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Social Interaction Design For Augmented Reality: Patterns and Principles for Playing Well With Others

by Joe Lamantia

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Augmented reality blends the real world and the Internet in real time, making many new kinds of proximity, context, and location based experiences possible for individuals and groups. Despite these many possibilities, we know from history that the long term value and impact of augmented reality for most people will depend on how well these experiences integrate with ordinary social settings, and support everyday interactions. Yet the interaction patterns and behavior we see in current AR experiences seem almost ‘anti-social’ by design. This is an important gap that design must close in order to create successful AR offerings. In other words, much like children going to school for the first time, AR must to learn to ‘play well with others’ to be valuable and successful. This presentation reviews the interaction design patterns common to augmented reality, suggests tools to help understand and improve the ’social maturity’ of AR products and applications, and shares design principles for creating genuinely social augmented experiences that integrate well with human social settings and interactions.

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Social Interaction Design For Augmented Reality: Patterns and Principles for Playing Well With Others Presentation Transcript

Social Design For Augmented Reality The Web And Beyond Amsterdam | June 2010

Joe Lamantia Experience Design & Strategy @moJoe JoeLamantia.com Joe.Lamantia@gmail.com

The future... Beyond Findability: Frameworks IA Summit 2009 | Joe Lamantia | MediaCatalyst 3

Internet of Things

Networked Urbanism

Wearables

Cloud Computing

Cloud Computing Augmente d

Augmented Reality Ubiquitous Computing

Engagement Spaces Environments Systems Architectures Interactions Experiences

Engagement Spaces Environments Systems Architectures Interactions Experiences Humanity

Reality

Virtual Reality

“Cyberspace has leaked into the real world. …what was inside the box …is outside.” Vernor Vinge

Augmented Reality

Mixed Reality Real Augmented Augmented Virtual Environment Reality (AR) Virtuality (AV) Environment

Augmented Reality “Blends reality & computer-generated elements”

Augmented Reality real-world real-time generated tangible

Social Experiences “Support and engage in social interactions”

Social Experiences between people synchronous socially situated active

Social Augmented Experiences “Blend reality & computer-generated elements to support and engage in social interactions”

Social Augmented Experiences real-world real-time between people generated synchronous tangible socially situated active

social probe

AR Concept Face recognition Close-range scanning of faces for automated recognition and proﬁle lookup via mobile devices.

Interaction Design Tricorder Pattern Problematic interactions Social pattern is worse...

Social Pattern Like being stopped by the police for ID. Or security scanned! “Show me your papers.”

Experience “Anyone pointing a device in my direction to try to identify me better be prepared for either a law suit, or a punch in the face.” Anonymous Comment

AR interaction design 4 patterns 4 anti-patterns

Head-Up Display

Tricorder

“People donʼt necessarily want to walk around the world holding cell-phone screens in front of their faces.”

Holochess

X-Ray Vision

Head-up Display Tricorder Holochess X-Ray Vision

Anti-patterns

Loner

Second Hand Smoke

Pay No Attention To That Man Behind The Curtain

Tunnel Vision

Anti Patterns: Loner Second Hand Smoke The Man Behind the Curtain Tunnel Vision

Anti-social experiences?

Anti-social behavior often indicates low ʻsocial maturityʼ in people Social maturity = ability to • understand social dynamics • follow social norms • engage socially with others • adapt to social situations

Bad News Current AR experiences show generally low social maturity. Good News Immaturity is common for emerging media & spaces. Technology ʻmaturesʼ rapidly,as the rise of the Social / 2.0 Web. AR is ʻyoung and malleableʼ.

“augmented reality is ...stalling, waiting for a breakthrough either technological or conceptual... (much like Foursquare was for location based services) ” Augmented Times

Social Maturation Paths Immature Social Individual Integrated w/ social contexts Optimized for individual contexts Supports social dynamics Supports a/semi-social dynamics Social interaction patterns Individual interaction patterns

Design Principles Social Augmented Reality

Be Human By Default Design experiences that echo human behavior and expectations.

Looks like a way to talk to people far away by video.

Itʼs really just a door.

Enhancement, Not Replacement Enhance social interactions, instead of replacing them with AR gimmicks. Anti-pattern: “AR for ARʼs Sake” lowers experience value in the present, though creating comedy for the future.

This bridge goes nowhere.

Build Real Bridges Social technologies succeed when they enable people to overcome genuine barriers to interaction. ʻBridgeʼ experiences are valid only when interaction is impossible.

Successful Interaction depends on many details.

Avoid the Critical Path AR elements should be ʻoptionalʼ for social interactions. Making AR elements essential creates a ʻsingle point of failureʼ.

Let People Manage Social Complexity Simple designs allow people to manage social complexity and interactions as they need and choose.

Empathic response to robots

Interactions are physically normal, but socially awkward.

Interactions inspire normal feelings...

Interactions inspire feelings of creepiness.

Avoid The Uncanny Valley Empathic response to robots

Just made a bad deal.

Equal Value All augmented elements must be equally valuable to all participants.

Are We On AiR? Indicate the presence & status of AR elements to all participants.

Context Is King Follow local norms for interaction. Trumps all other design principles!

Be Human By Default Enhancement, Not Replacement Build Real Bridges Avoid the Critical Path Let People Manage Social Complexity Avoid the Uncanny Valley Equal Value Are We On AiR? Context Is King

Going Forward

AR Flashmob Amsterdam “...nerds looking through a phone.” “Its getting busy at the #arﬂashmob“

individual AR as ʻsocial objectʼ

Social Social Augmented Experiences hybrids Individual AR Individual

Social Utility ubiquitous accessible public / open mass-market

ARWave http://arwave.org/

Additional info UXMatters: Everyware Column - UXMatters.com Games Alfresco - http://gamesalfresco.com/ Augmented Times - http://artimes.rouli.net/ Augmented Planet - http://www.augmentedplanet.com/ Beyond the Beyond - http://www.wired.com/beyond_the_beyond/ Designing Social Interfaces & Designing For the Social Web SxDSalon - http://blog.sxdsalon.org/ Designing for Social Interaction - http://www.boxesandarrows.com/view/designing-for-social

Joe Lamantia Experience Design & Strategy @moJoe JoeLamantia.com Joe.Lamantia@gmail.com

Thejanee Walgamage, Member at Tagged teen magazine is it possible to get a copy of the presenation? This is awsome! :D 7 months ago

Are you sure you want to

zsenilia Can you please send me a copy of your presentation? I would love to use some of your slides for my Communication students. Thanks, Zsuzsanna Horváth, zsenilia1@gmail.com 2 years ago

Cuneyt Uysal, Director at NewsGator like the Beatles crossing mob 2 years ago

Muhammad Fahied, Interaction Designer at Freelance by the way did you make Audio/Video presentation of these slides??? would be great to see that. 2 years ago

Muhammad Fahied, Interaction Designer at Freelance That is amazing , i was expecting these anti-patterns will come from you.. Simply out of box. Thanks for sharing. 2 years ago

virtualinternet at virtualinternet Are you sure augmented reality is close before its peak of inflated expectations? Best presentation on the subject so far!
http://www.internet3d.org/augmented-reality-3d-internet/ 2 years ago

PowJoshi he could've said it a simple phrase 'Augumented Communication' or AC instead of all that jazz. But guess one has to fill out hour and a half of presentation ;) 2 years ago

Daniel Shaw, Web Application Engineer at dshaw.com Fabulous. 2 years ago

Ingeborg Hardman at Ingeborg Hardman love it! will share this with all. 2 years ago

Ytzik Aranov, Social Media Strategist - M&A - Corporate Finance at Ytzik Aranov Excellent presentation.
While some of it may seem 'fluffy', re-view it and capture the 'Supra-pattern' across the presentation. For everyone it will be different - but revealing!
Ytzik Aranov 2 years ago