3. Similar? This artist has a resemblance with the artist we are starring in our MV because they both have a similar vocal range and tone. There overall ‘look’ also illustrates a similarity between them. This video is also a very conventional (typical) modern R n B video as there are many elements the same as or similar to.
4. Codes and Conventions Black and white Simplicity: Mise en scen was a white room with two props- glass of water and piano People arguing conveys emotion to the audience Pathos is created also by the actors simulating family feuds ect Blurs easily make the video seamlessly flow through cuts Unusual camera angles challenge the codes and conventions of R n B- this implys originality. Shots like Mid rift shots, aerial shots and diagonal… However typical shots were included like many close ups to make it more personal immediately grabbing the audience. Staggering of scenes and slow motion is used to capture certain lyrics’ meaning Tracking and zooming to the speed of the track to further relate the TA. Arial shots show different view points Medium close up to create a formal ambience to portray seriousness, and purpose thereby making it more powerful. Pull focus is used to direct the viewer's attention
