23.
  • 24. Global Media Coverage Gujarat newspaper Australian newspaper